I've been having a lot of conversation lately with industry friends and clients about the major differences between a strategy and a plan. Your strategy has to do with WHY and your plans have to do with HOW you do things. Think of your strategy as your guiding light on the WAY in which you exist in music business and WHY you are willing to go through all the ups and downs. Your Strategy makes your planning easy. It makes your direction clear and your decisions no-brainers.

In this podcast I outline the actual difference between the two and give you a list of questions to ask yourself when you're trying ot create your strategy.

http://musiclifecoach.joannejanzen.com/ep45

There is a lot of mis-information about there about how to get sponsored in our business. Or should I say, discouragement on the subject. In my experience you do not have to have a large fan base and 100k followers online. You need to have a clear idea of what your target market is and who to reach out to in the first place.

Your proposal of a partnership should make total sense to the person receiving it. Your audiences should overlap. You need to have actual experience with their product or service. 

Then it's a numbers game, reach out to the right companies, let them know your win/win idea and then reach out to another 30 just like them and one will say yes!

I outline the steps to getting a proposal out and some BIG tips on what actually works in my experience.

Get sponsored in 2020!

http://musiclifecoach.joannejanzen.com/ep44

It's the most wonderful time of the year!

It's strategy time.

This is the time of year, when I get really dreamy, and really serious about what I want to crush for goals in the upcoming year.

I'm going to let you in on the 7 things (minimum) that I always have in my yearly strategy plan and the two very important pieces that should come before the strategy if you haven't already done them.

I'll be working with 10 Artists in Dec 19 & Jan 2020 to personally help them create their own strategy for the upcoming year. 

Go to my website http://musiclifecoach.joannejanzen.com

to book a timeslot to chat with me about being one of the 10 Artists now!

I've been hearing from alot of us lately that there is a general feeling of being STUCK! Flatlining, or spinning your wheels? When you're in the place nothing gets done. We have a fairly unique industry in that we are releasing to the world what we worked many months ago. It's diffiuclt to keep an intensity and excited nature when we are already emotionally moving on from a project that hasn't even been released yet!   When we first start out in the industry the support is instant and huge, and then after slogging it out, that support can feel like it's starting to disappear. I'm here to help you get through this time and give you 3 simple steps to move out of being stuck and onto new beginnings. http://musiclifecoach.joannejanzen.com/ep42

This is a great conversation with self-professed introvert Singer Songwriter Alexander Noel. Alexander got into music after experiencing being bullied in school and feeling like the outcast. Music gave him a purpose, allowed him to feel and also gave him a standing in his school community and for himself that was respected.

The irony being that sometimes you feel judged even harder when you decide to take music on as more than a hobby. Whether it be judgement on your image, music, sound, production, it can feel like your back in the school yard again.

Owning who you are and what you bring the world for others to enjoy and learn from is what you can offer the world as a musician. I couldn't help myself but to slip into a coach role for Alexander during this interview. 

Enjoy :)

Connect with Alexander.

www.alexandernoel.com
https://www.instagram.com/nemo271292/?hl=de
https://twitter.com/alexandernoel21
https://www.facebook.com/alexandernoelmusic/
https://www.youtube.com/channel/UCqECDoIh09TNF9-qk3gssuA

 

Perseverance might the single greatest skill a Musician or Artist could ever build and the best gift you could ever gift to yourself is the ability to learn how to persevere.

Perseverance is sticking with your future dream, with your goals, grit, resilience is sticking with your desired future day in day out not just for the week or the month, but for years.

And the ability to work hard and work hard on yourself while you are making that desired future a reality.

Resilience and Perseverance means living your life like it’s a marathon not a sprint. 

Your music career is a marathon not a sprint.

Talent doesn’t make you Gritty.

There are many talented Musicians who do not possess perseverance and therefore are not successful.

In fact studies have shown that talent alone might be negatively attributed to success. Meaning the most talented individuals who have existed on talent alone don’t often succeed.

A very wise person once told me that only difference between the Artists, Musicians who make it and ones who don’t, are that the ones who don’t, gave up too early.

Perseverance and failure have so much in common...

Artists. Musicians, Athletes, Entrepreneurs….who experience failure are most likely to succeed because it’s the bouncing back from temporary failure and persevering in the face of failure that allows those individuals to deeply understand that failure is NOT a permanent place.

http://musiclifecoach.joannejanzen.com/ep40

 

All Artists, stop what you're doing and listen to this interview!

Willie Cortez is an Artist and Producer who has been through being signed to a major label, saying "no" to a major opportunity, left the label and still came out on top.

The ability that he had that most don't know they need at that time was the insight to know that their direction didn't match his own.

At the core level you need to know why you are in this business and what your purpose is.

We also chat about the level in between famous and broke and that is actually does exist and many Artists, and Music Industry professionals are living and working comfortably in that space.

Connect with Willie Cortez: http://williecortez.com

Instagram: http://instagram.com/willie_cortez_/

 

 

It's really amazing to find out what some of your friends are up to after 20 years. I recently reconnected with friend and Bass Player from Hannover, Germany - Ina Niemerg.

Ina is now an EFT Coach, and I was interested in what EFT could do and how it could be helpful to my listening audience and even to my Music Life Coach members.

So, we came up with an agreement. "let's do a session and I don't get anything out of it I can say I tried and if I do, let's do a podcast interview!"

I was surprised at how well my week went following my one session with her. We talk about what EFT is, do a brief demonstration of it, and then I talk about my personal session and how it helped me get through my week and unlock some stuck feelings I was having at that point in time.

If you would like to know more about what Ina does and how it can help you contact her at her website:

http://ina-niemerg.de

or via her Facebook Page

http://facebook.com/inaniemergEFT

 

When people come to me for help they are usually in a place of struggle. The first step is to feel better about where you currently are. You can't fix a situation while you're feeling intense shame, guilt and struggle over it.
Whether it's money, relationships or your personal past you don't start by changing it and simply fixing it. You start by feeling better about the same shit you felt horrible about yesterday. Then and only then can you begin to change it.

I've actually never liked the "It could be worse" answer to someone's problems. I prefer "I could think better about it".

Somewhere someone is dealing with a very similar situation as you but they are still feeling happy. 

http://musiclifecoach.joannejanzen.com/ep37

http://bandzoogle.com - use the coupon code "mlcpod" for a 15% discount for 12 months and a 30 day free trial.

 

Jay Marwaha was quiet about his interests in becoming a Musician, so quiet in fact that this family didn't even know until he had already recorded his first album AND was also working on writing a book.

He has a quiet yet determined personality, showing up, putting himself out there and the understanding that what he puts out to the world will be his legacy. 

He's working on a project that means a lot to him based on his background and he approaches it with a "what have I got to lose attitude". Jay is one of the nicest people I've spoken to in the last little while and I wish him all the success he deserves in following his passion.

Check out Jay's Album "It was good while it lasted" on Spotify: https://open.spotify.com/album/2eqcmOaXkS4KEqC1vFbZK5?si=0neqpNG4S-yL7X--4DHooQ

Follow him on Instagram: http://bit.ly/2ItgBcN

Check out my coaching program for Artists, Musicians, Singers: http://musiclifecoach.joannejanzen.com

This podcast is sponsored by BandZoogle: http://bandzoogle.com

For your 15% Banzoogle Discount, use the discount code - "mlcpod" when you sign up!