Recorded LIVE at the 2022 NAB Show! Shawn Makhijani, senior vice president of Business Development and Strategy, NBCUniversal Television and Streaming, and senior vice president, NBC Spot On , discusses local OTT advertising opportunities happening right now, how these opportunities can be monetized and why local stations should expand their OTT presence to propel their broadcast business forward.

In a precursor to the NAB Show session “Insights from the Futurists,” industry expert Buzz Knight brings together thought leaders from ConnectedTravel, RadioLine and Simplebet to discuss how a next generation radio service on Google’s Android Automotive will enable the world’s first interactive sportscast inclusive of safe, real-time, free-to-play gaming and real-money betting.

The federal government recently urged all businesses to improve domestic cybersecurity and bolster our national resilience in light of the unprovoked invasion of Ukraine. Kelly Williams, vice president, Engineering and Technology Policy Technology at NAB, discusses the eight key steps the White House advised businesses take to protect themselves from any immediate threat and details what cybersecurity resources NAB has developed for broadcasters.

Bill Wilson, chief executive officer, Townsquare Media, joins Curtis LeGeyt, president and CEO, NAB, and shares insights on how creating and investing in digital verticals in markets 50+ is consistently paying dividends and leads to more opportunities for the company to serve local advertisers, listeners, municipalities and consumers.

Chris Brown, executive vice president and Managing Director, Global Connections and Events, NAB joins host Josh Miely to give a status report on the 2022 NAB Show. Spoiler alert – it’s happening and there is more education for radio broadcasters and more education for television broadcasters than at any prior NAB produced conference!

The newest member of NAB, recently appointed Vice President of Member Experience Bradford Caldwell, sits down to discuss what his new position entails, what it’s like to move from the NAB board to NAB staff, what’s in store for NAB Show and why he is eager to serve you, his fellow broadcasters.

Stephanie Downs, vice president and senior consultant, The Center for Sales Strategy, addresses the biggest challenges facing sales departments in 2022 and details the differences between high-performing and average sales teams in this fast-paced inside look at bolstering sales performance at your station.

Patrick McFadden, senior vice president and deputy general counsel, Legal and Regulatory Affairs, NAB, outlines upcoming milestones and action items for broadcasters pertaining to the C-band over the coming year. McFadden also previews the upcoming webinar “C-band 2022: What’s Happened and What’s Next,” debuting on January 26 at education.nab.org.

April Carty-Sipp, NAB’s executive vice president of Industry Affairs sits down for an open and insightful conversation with outgoing NAB president and CEO Gordon Smith and incoming president and CEO Curtis LeGeyt. It’s a multi-layered dialog that’s part Washington insights, part prospective, part retrospective and all engaging.

Marjolaine Lombard, cybersecurity consultant, Atos and Allan McLennan, head of technology, media and telcom, Media and Entertainment, North America, Atos, discuss how changes to the media landscape over the past couple of years have exponentially increased the cyber threat level facing broadcasters. Each then offer actions stations can take to mitigate these security threats and enhance their security posture.