The Front Row Podcast for Entrepreneurs

The One Document That Makes AI Actually Understand Your Business


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If you have been using AI and feeling like the output is generic or off, this episode will change how you use it. The issue is usually not the tool. It is the lack of context. In this episode, I share how to create a Core Prompt, a single document that helps AI understand your business, your audience, and your voice.

A Core Prompt gives AI a clear source of truth so you are not starting from scratch every time. The result is better output, less editing, and responses that actually sound like you.

In this episode, I cover:

  1. Why AI sounds generic without proper context
  2. How one document can dramatically improve your AI results
  3. How to use a Core Prompt as an onboarding guide for AI tools
  4. Where to store and reuse it across platforms

I also walk through how to create your Core Prompt in a practical way and how I use it inside tools like Claude and NotebookLM (and everywhere!) to keep everything consistent and on brand.

This is a foundational episode that makes everything you do with AI easier and more effective.

Don’t miss this episode and let me know your thoughts after you listen. I always love hearing from you. DM me on Instagram @jen_lehner

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The Front Row Podcast for EntrepreneursBy Jen Lehner

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