The MAD Mix Podcast

The MAD Mix Podcast

By The MAD MixBusinessMarketing
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The MAD Mix Podcast episodes

  • S2E07: Places are reopening but do you feel safe? Can you become a billionaire, ethically? Pandemic insurance for companies moving forward

    Here's what was covered on episode 7:

    Things are starting to re-open but is it safe? [1:45]

    Reopening strategy for the NBA [8:00]
    “I’m watching cause I’m bored in quarantine" (esports, Last Dance documentary) [13:40]
    Wimbledon’s pandemic insurance payout and the impact their planning will have on other companies [19:50]
    Airbnb layoffs and what travel might look like post-COVID [25:40]
    Can you become a billionaire or a trillionaire, ethically? [30:00]
    Versuz battles on IG live and the lack of brand sponsorship/presence [39:37]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com


    @the_madmix
    @malickbba
    @dakturner

    45 min
  • S2E06: How will brands adjust their marketing efforts post-quarantine? The desire to appear productive right now, Will there be changes in consumer expectations? | Featuring Fanny R-K

    For episode 6, we brought back Fanny R-K, a guest from season 1, an experienced brand strategist, and hilarious stand-up comic. Here's what we covered:

    Which quarantine measures will remain long term? [3:07]

    How will the way brands approach marketing change post-quarantine? [9:00]
    How might consumers’ perception of brands change? [20:55]
    Masterclass ads and the desire to be productive right now [27:17]
    Travis Scott’s Fortnite performance and the opportunity for virtual experiences [32:20]

    You can check out Sunday Best Comedy, a show hosted by Fanny every Sunday: https://www.instagram.com/sundaybestcomedy/

    Follow Fanny on IG @savoury_boy

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    @the_madmix
    @malickbba
    @dakturner

    45 min
  • S2E05: Brand advertising mistakes during COVID-19, Which services might go extinct post-pandemic, What life might look like afterwards

    Episode 5 is here and there's still so much to talk about related to COVID-19. Malick and Dak talk about how their personal lives might change post-pandemic, how the services we used before might become obsolete, brands advertising during COVID-19, and whether or not this celebration of essential workers will last.

    How our personal lives might change post-COVID [8:03]

    Trends between brands running ads right now. Are they being authentic or capitalizing on the moment? [15:11]
    Will this celebration of essential workers remain post-COVID? [34:07]
    What services or experiences will be limited or extinct post-COVID? [38:30]
    GIVE-19.com a donation platform during COVID-19 created by Dak and friends to help people get the extra funds they need [43:00]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    @the_madmix
    @malickbba
    @dakturner

    46 min
  • S2E04: What will society look like after the COVID-19 pandemic, pros and cons of remote work, brands continuing to push ads

    For episode 4, Malick and Dak continue the podcast remotely during the COVID-19 pandemic. They give their opinions on how society will react and change when it's safe to be outside again, break down some of the challenges and benefits of working from home, discuss brands pushing ad messages during this time and why they don't work, and much more!

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    @the_madmix
    @malickbba
    @dakturner

    43 min
  • S2E03: It's bigger than business. Breaking down the business and cultural impact of COVID-19

    Malick and Dak are here with the third episode of a new season. COVID-19 has been the top of news for the last couple of months and the duo dive right into its effect on all industries. They discuss how companies have responded so far, what it might look like for industries if the pandemic continues much longer, and the part we play as citizens in all of this. 

    Be sure to subscribe to the podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    @the_madmix
    @malickbba
    @dakturner

    43 min
  • S2E02: Political meme strategies, Brands trying to blend in, New Tim Horton's Roll Up the Rim format | Featuring Broil King$ Group Chat

    Malick and Dak are back with episode 2, and joined by Duncan Boyd (copywriter), Jay Fleming (strategist), and Dan Pozzebon (market researcher) to break down the following:

    Political memes and brand inauthenticity [2:00]

    Tim Horton's new Roll Up the Rim experience [18:10]
    Are we still addicted to our phones? [24:30]
    Vine coming back as Byte [30:00]
    Burger King's moldy burger campaign [34:40]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    Production credits: Christian Byrne

    @the_madmix
    @malickbba
    @dakturner

    46 min
  • S2E01: New podcast name, who dis?

    The duo is back in the new year with a new name for the podcast, a new look for the website, and kicking off episode 1 of a new season. On this episode, Malick and Dak talk about Popeyes Chicken giving a Family Feud contestant $10k, the 2020 U.S. election and the part Facebook and other social apps will play, Tim Hortons potentially tarnishing their brand and much more!

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD MIx content can be found at themadmix.com


    Production credits: Christian Byrne

    @the_madmix
    @malickbba
    @dakturner

    42 min
  • S1E22: What were the biggest brand W's and L's of 2019? *Season Finale*

    For the season 1 finale episode of All About the Mix, Malick and Dak reflect back on 2019 and paint the picture for 2020 goals and updates with the podcast. They discuss how to set new years resolutions and stick with them, the biggest brand fails and successes of the year, projected trends that fell flat and their favourite memes of course, along with much more!

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop!

    themadmix.com

    Production credits: Christian Byrne

    @the_madmix
    @malickbba
    @dakturner

    47 min
  • S1E21: The genius of the "Peloton Girl" and fast advertising
    For Episode 21 of All About the Mix, Malick and Dak have a bunch to talk about! They dive into the latest controversy surrounding the Peloton ad and why it caused so much social media buzz, the genius or lack-thereof of the Tesla Cybertruck and its promotion,  what a 4-day work week could look like in North America, the Baby Yoda craze, and much much more!
    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop!
    themadmix.com
    Production credits: Christian Byrne
    @the_madmix
    @malickbba
    @dakturner
    44 min
  • S1E20: When your dog blows up as a social influencer | Featuring Carly Bright
    For Episode 20 of All About the Mix, Malick and Dak sit down with Carly Bright, a freelance studio artist and the one and only content manager and dog mom for @deanthebasset, a dog influencer with nearly 500,000 social followers. They dive right into her journey working for different ad agencies and discuss how she was able to take an Instagram page for her dog all the way to brand deals and a Webby Award years later. They also talk about the launch of Disney+ and the true value of nostalgia amongst so much more.
    Want to follow all things Dean? Check out his Facebook and Instagram pages @Deanthebasset
    Production credits: Christian Byrne
    themadmix.com
    @the_madmix
    @malickbba
    @dakturner
    45 min

About The MAD Mix Podcast

From the publisher's feed

The MAD Mix Podcast is a show hosted by Malick Ba and Dakarai Turner. Each week you can expect fun and insightful conversations with the two of us, as well guests discussing relevant topics in pop-culture and society drawn from a marketing perspective.