If the metaverse is the world of the imagination - powered by technology - where and how can brands show up in a meaningful way? 

In this episode join your host Ben Downing, Global Managing Director, Ethical Media & Strategic Partnerships, Havas Media Group, and his special guest Sarah Ivey, Chief Strategy Officer, North America, Havas Media Group, as they delve into tech-fueled media experiences and the challenges and opportunities facing brands as they seek to meaningfully engage consumers in the tech space. 

And don’t miss Sarah’s Meaningful Media Fast Five – which includes Quartz news, the National Hockey League, and a morning visit to TikTok to watch the sunrise over Canada’s Lake Superior! 

What are YOUR meaningful media?

Drop us a line: [email protected] and connect with us on our socials: 

Facebook: https://www.facebook.com/HavasMediaGroup/ 

LinkedIn: https://www.linkedin.com/company/havas-media 

Twitter: https://www.twitter.com/HavasMediaGroup 

Hosted on Acast. See acast.com/privacy for more information.

“We’re not just creating an attention economy, but an attention ecology,” states Jon Waite, Global Head of Media Experience Activation, Havas Media Group, in this episode dedicated to the Attention Economy.

Join your host Ben Downing, Global Managing Director, Ethical Media & Strategic Partnerships, Havas Media Group, and his special guest Jon Waite as together they explore the what, the how, and the why of measuring attention - and crucially, how meaningful media experiences drive attention.

And what are Jon’s Meaningful Media? From relaxing with Netflix’ ‘Below The Deck’ series to getting inspired with ‘99% Invisible’ podcast, listen to find out more!

We’d love to hear your thoughts about the Attention Economy and meaningful media in general!

Drop us a line: [email protected] and connect on our socials:

Facebook: https://www.facebook.com/HavasMediaGroup/

LinkedIn: https://www.linkedin.com/company/havas-media

Twitter: https://www.twitter.com/HavasMediaGroup

Hosted on Acast. See acast.com/privacy for more information.

What makes media meaningful? Why does it matter?

In this first episode of The Meaningful Media podcast, your host Ben Downing, Global Managing Director for Ethical Media and Strategic Partnerships at Havas Media, and his special guest - Greg James, Global Chief Transformation Officer, Havas Media Group – unpack why media has never mattered more – to consumers, to brands, to all of us.

Don’t miss Greg’s Meaningful Media Fast Five - from guilty pleasures like Vera and Real Housewives to inspirational media, like the Pivot podcast.

And you’ll find lots more insights on ‘meaningfulness’ - for brands and wider society - in our massive Meaningful Brands study. Visit https://www.meaningful-brands.com.

We’d love to hear your thoughts about meaningful media.

Drop us a line! [email protected] and reach out on our socials:

Facebook

https://www.facebook.com/HavasMediaGroup/

LinkedIn

https://www.linkedin.com/company/havas-media/

Twitter

https://twitter.com/HavasMediaGroup

Hosted on Acast. See acast.com/privacy for more information.