An Instagram video goes long and goes up on the podcast... Follow Nicole on Instagram at @thenicoleholland Join the brand new Leads on Demand with Nicole Holland community at TheNicoleHolland.com/facebook Register for the Tuesday, March 19th webinar at iwantfreepublicity.com

Allen Brouwer is a father, a serial entrepreneur, and a productivity, scale, and marketing expert. He’s the co-founder of BestSelf.Co. and the founder of the Brouwer Fund - a private equity firm that acquires growth-oriented e-commerce companies for rapid, sustainable scaling. Allen has a ‘hustle for abundance’ mindset and a passion for work-life harmony. He loves to travel, get out on his boat, and create an experience rich life.   Allen believes life is too short to settle for one-dimensional living. As a student of success, philosopher of personal development, and practitioner of big thinking, Allen pushes limits to see what’s really possible. Website Facebook LinkedIn Twitter Click Here to Tweet to Allen & Nicole Business Growth Strategies Using the L.I.F.E System Do you run your business or does your business run you? Productivity, scale, and marketing expert Allen Brouwer doesn’t believe in hustling in the traditional sense. Unless of course you’re hustling for abundance. In fact, his signature process for scaling your business and creating sustainable growth has been dubbed the “anti-hustle” system. A busy business owner, husband and father himself, Allen knows the value of having a business that runs independently of you while still creating sustainable growth automatically. It’s the ultimate way of achieving work-life balance and a successful, profitable business. In fact, Allen claims the L.I.F.E system will scale your business to 8-figures in just 24 months. Sounds too good to be true? Allen has used this system himself to go from zero figures to a multi-million dollar company in only 2 years. Along with many other notable accomplishments. This process came about for Allen by starting several companies throughout the years. Through failing, figuring out what works and what didn't; hiring many people over the years, whether it was employees, coaches, mentors, courses, seminars, reading books, or going to masterminds, and sucking the marrow out of what everybody used to make them successful. Allen would quickly implement, try and fail, iterate, and find what works. Over the course of the past four years, in 24 months, he built an eight figure business. If you’ve been unable to scale or your business is stagnant, you don’t have enough free time to do the things you should do to grow the business, you’re unsure of how to leverage every dollar, and you’re not sure how to hire the right team, read on to learn the business growth strategies of the L.I.F.E system that will get you there.   The L.I.F.E System for Scaling Your Business While Creating Work-Life Balance at The Same Time To understand how this process works, imagine you're trying to get from where you are to where you want to be. Think of that as being a mountain top and you're trying to get to the very top of the mountain. There are three ways up the mountain. The first way is to follow someone who's just a couple steps ahead. They can let you know what immediate obstacles -- loose rocks, snakes, pot holes -- may lie in front of you. You can better make it up the mountain using their their guidance and direction. Then there are the mentors who are in a Snowcat, so to speak. This would be when you maybe go to a conference or join mastermind groups. Where you can learn from people who you normally wouldn't be able to sit across from or learn from directly. They're pretty far ahead of you and they're able to get up the mountain a lot quicker rather than going step by step. Finally, there are those rare breed of mentors who are really far ahead of you, but are also very important for your success and growth in whatever aspect you want that growth in. They're the people who can help you find the helicopter and take the helicopter to the top of the mountain. This is how the L.I.F.E system works. It’s a fast track to the business growth and success everyone wants.

Dan has been in love with technology- and its potential to positively impact the world- for as long as he can remember. From building websites when he was 13, starting a design and advertising business at 18 and driving $2MM in revenue for multinational brands as a director for a boutique ad agency, he has truly been at the forefront of how technology can exponentially grow successful businesses. One of Brain.fm's first users, he called the company 12 times before they agreed to bring him in for an interview. When he did receive an offer, he jumped at it (even working for free for the first few weeks). He eventually moved up to Head of Technology, and is now the CEO. As CEO, Dan is constantly striving to build a company that can not only change the world through music, but also be one of the best companies for people to work for and grow with. Dan has visited over 20 countries across five continents, with plans to set foot on all seven.   Website Facebook LinkedIn Instagram Click Here to Tweet to Dan & Nicole Get into the zone with Brain.FM It’s no secret that music has a powerful force on our mental states. We’ve all experienced the impact music can have on motivating us to workout, relaxing us, moving us to tears or even helping us improve the quality of our sleep. Dan Clark and his team at Brain.FM have harnessed the influence of music to create an app that delivers on-demand functional music specifically designed to move you into Focus, Relaxation, and Sleep states. Combining music with auditory neuroscience, the Brain.FM app can help you achieve any one of these flow states in 15 minutes or less. But it’s more than finding random music that energizes you. As Dan describes, “We’re really improving it [music] with big data science and then research to back it up. So for example, on our focus product, we actually have a grant from the government to help us validate that we can compete with ADHD medications.” Brain.FM has also been shown to improve the quality of sleep by enhancing deep sleep brain waves. I don’t know about you, but I think that sounds like pretty exciting stuff! Read on to learn how to get into flow using Brain.FM.   How do I get into a flow state? What Is a Flow State? Mihály Csíkszentmihályi popularized the term in his 1990’s book, ‘Flow,’ describing it as an optimal mental state where, “we feel our best and perform our best.” According to Csíkszentmihályi, there are 10 basic factors involved when we’re in a flow state: Having clear goals about what you want to achieve Full concentration and focus Participating in an intrinsically rewarding activity Losing feelings of self-consciousness or performance anxiety Timelessness; losing track of time passing Being able to immediately judge your own progress; instant feedback on your performance Knowing that your skills align with the goals of the task Feeling control over the situation and the outcome Lack of awareness of physical needs Complete focus on the activity itself with becoming easily distracted These may seem like a lot of conditions to be met, but there is an easier way to get into the zone or achieve a flow state without having to wait until that special time of day when you naturally perform best. As Dan explains, “Basically, everyone has had those times where you have a project do tomorrow, it's two in the morning, you've had two cups of coffee, and for some reason, you hit this point where you feel like you can fly. Before I got involved in brain FM, I used to start my days at 10pm to 4am, just to optimize for that schedule.” What Brain.FM does with functional music is get you to a natural flow state in 10 to 15 minutes at any time of day. As long as you use the music, you can easily stay in the zone.   The Auditory Neuroscience Behind Brain.FM 20,000 years ago distractions kept us alive. A rustle in a bush was a distraction event,

There are millions and millions of consultants, coaches and professional service firm owners who LOVE their work and all they want is a consistent flow of great clients. Dov Gordon is known for helping his clients build simple, repeatable, client-getting systems around their personal strengths.   Website Facebook LinkedIn Twitter Instagram Click Here to Tweet to Dov & Nicole The Difference Between Attention and Interest (And Why It Matters In Marketing) In this episode I talk with Dove Gordon, self-proclaimed ‘Alchemist Entrepreneur’ who helps consultants, coaches and entrepreneurs develop a consistent flow of their ideal clients. We dive into the underlying psychology and structure of sales, and why this is always where you should start before ever implementing specific marketing tactics. Dov knows the importance of understanding the rules of marketing and walks us through his 5 step system to attracting your ideal client. As he tells me, “If you’re looking to be a successful consultant, coach or expert, there’s an underlying structure that governs everything you do. Once you have an understanding of that, those are like the rules of game. If you know the rules, you’ll leverage them. If you don’t, you’ll break yourself against them.” We talk about why you need to focus on either a client’s problem or result in your messaging (not your system or modality), the 3 questions a client will always ask themselves before they’ll consider buying from you, how to stand out and differentiate yourself in your chosen field, how to craft a message that has “marketing helium,” how to create the “eavesdrop” effect that gets a client’s interest and attention, and many more not to be missed marketing insights. In This Episode You Will Learn The Psychology of Sales A Simple, Repeatable Marketing System That Brings Your Ideal Clients to You  Again and Again The Number One Question You Need to Ask Yourself in Your Marketing 3 Questions A Client Will Always Ask Themselves Before Buying From You How to Create the “Eavesdrop Effect” That Gets the Attention AND Interest of  Your Ideal Client Why You Need “Marketing Helium” - And How to Avoid “Hot Air Messaging” How to Create Your Simple, Compelling Marketing Message Why Specific Marketing Tactics Should Always Be Developed Last Continue the Conversation with Dov Learn more about Dov and download his free, zero fluff ebook, ‘The Manual - How to Systematically and Consistently Attract First Rate Clients’ here. Click Here to Tweet to Dov & Nicole

Jason helps thought leaders reach a larger audience with their ideas... create new income streams from their expertise... and build business models that align with their goals. As a consultant, trainer, and strategist, he draws from thirteen years of researching top Internet influencers as well as personal experience gained by launching over 60 online courses, teaching more than 7000 entrepreneurs, generating 6 million dollars in online course sales, and 8 million downloads of his podcast. His mission is to help more visionaries with impactful ideas to reach the people they serve best and the problems they are uniquely positioned to solve.**   Website Facebook LinkedIn Twitter Instagram Click Here to Tweet to Jason & Nicole Thriving With ADD as an Influencer and Entrepreneur In this vulnerable episode, Jason Van Orden shares about his own personal struggles with ADD and mental health and how he’s been able to overcome challenges and thrive as an online business owner. Jason explains that many entrepreneurs have ADD and shares how to work in congruence with this diagnosis, as well as how in can actually be an asset to your business. He explains that one of the strengths of the ADD mind is the novelty seeking gene, which makes you insatiably curious. In the past, you may have been shamed for not sticking to one thing, but that’s how innovation happens. We also discuss the power of vulnerability, having the courage to ask for help and share your story, how to leverage your strengths by putting systems to work for you, overcoming the stigma and shame we place on ourselves when we have a mental health challenges and much more. In This Episode You Will Learn Handling Mental Health Challenges as a Busy Entrepreneur How to Shift the Direction of Your Business Without Losing Your Identity Creating Digital Systems So You Never Forget Your Most Important Tasks Why Many Entrepreneurs Have ADD - And How This Can Be a Strength in  Business Having the Courage to Own Your Struggles and Tell Your Story Overcoming the Stigma We Place on Mental Health in Business How to Work WITH Your Mental Health Challenges to Reduce Stress in Your Business   Continue the Conversation with Jason Join Jason’s mailing list here or find him on Facebook Click Here to Tweet to Jason & Nicole

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animotowith his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central. Website Facebook LinkedIn Twitter Instagram Click Here to Tweet to Jason & Nicole How to easily make videos with Animoto It’s 2019 and by now it’s pretty obvious that social media videos are here to stay. As Jason Hsiao from the video editing software Animoto explains, “We’re living in a video first world. It’s everywhere -- people want videos.” Whether you’re a online hobbyist with a side hustle or a sprawling enterprise company, having a video marketing strategy is a must these days. Even if you’ve never created a video before, there’s no reason to feel intimidated. Video editing software like Animoto makes creating high quality, professional videos drag and drop easy (really). Is Animoto right for you? Here we take a behind the scenes tour and tutorial of the software with creator Jason Hsiao. To view this tour on well . . . video, be sure to watch the interview above.   Why your business needs to include video marketing for social media Although various different social platforms have come in and out of Vogue, video has only grown in importance, it’s literally everywhere; people want videos and they love to share videos. But if you’ve never created even a simple one minute video for your marketing strategy before, it can seem like an intimidating process -- that's where Animoto comes in. Jason and his team at Animoto know what actually makes for successful video marketing on social media, and they know busy entrepreneurs don’t always have the time to learn a new software. Their aim is to help people cut right to the chase and do what works. That’s why with Animoto you can easily have a video ready to share within minutes -- yes, it’s really that easy! In addition, you can also use Animoto video editing on android or ios, perfect for quickly creating videos on the go. It’s important to remember that videos are not a one and done social media marketing technique you check off your list. It's a form of communication, where we’re able to speak with our audience regularly, just like any other form of content.   Why video marketing for social media is drag and drop easy with Animoto Animoto provides pre-made templates called “storyboards.” This is actually one of the best values of Animoto for folks that either don't know where to start or just need some inspiration. There are literally all sorts of different types of videos Animoto has analyzed to determine what makes for successful video. All you have to do is open them right up and start, dragging and dropping your own content in to immediately start making your own video. You literally cannot mess this up even if you have zero experience! Whether it's a company overview or how to a product demo, interview, testimonial, an event, recap, an announcement, a blog teaser, a newsletter, Animoto enables you to create it. The sky's the limit! Built-in features of the Animoto video editing software  Storyboard templates Drag and drop functionality -- easily add in or duplicate image or video blocks and move wherever you wish Easily change the aspect ratio (square or rectangular) Add your own logo and branding

Bobby Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he went to Harvard Law School and worked at some of the most prestigious firms in the country, but if you look at the big whiteboard in his office, you won’t see much about the law. His whiteboard is filled with tasks related to platform building, inbound marketing, and sales-funnels. Bobby is a full-fledged online entrepreneur, whose area of expertise is the law. He helps other online entrepreneurs safeguard their online businesses.   Website Facebook LinkedIn Twitter Instagram Podcast Click Here to Tweet to Bobby & Nicole How to Properly Protect Your Confidential Info In this master class, I talk with Bobby Klinck, intellectual property attorney, Harvard Law School grad and online entrepreneur, who helps uncomplicate the legal side of entrepreneurship with six critical steps you need to take in order to legalize your business. Bobby feels strongly that as an entrepreneur, you absolutely need basic legal training. He tells me, “Unless you’re going to hire someone like me to be sitting there looking over your shoulder every minute of every day, we’re not going to be with you. You’re going to have to make some decisions without us. That’s why you need to get basic legal training.” We dive into why you need to use a corporate entity for you business, how to determine if you can legally use your business name, the importance and how-tos of using written agreements, how to properly protect your confidential information, three non-negotiable things you need on your website to make it legal and more important legal information you don’t want to miss. In This Episode You Will Learn Uncomplicating the Legal Side of Entrepreneurship Why You Need to Use a Corporate Entity for Your Business Determining If you Can Legally Use Your Chosen Business Name The Importance of Using Written Agreements and How To Do It What You Need to Know About Creating a Website That’s Legal Where and How to Get Basic Legal Training (And Why This Is So Critical) Why You Don’t Need to Hire Someone to Form Your LLC Finding the Right Written Agreement Templates That Fit Your Business Needs Understanding Your Intellectual Property Rights Continue the Conversation with Bobby For a list of all the points covered in this episode, download the Ultimate Legal Checklist here Check out Bobby’s podcast Your Online Genius here For more free trainings, get on Bobby’s email list to gain access to his membership site. Click Here to Tweet to Bobby & Nicole

Debra Kasowski, 3X bestselling author, speaker, success coach, and the charismatic host of the thought-provoking podcast, The Millionaire Woman Show, is committed to enriching the leadership potential of her countless clients, essentially guiding them to go within to capitalize on their true personal power, so they can achieve the measurable success they desire in business, and in life.     Website Facebook LinkedIn Twitter Instagram Podcast Click Here to Tweet to Debra & Nicole Why Your Mindset Is One Of Your Most Powerful Assets In this episode, I talk with 3X bestselling author, speaker, success coach, and the host of the thought-provoking podcast, The Millionaire Woman Show, Debra Kasowski, about the significance of what she calls the “questions we ask ourselves,” or the thoughts we think on a regular basis that may be sabotaging our success, and how we can dig deeper into our psyche in order to challenge previous assumptions and beliefs. Through learning from the endearing example of her own father’s perseverance in the face of an unexpected and life-changing setback, Debra developed a fascination with the power of emotional intelligence and positive psychology on the human spirit, and an understanding that success often depends on the quality of our thoughts. As she tells me, “If I focus on results, I’m going to get more results. If I focus on weaknesses, that’s what I’m going to get more of.” We also discuss 5 types of destructive thinking patterns that are sabotaging your success, how your personal self awareness is affecting your business relationships (for better or worse), why positive psychology is not just “happyology,” how to “be more curious” (and why you need to), the brilliance of “acting as if” to create the vision of yourself you desire and many more insights into the power of a positive mindset. In This Episode You Will Learn How to Challenge Assumptions and Confront Jumping to Conclusions 5 Types of Destructive Thinking Patterns That Are Sabotaging Your Success How Your Self-Awareness Is Affecting Your Business Relationships (For Better or Worse) What Positive Psychology Really Is and How to Leverage It Why You Need to Stop Looking For The Next Best Thing Overcoming Self-Doubts, Persevering and Honoring Your Commitments The S.O.A.R Method for Using “Appreciative Inquiry” to Create Positive Results How to Be More Curious (And Why You Need To) The Simple Power of “Acting As If” to Create the Vision of Yourself You Desire Continue the Conversation with Debra Download Debra’s free checklist of 21 Habits of High Achievers at https://debrakasowski.com and find more info on her podcast, “Millionaire Woman Show” Click Here to Tweet to Debra & Nicole

Mark Asquith is a serial entrepreneur who has built globally successful design, marketing, software and digital businesses since he quit his real job in 2005. A passionate podcaster, global keynote speaker and helpful bloke, Mark is the co-founder of Podcast Websites and the creator of Excellence Expected. He has a terribly embarrassing beard. Website Facebook LinkedIn Twitter Instagram Podcast Click Here to Tweet to Mark & Nicole How to Lean Into Your Unique Podcasting Voice In this episode I talk with Mark Asquith from Rebel Base Media that’s created multiple tech-tools for podcasters including Podcast Websites, Captivate Audio, Poductivity, and the Podcast Success Academy to help podcasters become audio influencers, and do it with ease. Mark shares a behind the scenes tour of Podcast Websites and the Podcast Success Academy which aim to make building a website for your podcast, marketing, branding, data analysis, and even podcasting education ridiculously easy. As he tells me, “Nobody tells you as a podcaster the little hacks you can take to boost your listenership. So we created an academy where you can literally get coached for free.” Mark and I also discuss how to overcome a saturated podcasting niche, how to collaborate with other podcasters and why absolutely should, how to lean into your unique podcasting voice, and much more. If you’re thinking about starting a podcast or are already a seasoned podcasting pro, you won’t want to miss this episode. In This Episode You Will Learn A Done-for-You Media Hosting and Branding Platform for Podcast Websites How to Get a Customized Podcast Launch for Beginners and Seasoned Podcasters Alike Behind the Scenes Demo of Podcast Success Academy -  Get Free Podcast Coaching, Workshops, Tutorials and More! Overcoming a Saturated Podcasting Market in Your Niche - Should You Still Podcast? How to Lean Into Your Unique Podcasting Voice Why You Shouldn’t Be Afraid of Podcast Competition - How to Collab With Other Podcasters for Greater Reach How to Easily Get Your Show on All Major Podcasting Platforms Captivate.FM - A Growth Oriented Media Host That Gives You Valuable Analytical Insights Poductivity.com - A Brand New Marketing Tool to Skyrocket Your Engagement and Sales Continue the Conversation with Mark If you need a website and media host for your podcast, Mark and his team at Podcast Websites can help you out. Their all-in-one solution is a dream come true for podcasters and makes life so easy for new podcasters to get up and running the right way. Use coupon code NICOLE for 20% OFF! Sign up for your FREE membership to Podcast Success Academy for tips, hacks, and tutorials to support you at any stage of your podcasting journey! Click Here to Tweet to Mark & Nicole