The Momentum Method with Jen Laffin

Most people don’t fail at their goals because they lack motivation.
They fail because their identity never changed to match what they wanted to achieve.

In this episode, we’re talking about why 2026 is the year to stop setting goals that rely on willpower and start building goals that are rooted in who you’re becoming.

If you’ve ever set ambitious goals only to fall back into old patterns, this conversation will help you understand what’s actually missing and how to fix it.

In This Episode, You’ll Learn:

• The critical difference between achievement goals and identity based goals
• Why achievement goals alone often lead to burnout, inconsistency, and self-doubt
• How identity drives behavior and why that matters more than motivation
• How to use “I’m someone who…” statements to anchor new habits and decisions
• Why becoming the right person matters more than chasing the right outcome

Choose one identity statement for 2026 and start practicing it daily.

Let your actions become evidence of who you’re becoming.

Thank you for listening to the Goal Getter Guide podcast with Jen Laffin. 

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

In today’s episode, we break down the six distinct ways of procrastination and how each one delays your progress in a different way. 

Once you understand the pattern you fall into, you can interrupt it faster, reclaim your momentum, and rebuild the self-trust you need to reach your goals.

Inside the episode, you’ll learn about:

1. The Overplanner
Why constant organizing and researching feels productive but secretly keeps you from starting.

2. The Avoider
How dodging discomfort stretches your timeline and shrinks your confidence.

3. The Perfecter
The truth about waiting for the perfect moment that never comes.

4. The Overthinker
How too many mental loops drain your energy and block decision-making.

5. The Distractor
Why staying busy with low-stakes tasks is not the same as moving forward.

6. The Fader
What happens when initial excitement fades and consistency disappears.

You’ll walk away knowing exactly which type you lean toward and the small shifts that help you break the pattern before it derails your goals.

If you’ve ever wondered why you “can’t just start,” this episode hands you the clarity you’ve been missing.

Want to push your procrastination aside and start 2026 strong? Join Jen's free 5-Day Procrastination Detox Challenge for small business owners, January 5th - 9th.  Learn more here: https://www.jenlaffin.com/pdc26

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.

Welcome to the 12 Days of Goal Getting series.

Over the first 12 days of December, entrepreneurial accountability specialist, Jen Laffin, will share tips and strategies to end the year strong and begin the new year with momentum.
 
 Each episode is short and actionable -- perfect for the busy business owner (you!).
 
 Listen in and enjoy the series!

Thank you for listening!


Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed.


Want more? 

• Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.
• Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.
• Visit Jen's website by clicking here.