From managing launches to creating email marketing campaigns, the task list of an OBM can be quite lengthy. It's easy to feel the pressure to excel right from the start, but greatness isn’t achieved overnight! In this candid chat, Amanda shares her experience of transitioning from a VA to an OBM, highlighting an important lesson: get comfortable with not being great in the beginning. Hear her thoughts on embracing vulnerability, the excitement of discovering new things, and all the lessons learned through a bit of trial and error. This small dose of encouragement will help ease the pressures of perfectionism and inspire confidence in your OBM journey!

Take the Quiz! → VA to OBM: Are You Ready to Take the Leap?

Find out if you're ready to become an OBM + what your next best steps are!

Episode Timestamps:

• (01:35) Embracing imperfection as a new OBM
• (03:20) Amanda’s experience as a new OBM; learning through trial and error
• (06:35) Overcoming insecurities and gain confidence
• (09:20) Constantly growing, learning and evolving as a business owner

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Lauren Petraglia discusses her transition from a toxic work environment in local government to becoming a virtual assistant and now a booked out OBM. She shares the challenges and motivations behind her decision, as well as the strategies she used to grow her business through referrals. She also shares advice for aspiring OBMs and those in the early stages of their business, emphasizing the importance of persistence, building genuine relationships with clients, and overcoming imposter syndrome. 

About Lauren Petraglia:

Lauren is a self-starting VA/OBM who helps streamline, strategize, and execute daunting backend tasks for burnt-out business owners. After leaving the corporate world behind, she quickly discovered that she could help clients (and herself) better by utilizing her determination, accommodation, and resourcefulness in a new capacity. She now helps clients gain more free time to finally scale their business and see the results they have been waiting for. Lauren lives in New Jersey with her loving and supportive wife.

View Lauren’s Portfolio

Schedule a Call

instagram.com/lauren_lnproduction

Episode Timestamps:

• (02:25) Leaving the corporate world and becoming a VA
• (05:20) Discovering the OBM path
• (09:10) Overcoming challenges and imposter syndrome
• (12:00) Advice for aspiring OBMs
• (16:20) Asking for bigger projects; building trust with your clients

Take the Quiz! → VA to OBM: Are You Ready to Take the Leap?

Find out if you're ready to become an OBM + what your next best steps are!

Interested in being a guest on the show? 

Fill out the Potential Guest Form here:

https://forms.gle/Aa7kwaA3AfBvjsFAA

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Thinking of taking the leap from VA to OBM? This episode breaks down the key differences between the two roles and unpacks the necessary skills and mindset shifts required to transition to an OBM. Amanda also shares the benefits of becoming an OBM, from higher income potential to greater influence and fulfillment. Whether you're new to the online space, a seasoned VA looking to take your business to the next level, or a new OBM wondering how to succeed in this role - this episode is for you!

Take the Quiz! → VA to OBM: Are You Ready to Take the Leap?

Find out if you're ready to become an OBM + what your next best steps are!

Episode Timestamps:

• (01:43) Differences between a VA and an OBM
• (03:42) Skills required for each role 
• (05:10) The mindset shifts needed
• (07:18) Benefits of stepping into an OBM role
• (09:15) Are you ready to take the leap from VA to OBM?

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

In the world of online business management, being a jill-of-all-trades is super valuable! The ability to excel in various tasks and adapt to different roles can be a huge asset to clients. However, being good at many things can also bring about unique challenges. By sharing personal experiences and insights from coaching calls, Amanada discusses the common struggles experienced by OBMs who take on a lot of different tasks. From the struggle of doing things you're good at but don't enjoy (leading to burnout) to the pressure of juggling various responsibilities (leading to time management issues), tune in for advice on navigating these challenges effectively!

Interested in receiving personalized support? 

Discounted one-off coaching sessions are now available for a limited time only! 

→ Schedule Here ←

Episode Timestamps:

• (02:00) The struggle of being a generalist OBM
• (03:25) Managing tasks you dislike
• (07:05) Managing client expectations; avoiding scope creep
• (10:10) Continuously helping clients with their new ideas; avoiding burnout
• (12:00) Customized solutions for overcoming OBM challenges

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Even though it’s sometimes intimidating, tech is something that you cannot escape as a successful OBM. After all, you will likely be the one responsible for the majority of tech in your client's business! So whether you’re setting it up, maintaining it, or switching from one system to another, chances are tech is going to be part of your day to day operations. In this episode, Amanda highlights the must-have tech tools every OBM should know in 2024. Learn about project management systems like ClickUp and Asana, helpful CRMs such as Dubsado and Honeybook, and even email marketing platforms like Active Campaign and Flowdesk. Also, hang around until the end for an extra bonus category! 

The OBM Tech Stack:

amandamcvicker.com/obm-tech-stack

Episode Timestamps:

• (02:50) Three tech categories to know as an OBM
• (05:05) Mastering tech tools for efficient project management
• (08:05) Choosing the right CRM
• (11:55) Best email marketing platforms in 2024
• (15:20) The OBM Tech Stack
• (16:30) Course hosting and funnel platforms

Listen to Episode 03: The Benefits Of Hiring An OBM (From The Client’s Perspective) with Rita Goodroe

Interested in receiving personalized support? 

Discounted one-off coaching sessions are now available for a limited time only! 

→ Schedule Here ←

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Are you ready to make the shift from being a doer to a leader? In this episode, Amanda discusses the significant mindset shift needed when transitioning from a VA to an OBM. Learn the importance of being proactive and taking on a leadership role, relieving decision fatigue for clients, and utilizing tools like calendars and project management systems. As a VA, you are more than likely accustomed to receiving tasks from your clients and waiting for instructions. However, as an OBM, you need to take the initiative and become a teller instead of an asker. While this shift may take time and practice, the long-term benefits are invaluable!

Interested in receiving personalized support? 

Discounted one-off coaching sessions are now available for a limited time only! 

→ Schedule Here ←

Episode Timestamps:

• (02:40) Discounted Coaching Sessions for Podcast Listeners
• (03:20) The mindset shift needed when transitioning from VA to OBM
• (04:45) Why is this mindset shift needed?
• (06:45) Becoming a teller instead of an asker
• (08:40) Keeping an eye on the client’s calendar
• (09:40) Utilizing a project management system

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Welcome to The OBM Educator’s first mini coaching session! These sessions will allow you to get an inside look into how Amanda would help someone through common pain points - such as VAs who are wanting to make the transition to OBM, or new OBMs that need guidance with marketing, setting boundaries, and more!

In this session, Amanda chats with Galina Vander Meer about attracting new OBM clients. They discuss the importance of positioning oneself as an OBM rather than a tech-VA/OBM, and how to market OBM services effectively. Amanda advises Galina to ask for referrals from current clients and reach out to her personal network. They also discuss optimizing social media profiles and removing barriers to entry for potential clients. With these strategies, Galina is on her way to becoming a booked-out OBM!

Connect with Galina Vander Meer:

An entrepreneur at heart, Galina decided to take the leap from her dental insurance career and started helping other small businesses as a virtual assistant. Fast forward a year, she found her true calling for systems and management and has transitioned to an Online Business Manager, empowering business systematically.

galinaandco.com

instagram.com/galinaandco

Episode Timestamps:

• (03:10) Insight into Galina’s business; transitioning from VA to OBM
• (06:30) Focusing solely on being an OBM to attract the right clients
• (09:20) Utilizing referrals and reaching out to your personal networks
• (13:50) Social media marketing; creating posts that address pain points
• (17:45) Removing any barriers to entry

Interested in being a guest on the show? 

FIll out the Potential Guest Form here:

https://forms.gle/Aa7kwaA3AfBvjsFAA

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

As an OBM, creating packages that clearly outline your services and pricing is important, right? But when you're just starting out, it can feel like you need some secret magic formula to get it just right, and that can be really overwhelming. In this episode, Amanda gives an overview of common packages for OBMs, including hourly retainers and project retainers. She also shares her thoughts on the biggest mistake new OBMs make when creating their packages (hint: it's probably not what you're expecting!), and explains how you can provide clarity to potential clients and allow for growth and adaptability in your business.

Episode Timestamps:

• (02:50) Common OBM packages
• (04:10) The basics; hourly retainer and package retainer
• (06:20) The number one mistake OBMs make when creating their packages
• (08:30) Keeping it simple and adjusting as needed

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Are you curious about what it takes to become an OBM? Join Amanda as she breaks down the key responsibilities and skills needed to succeed in this role! She discusses the types of clients OBMs typically work with, the services they provide, and all the skills you’ll need to shine. She also explains why becoming an OBM isn’t as unattainable as it may seem. If you’re drawn to tech, systems, and management, becoming an online business manager may be the perfect business move for you!

Episode Timestamps:

• (01:20) What exactly is an OBM?
• (03:15) Working with seasoned business owners and CEO’s
• (05:00) Services offered depends on the industry you serve
• (06:10) Putting an OBM on a pedestal; it’s not an unattainable role
• (08:00) The need for more OBMs in the online business world

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Get an idea of what an OBM/client relationship is actually like! In this episode, Amanda chats with her client of four years, Rita Goodroe, a professional speaker and business strategist. They discuss what it looks like to hire an online business manager (OBM) and the importance of finding the right fit. Rita shares how she initially thought she needed a virtual assistant (VA) but realized the benefits of having an OBM to help with strategy, implementation, and MUCH more! She also shares the reasons behind her decision to hire an OBM, the qualities she looked for in a candidate, and how her and Amanda’s working relationship has evolved over time. Tune in for insights into a client's perspective on working with an OBM and the value one can bring to a business!

About Rita Goodroe:

Rita is a professional speaker, business strategist, and sales coach who helps business owners and teams get more sales, make more money, and create a life they love—with time to spare. Her work has helped hundreds of companies build communities packed with perfect customers, create services that sell, and have a blast in the process (even while building their processes!).

Her coaching enterprise, Rita Made Me Do It, provides entrepreneurs at every stage the structure, resources, and community they need to stop going all out—and start going all in on the life and business they ultimately want. Learn how to get more of the right things done at RitaMadeMeDoIt.com.

ritamademedoit.com

instagram.com/ritagoodroe

Quiz to find Your Next Right Step: ritamademedoit.com/quiz

The All-in Entrepreneur Facebook Group: facebook.com/groups/theallinentrepreneur

Episode Timestamps:

• (04:20) Rita’s transition from hiring a VA to hiring an OBM
• (08:05) Characteristics and qualities desired in an OBM
• (11:35) Expectations for OBM tasks and responsibilities
• (14:00) Leveraging background skills to stand out during the interview
• (15:40) How the working relationship has evolved over the years
• (17:40) Phasing in OBM tasks; building trust and setting boundaries
• (23:05) Overcoming the fear of failure and making mistakes
• (29:15) Interviewing both ways to find a good fit
• (31:50) How an OBM can free up time for business growth
• (33:50) Advice for OBMs starting with their first client

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

amandamcvicker.com/obm-tech-stack