The MatriX Files

The MatriX Files

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The MatriX Files episodes

  • Budget for Communications and Marketing When Proposing New Initiatives
    Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. At the end of the conference, there was an Open Forum, during which select speakers took […]
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    2 min
  • How to Make Your Remote Culture Work: Coworking and Virtual WaterCoolers
    I’ve been thinking a lot about work 3.0 and how to make sure that my company continues to foster collaboration and create social capital, even though we’re all remote. I found this great article in Forbes by Dr. Gleb Tsipursky. I heard Dr. Tsipursky speak during one of my Vistage Worldwide, Inc. meetings and have […]
    The post How to Make Your Remote Culture Work: Coworking and Virtual WaterCoolers appeared first on The MatriX Files.
    4 min
  • What is Google Analytics 4 and Should I Upgrade?
    As you may well know, Google Analytics is a digital analytics service from Google that helps you track and analyze your website traffic. It is the most widely used analytics platform on the web, and most of us would be completely lost without it. It allows us to see where our site visitors are […]
    The post What is Google Analytics 4 and Should I Upgrade? appeared first on The MatriX Files.
    7 min
  • An Example of a Really Great Event Registration Email Confirmation
    A couple of weeks ago, I got invited by my buddy Heinan Landa, CEO of Optimal Networks, to an event by CADRE, which bills itself as “a way for elite professionals to learn from the top experts in the world, while connecting and developing meaningful relationships with like-minded peers.” The event itself was lovely, but […]
    The post An Example of a Really Great Event Registration Email Confirmation appeared first on The MatriX Files.
    3 min
  • It’s Really Time to Use Strong, Unique Passwords (Really!)
    I attended the Matrix Group Security and Compliance Committee meeting this month and I asked them what we’re doing this month to make our clients and Matrix Group more secure. We talked about a lot of things, including new protocols, ongoing reviews, and our yearly security assessment. One thing kept coming: our clients need to […]
    The post It’s Really Time to Use Strong, Unique Passwords (Really!) appeared first on The MatriX Files.
    3 min
  • What’s It Like to Travel These Days?
    I never really stopped traveling during the pandemic. Yes, I traveled a whole lot less, but I have seen my mom several times, I went on vacation, and I have attended out of town conferences. Just since the start of the New Year, I’ve been to San Diego, San Francisco and New York. Whenever I […]
    The post What’s It Like to Travel These Days? appeared first on The MatriX Files.
    5 min
  • Onboarding New Staff During a Pandemic and the Power of Company Fundamentals
    During the pandemic, Matrix Group has hired new staff. Most of them are out of state because, you know, why not? We are all remote anyway, so why does it matter if Mark is in New Jersey? Not to mention the fact that finding great talent is so tough right now, who cares if Mark […]
    The post Onboarding New Staff During a Pandemic and the Power of Company Fundamentals appeared first on The MatriX Files.
    3 min
  • Ready to Declutter Your Digital Life?
    It’s a new year and with a new year comes new year’s resolutions. Many of us resolve to tidy up our closets and garages. This past holiday season, I decided to declutter my digital life. Here’s what I ended up doing: Cleared my Email I have unlimited storage in Gmail, which is a good thing […]
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    3 min
  • What the Vietnam War and the Stockdale Paradox Can Teach Us About How to Face 2022
    It’s 2022 and it feels like 2021 again. We’ve got another COVID wave, more lockdowns, more virtual schooling, more work from home, canceled trips, and a country more polarized than ever. I can sense fatigue and hopelessness from my family and my staff. During these times, I turn once again to a great video from […]
    The post What the Vietnam War and the Stockdale Paradox Can Teach Us About How to Face 2022 appeared first on The MatriX Files.
    0 min
  • Reflections from 2021, Thoughts for 2022
    It’s December 22, 2021. Phew! Another year has come and gone and as usual, I’m thinking about the coming year. I’ve been having conversations with my team, friends in the industry and fellow CEOs about what to expect in 2022 and we all agree that next year will be another wild ride. Who wants to […]
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    0 min

About The MatriX Files

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a blog by Joanna Pineda, CEO, Matrix Group