Justin has 15 years experience, specializing in Personal Training and Sport Performance. He focuses his training on creating programs that improve performance and reduce the risk of injury. Justin has worked with clients from 8 – 73.  He is a 2 Time Amazon best-selling author with Be Great Today and High-Performance Nutrition for High School Athletes. Justin commits his life to coaching each client to BE GREAT. Movement Fitness was born out of his passion to make each person who walks in the door the very best version of themselves.

Justin recently released "High Performance Nutrition For High School Athletes": https://a.co/d/cJR0jGN

In this podcast, we discuss everything from developing a "Champion Mindset" to enabling behavior change to protein and hydration.

At the end, we take some questions from the live audience, including a great one specifically about Protein intake and Osteoporosis.

The Relationship between Prevalence of Osteoporosis and Proportion of Daily Protein Intake: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3560339/

Watch on YouTube: https://youtu.be/PS1xxd2urfU

Jenny Gusella is the co-owner of Magnitude Strength & Power, a strength & conditioning facility in Norwell, Massachusetts. Prior to opening Magnitude in November 2021, Jenny spent three years training adult and youth clients out of her home gym in her garage as well as traveling to fields and practice facilities for speed clinics. Jenny's career began in public relations, where she represented companies from RSA Security to Jelly Belly to Stop & Shop Supermarkets. She graduated in 2011 from Bates College with a degree in Philosophy, and was a 400 meter runner on the Women's Track Team. During her track career, Jenny learned the importance of strength and power training for athletic development. She was taught to train via the Mike Boyle Strength & Conditioning style from her freshman year of high school and hasn't stopped since!

Book Recommendations:

Jenny: "The Busy Trap" - Tim Kreider (Article)

https://archive.nytimes.com/opinionator.blogs.nytimes.com/2012/06/30/the-busy-trap/

Kevin: "How To Fail At Almost Everything And Still Win Big" - Scott Adams

https://www.amazon.com/How-Fail-Almost-Everything-Still/dp/1591847745/ref=asc_df_1591847745/?tag=hyprod-20&linkCode=df0&hvadid=312061076565&hvpos=&hvnetw=g&hvrand=12285696787934578127&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9002018&hvtargid=pla-434105675270&psc=1&tag=&ref=&adgrpid=62837065140&hvpone=&hvptwo=&hvadid=312061076565&hvpos=&hvnetw=g&hvrand=12285696787934578127&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9002018&hvtargid=pla-434105675270

Wes "Showdub" Showalter has had a long and winding road in the fitness industry in multiple cities, businesses, and coaching positions. Despite changing locations and taking on new challenges he has consistently developed himself into the most sought-after coach in his area time and time again. Wes combines an incredibly outgoing personality with a work ethic and great technical coaching skills that have made him indispensable wherever he coaches. In this, extremely entertaining and informative podcast, Wes shares his story and shines a light on the lessons that he has learned in his journey to become a successful independent contractor in the fitness industry.

Book Recommendations:

Kevin - "Destiny of the Republic: A Tale of Madness, Medicine and the Murder of a President" - Candice Millard

Wes - "Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue" - Ryan Holiday

Watch On YouTube: https://youtu.be/vVFG7YWbuZg

PJ Strebel is the owner of MaxWay Performance in Portsmouth, NH.In this episode, Kevin sits down with PJ to discuss his career in fitness and the evolution from Health Club coach to facility owner.

Show Notes

Show Notes:

• Learn more about Scott

  • Leave Your Mark Podcast

  • Instagram

  • Twitter

  • LinkedIn

  • Reconditioning HQ

• How much weight you can lift vs. how much you need to lift to be good at your sport

• Strength training for American Football vs. Hockey

• Understanding the demand of their/your sport

• Getting into professional sports then shifting to owning a private facility to working with olympic athletes

• Winter Spring Seminar Talk - Using Video Analysis to Inform Your Programming

• Specificity is looking at what the demands of your athlete are where you apply overload and stimulus to systems to prepare them to manage chaos

• The gym is a laboratory for experimentation

• Look for how things are connected

• How Scott got started podcasting and kept going

• Reconditioning HQ

Book of the Week:

• Scott: Greenlights by Matthew McConaughey and The Attributes: 25 Hidden Drivers of Optimal Performance

• Kevin: The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma by Bessel A. van der Kolk

Show Notes:

• Vinny Talluto

  • Website

  • IG @vinny_talluto

  • Twitter @vinny_talluto

  • Linkedin

  • MBSC Spring Seminar (available in-person and online)

• Start with Why

• As a young coach - Be a “Yes” person

• The “DNA” around group and semi-private training

  • Programming

  • The Art of Coaching

  • Creating an experience

• Logistics dictates programming

• COVID helped with the organization of MBSC and it’s programming

• Program conservatively, you can always make it more difficult

• Try to program proactively, coach reactively.

• You need to be able to communicate with clients to show that you care

• Coaching volume can be developed (dimmer switches)

• Hand hold clients in the beginning, slowly let the dove fly away

• Don’t coach them until you know their name, their family, their interests, their goals

• With injured clients, write the program as if they were 100% then work back wards using your regressions and lateralizations

• Bad coaches say I’ll remember, good coaches write it down

• Never Lose a Customer Again

Book of the Week:

• Vinny: I Will Teach You to be Rich by Ramit Sethi

• Kevin: Overcome: Crush Adversity with the Leadership Techniques of America's Toughest Warriors by Jason Redman

MBSC Spring Seminar (available in-person and online)

Show Notes:

• Introduction and Where to find Pat “Active and Agile”

  • Website: https://www.activeandagile.com/

  • Instagram: https://www.instagram.com/activeandagile/?hl=en

  • LinkedIn: https://www.linkedin.com/in/pat-vangalen-activeandagile99a53420/

• Progressing through as we age… get after when you’re younger “Put the bone in the bank early! Put the muscle in the bank early!”

• Daily, weekly, and seasonal habits and practices

• Choose the right tool for the job

• Maximize your health span, not just your life span

• Train, Play, Move

• Blue Zones

• Fall prevention

• We don’t want injuries in the gym but you need to prepare them for the uncertainty of life and movement

• There are no silver bullets, it's more like silver buckshot!

• You can change the pace at which you age

• Basics, Baselines and Benchmarks, earn ‘em and fight to keep ‘em

• The MBSC Spring Seminar attend In-person or Virtual April 1st and 2nd

Book of the Week:

• Pat: Blue Zones by Dan Buettner and Neurobics by Lawrence Katz and Manning Rubin

• Kevin: Spring Chicken by Dan Gifford

Show Notes:

Train Smarter and Harder Fitness

• The Garage Gym

• The 24/7 Hybrid Model?

• Opening before COVID vs after COVID

• Silver vs. Platinum Memberships

• Uninitiated believers 63% - Price | Time | Value

• Whatever you decide to do you’re going to have headache

• Just send an email, the worst that can happen is they say no or they don’t answer

Zone 2

• Is low intensity cardiac output work, done for an extended period of time

• Build a bigger gas tank

• Can you have a conversation still is Zone Two, if you’re breathing heavy it’s probably not Zone 2

• If you’re not fast or good enough to get on the field, court or ice, then it doesn’t really matter how big your gas tank is. Horsepower first.

• the Long Term Athletic Development Model and Type II muscle fibers during peak velocity growth

• There’s a lot of Couch to 5K programs, but there are no Couch to NBA programs

• It’s much harder to help someone get strong or powerful than it is to help someone get in shape.

• Zone 2 takes so much time that realistically it doesn’t make sense to program if you only have 3 hours a week in the gym

• Your gas tank only has to be big enough, bigger might not be better. If you think of Racing they could put bigger gas tanks in the car to decrease the number of pit stops but a heavier car is a slower car. You’d lose every race.

• Interval training can improve Vo2Max

• When it comes to the general population and we are thinking longevity and health then zone 2 makes more sense or I may be more willing to do long slow training for 45+ minutes

• Sports = performance, wins, injury prevention, contracts

• Gen Pop = blood panels, disability years, ADLs, longer life, decrease pain

• Meet people where they’re at! Episode 13

• Context matters, the answer is to probably do a little bit of both

• The MBSC Myzone challenge - Understand your heart!

• People don’t really care about the prizes, people are competitive by nature, wants to compete and wants to be recognized for it

• The MBSC Spring Seminar attend In-person or Virtual Sign Up by Jan 18th for the Early Bird Discount!

Book of the Week:

• Brendon: The Book of Joe: Trying Not to Suck at Baseball and Life by Joe Maddon, Tom Verducci, et al.

• Kevin: How to Raise Kids Who Aren't Assholes: Science-Based Strategies for Better Parenting - from Tots to Teens by Melinda Wenner Moyer

Show Notes:

• 15 year Anniversary of the Strength Coach Podcast!

  • Get the exclusive "40 Mistakes, 40 Years" with Michael Boyle episode here: https://50for50.aweb.page/p/77df8889-82e1-4b7a-ae7b-9ee5d237759e

• Podcasting before it was cool

• Be Like the Best Book (and corresponding workbook)

• What it means to have a mentor like Michael Boyle

• The more I give the more I seem to get in return

• What is Anthony currently working on: 50 for 50

Book of the Week:

• Brendon: Dopamine Nation by Anna Lembke

• Anthony: Building a Story Brand by Donald Miller and Do the Work by Steven Pressfield

• Kevin: Be Like the Best by Anthony Renna

Where to find Anthony:

• Continue Fit

• Strength Coach Podcast

• 50 for 50

• @antrenna