If you’re heading into 2026 thinking, “I need a better marketing plan,” this episode will challenge that.

Most consultants and service providers assume their slow marketing results are about visibility…consistency…or needing to “do more.”

But there’s a single shift — a foundational one — that quietly determines whether your marketing works or feels like guesswork.

In this short episode, I break down:

• The invisible bottleneck that stalls even the smartest experts
• Why doing more marketing rarely solves the real problem
• The hidden reason your audience isn’t taking the next step
• What changes when you make this one shift heading into the new year
• How 2026 can finally be the year your marketing feels simpler (and more effective)

This isn’t about adding more tactics.  It’s not about learning a new platform. It’s about making one change that supports everything else you do.

Give it a listen — it’s short, sharp, and it might just rewire how you think about getting clients next year.

➡️ Ready to make that shift?

If this episode hits home, your next step is simple:

Book a private tour of The Expert Up Club.

Inside the Club, we help you make this shift and turn it into real marketing assets — things like your sales page, lead magnet, signature talk, or outreach strategy — so your marketing finally works.

And if you book your tour by Thursday, you’ll also get a

1:1 Messaging Strategy Session with me (a $500 value).

Together, we’ll map out exactly how to implement this shift in your business so you’re ready for whatever the market throws at us in 2026.

👉 Book your private tour: https://expertup.club