Have you ever wondered if a blog is good for real estate? Or are you a newer agent who isn’t quite sure where to start and what to do?

This week’s episode is an interview with Brandi Whitaker. Brandi sold almost 20 homes her first year in real estate by leveraging one of her passions—writing—to create a blog that showcased her competence.

Brandi also gives some GREAT advice for new agents who are just starting out and who may not be sure what they should be focusing on.

Today’s Takeaway: Find out what is at the intersection of what you like, what you’re good at, and what you can do consistently and make that a lead generation strategy.

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/010

In this episode I interview Ashley Lindsey of Ashley Lindsey Homes at Keller Williams Utah Realtors. Ashley is the number one individual agent in her office of over 200 agents. Ashley and I talk about her journey as a real estate agent and how she's learned to embrace social media in her business.

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/009

Have you ever posted something to social media and you feel like it landed on blind eyes? Maybe it was something that you thought was interesting but it turns out your audience thought otherwise?

Learning what to post to social media takes a lot of trial and error. You have to learn what types of content your audience likes (and dislikes) but who has that kind of time!?

In this episode of The Luminary Agent Podcast, Cody and Sarah talk about the 7 questions every real estate agent should ask themselves before posting to social media. Hopefully these 7 questions will help level out the learning curve for you so that you can start posting engagement-worthy social media posts now.

Today’s Takeaway: Think about your audience and whether or not they would find your post interesting.

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/008

Do you ever wonder if you’re helping or hurting your real estate business when you post to social media? Are you doing things on social media just because you see other agents doing them?

In this, the James Bond episode of the Luminary Agent Podcast (cuz it’s 007, get it?), Cody and Sarah really hit their stride. They talk about the 12 social media mistakes every real estate agent needs to avoid. They also give some unsolicited advice on how to be the best you that you can be.

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/007

This week, we bring on James Adair of Sierra Pacific Mortgage to talk to us about how he’s creating a program - called Active Equity Management - to add value for the consumer, regardless of whether or not they close a mortgage with him.

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/006

In today's show, Cody interviews Justin Stoddart, founder of the Think Bigger | Real Estate Facebook group.

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/005

We get a little fired up in Episode 4 of The Luminary Agent Podcast! Today’s topic centers around why every real estate agent needs their own website—and no, not just your brokerage’s free one but a real estate website that you OWN.

Sarah and Cody get into:

* The main goals of having a website

* Reasons why you need your own website

* When you may not need your own website

Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at luminaryagent.com/14day

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/004

In episode 3 of The Luminary Agent Podcast, we host an epic battle between two worthy opponents... the Facebook profile vs. the Facebook business page.

This episode answers our most-asked question which is, "which one should I use and why?"

We discuss:

* the differences between a profile and a page

* when you may want to use a profile

* when you may want to use a page

* some best practices for posting effectively.

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/003

In episode 2 of The Luminary Agent Podcast, we go deep into everyone's favorite topic... real estate business planning!

For real tho, business planning for your real estate business is so essential. We go over four main parts of a real estate agent's business plan: your budget, your marketing, your sales stats, and your yearly work schedule.

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/002

In this, the first episode of The Luminary Agent Podcast, we lay the foundation for the topic of this podcast: social media and content marketing for real estate agents.

We talk about:

* What is social media? How do we define it?

* Why should I use social media in my real estate business? What is it good for?

* What are some things I should avoid doing wrong on social media?

Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/001