in this episode, Carlos Gonzalez, CEO & Founder of Product School, shares how he leveraged quora.com and his expertise in product management to find his first students, build community and develop relationships with influencers that help build his school to a community of over a million members.

By all accounts MadKudu had an incredible product, but they suffered very low day-2 retention rates after registration. Though the data pointed to a retention problem, it was actually a conversion one; most of their sign-ups were low quality leads that would never convert anyway. Join Francis Brero, co-founder & CRO, as he walks you how he solved this mystery by targeting the (right) metric everybody else overlooked.

In this episode, we’re in conversation with Jay Bowden, Managing Director of Growth, Home and Consumer Services, Google.

We examine how to genuinely nurture a culture of trust, navigate leadership through uncertain times, and build capacity for a team to perform better.

And most importantly, every leader needs to focus on creating an impact within the company that ultimately generates revenue growth.

Meet Darius Contractor, currently serving as Head of Growth at Airtable. But not so long ago, he was the Growth Engineering Leader at Dropbox, where he noticed a large percentage of users upgraded to the business plan and shared all their files. He couldn't automate making everyone's files public - it would really upset those didn't want that - but he created a localization optimization strategy for those who did ("Minority Report"). And in doing so, he spoke to those users needs - retaining them at scale.

It's not easy to convert trial users to paid users - we all know that - but it is possible. Even at scale. Even to the tune of 85% (sounds unbelievable, I know, but it's been done before)! Tune into this podcast for a masterclass in conversion from Haseeb Tariq himself, currently leading marketing at Universal Music Group (with successful stints at Fox and Disney behind him). His 3-pronged strategy - from intelligently onboarding to cleverly segmenting - will revolutionize your bottom line.

After you’ve been working in the digital world for so long, it's easy to forget about the traditional one. The truth is, the press is still key to driving brand awareness (and success)! Dmitry Dragilev, founder of JustReachOut.io, knows this all too well. He's leveraged the press to promote his businesses - without a PR firm! Tune into this podcast to catch a glimpse of his personal playbook - from scouring Twitter for relevant hashtags, to what times of the day are best for pitching journalists.