Do you use Gmail? News flash: Your prospects do. That means that your emails might be getting BURIED in the Gmail “Promotions” tab. Or worse – …not delivered at all. That’s helluva problem. It’s the difference between selling like hotcakes in your prospect’s Inbox, next to “hey honey” from Mom – …or getting tossed in ... Continue reading

The post Episode #50 – Brendan Dubbels on Ninja Tricks to Skip the Waiting List and Get Your Emails Prioritized appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – the journey I embarked on in Thailand 01:19 – why I trekked in the freezing cold to a golden Buddha for you 02:04 – my realization in a mountaintop book shop 02:13 – what is the Holy Grail of email marketing? 02:29 – why it’s NEVER about ... Continue reading

The post The Power of Storytelling appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:30 – a great time to catch people – when they’ll actually read your email 00:45 – the Groupon strategy for a winning campaign 00:58 – where to find the best time to email in YOUR industry 01:13 – a tested time window that works well for me 01:32 ... Continue reading

The post What Is the Best Time to Send an Email? appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:37 –  the one word that underlies all effective business 00:51 – a primal psychological need every human being CRAVES 01:30 – a trick to guarantee your prospects buy 02:07 – how to make selling brain-dead easy 02:24 – one clever tactic to read your customers’ minds 02:32 – where ... Continue reading

The post Do You Know the Most Profitable Word in Marketing? appeared first on Drop Dead Copy.

I first met Marcus Lucas in Europe at a Simon Black conference. When I met Marcus, I knew I HAD to get him on the podcast for you. Who is Marcus Lucas? He’s been called the “Tim Ferriss of Brazil.” He has promoted 1,000-person conferences and created info products in multiple languages. Marcus also hangs ... Continue reading

The post Episode #49 – Marcus Lucas on Putting Your Video Marketing on Email Steroids appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:42 – why improving your writing chops is straightforward – but not easy 00:54 – how you can get better by being willing to SUCK 01:31 – one simple strategy to learn profitable email marketing 01:38 – a WARNING if you’re headed to buy another info product 01:58 – ... Continue reading

The post The Simple Path to Become A Rock Star Copywriter appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – the FIRST step to collect your prospects’ email addresses 00:41 – how to set up your Aweber or MailChimp opt-in, even if you can’t code 00:53 – where to place opt-in forms on your website 01:14 – how the Tropical MBA DOUBLED their opt-ins by making it harder to opt in ... Continue reading

The post Steps to Build Your Email List Today appeared first on Drop Dead Copy.

Are your emails going straight to Spam? You spend hours writing your email copy… Crafting an entertaining story. Designing the perfect pitch. And yet – A chunk of your prospects may never even see your offers. Pity… They were ready to buy, cash in hand. You might not even know it. It could be happening now. ... Continue reading

The post Episode #48 – James Kemp on Staying Out of Spam and Sending 1 Million Emails Per Day appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – how to find an opt-in bribe suited for YOUR audience 00:41 – why the e-book “status quo” sucks 00:53 – 2 bribe ideas you can implement in the next hour 01:13 – the head-scratching reason the length of your bribe DOESN’T matter – and what to focus ... Continue reading

The post How to Bribe Your Customers appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:17 – how often you should email your list 00:34 – a puzzling pitfall most businesses fall victim to in their marketing 00:54 – the 7-letter word that will guide ALL your marketing decisions 01:05 – how to make email marketing FUN 01:19 – the “Facebook message” frame of mind you should ... Continue reading

The post Inbox Preeminence: How to Become Your Market’s “Trusted Advisor” appeared first on Drop Dead Copy.