The MatriX Files

The MatriX Files

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The MatriX Files episodes

  • The ASAE Annual Meeting Goes Virtual; Why This is a Good Decision
    I read the email from ASAE (the American Society of Association Executives) yesterday afternoon about the ASAE Annual Meeting. Citing concerns for the health and safety of all members, ASAE Annual, which was supposed to be in person in Dallas, will once again be virtual, coupled with smaller, regional hub gatherings. Ugh. After a year […]
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  • Virtual Events Made the Conventions and the Inauguration Celebrations More Accessible
    On January 20, I watched the Presidential Inauguration celebration from my couch. Normally, I would have been jonesing over the inaugural balls I’ve never been invited to, but this year, I had a front row seat as Tom Hanks hosted a star-studded musical extravaganza. How amazing to see John Legend, Justin Timberlake, Bruce Springsteen, Yo-Yo […]
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  • Top 5 Web Design Trends for 2021
    It’s safe to say that, thanks to the pandemic, our lives are lived online now more than ever before. The more time we spend in the digital world, the more the lines are seeming to blur between physical and virtual, lending way to some exciting new web design trends. Here are the 5 trends that […]
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  • Lessons from Three Seasons of Virtual Meetings
    Well, the pandemic that was supposed to last a couple of weeks has dragged on through the Spring, Summer and Fall. Nearly 10 months since stay at home orders were issued, what have we learned about virtual meetings and engagement?   Pre-Recorded Is Giving Way to Live Early in the pandemic, meeting planners pivoted to Zoom […]
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  • The Road Ahead for Virtual and Hybrid Meetings in 2021
    Last week, I had the pleasure of attending the Techsy Talk Global Conference. One of the best sessions was called “The Road Ahead: Industry Landscape for 2021” by Howard Givner of the Event Leadership Institute. Howard provided an overview of the meetings and conference landscape, covering the latest news related to vaccines, state COVID regulations, […]
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  • Are you Team Live or Team Pre-Recorded During Virtual Meetings?
    I’m attending and speaking during the techsytalk GLOBAL conference this week. Liz King Caruso, the organizer, ran a poll on the first day and asked attendees if they were on Team Live or Team Pre-Recorded. Turns out 100% of the attendees voted Team Live. And yet… I attended a couple of conferences last week where […]
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  • What Makes a Successful Virtual Meeting? Lessons Learned from the Battlefield
    Since July of this year, we’ve had the honor of hosting 9 virtual meetings. It’s been a season of learning because the meetings landscape keeps changing and attendee expectations have shifted dramatically since the pandemic began. Here are some of the things we’ve learned: Good communication is key! Even though it feels like we’ve been […]
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  • Revisiting the Attendee Experience During a Virtual Meeting
    A couple of years ago, I posted this: An Executive Director’s Guide to Getting the Most Out of Your Next Conference. I quoted my friend and client Carol Neuvelt, Executive Director of NAEM, who tells her staff and members to make sure they do this during a conference: 1) Learn something 2) Participate in the […]
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  • What Your Virtual Sponsors and Exhibitors Want Most
    Many organizations are wrestling with how they can pull off a successful virtual meeting, especially with regard to their sponsors and exhibitors. How do you provide real value for them in the virtual environment? How do you convince them that it’s worth the time and investment? Heck, will they even want to consider it? Good […]
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  • Should Virtual Conference Sessions Be Live or Pre-Recorded?
    I’m attending a lot of conferences these days. I’m also helping clients plan and execute a lot of conferences. All of them online, of course. One of the biggest questions being asked by meeting planners is: Should my educational sessions be live or pre-recorded? Live streamed at a certain time or available on demand? Pre-recorded […]
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About The MatriX Files

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a blog by Joanna Pineda, CEO, Matrix Group