Hey, friends!
In this episode, I’m getting a little nerdy (in the best way) and breaking down the key differences between a free mini service and a paid mini service. If you’ve ever wondered how to book out your signature service without feeling salesy, this is your answer.

I’ve completely changed my approach to mini services after working with hundreds of entrepreneurs, and let me tell you—this combo is where the magic happens. I’m sharing why both a free and paid mini service are must-haves in your business and how they work together to help you attract clients like a magnet.

What You’ll Hear:

• The difference between a free mini service and a paid mini service (and why you need both).
• How the free mini service warms people up and builds trust.
• Why the paid mini service proves your value and leads to more sales.
• A sneak peek at my Build a Client Booking Machine in 2025 Workshop happening on December 12th.

Want to take action?

• 🎯 Join my Free Mini Service Challenge (open until Dec. 6th!)
• 🎉 Save your spot for the free workshop: Build A Client Booking Machine on December 12th!
• 💬 DM me your questions on Instagram: @CourtneyChaal

Thanks for listening, and don’t forget to hit subscribe, share this episode with a friend, and leave a review. You know I love hearing what you think!

If you’re feeling stuck in your business, wondering how to create traction, or tired of waiting for clients to knock on your door, this episode is for you. I’ll show you how to position a free mini service that delivers incredible value while leading to paid clients, and why this strategy is a game-changer in today’s crowded market.

Plus, I’m inviting you to join my Free Mini Service Challenge happening December 2–6, where I’ll walk you through creating your own free mini service to set yourself up for a booked-out 2025!

Here’s What I Talk About in This Episode:

• Why I decided to offer 100 free coaching calls and the results that followed.
• The mistakes I made when I first tried free calls—and how I fixed them.
• How I positioned my free calls as if they were worth $500 each (and why this mindset was so important).
• The power of gamification and staying motivated during big promotions.
• Why leading with value and relationship-building is more essential than ever.
• How this experiment inspired me to create Yay for Clients.

Join Me in the Free Mini Service Challenge (December 2–6):
If you want to take action and start booking clients in 2025, this free challenge is for you! I’ll guide you step-by-step through creating and marketing a free mini service that attracts your dream clients.

What You’ll Get in the Challenge:

• Clarity on what your free mini service should be.
• A simple plan to book and deliver your service in a way that leads to paid clients.
• The confidence to take proactive steps to attract clients, even if you're feeling stuck.

Sign up here: http://courtneychaal.com/free-mini-service-challenge-reg 

Resources and Links Mentioned:

• Join the Free Mini Service Challenge: http://courtneychaal.com/free-mini-service-challenge-reg
• Follow me on Instagram: @courtneychaal
• Sign up for my "Get Booked Out in 2025" Workshop (December 10) (link coming soon!)

Connect with Me:

• Website: www.courtneychaal.com
• Instagram: @courtneychaal

Quote of the Episode:
"Offering 100 free calls wasn’t about working for free—it was a marketing strategy. And that strategy resulted in over $50,000 in sales. This is the power of leading with value and building relationships."

The Sales Copy Club™ is now open for quarterly enrollment (ends April 4!)

Get all the details at https://courtneychaal.com/sales-copy-club

In this episode I'm sharing:

• What you get instantly when you join
• A bonus training I’m dropping for our members on Friday
• Special pricing opportunity - I decided this 2 days ago!

Book high ticket clients with a mini service.

Have you noticed lately that it’s gotten harder to book high ticket clients? In this podcast episode I’m sharing with you my favorite strategy for attracting clients on demand.

Sales Copy Club Waitlist: https://courtneychaal.com/sales-copy-club-waitlist 

In January I launched a membership called The Sales Copy Club...and then created it in one day. In this episode I'm sharing why I created the membership, how it went, what I've learned, and exactly what I'm changing going into Q2 of 2024.

I'm hosting a live training called "Outline Your Sales Page" on Thursday, January 18. Register here: https://rulebreakersclub.lpages.co/spk-webinar-live-registration-page/ 

The reason why you get writer's block is because you don't have a process! Listen to this 10-minute tip episode to learn the 7-step writing process I've been using for more than 15 years!

Get the Sales Page Kit here: https://courtneychaal.com/sales-page-kit

2023 did not go as planned– to a comical degree.

To be honest, I’m still processing it. I’d love to say that I have some big, grand lesson to share, but I’m not sure I’m at the end of this chapter yet (though I sense I am). 

I don’t mean to be cryptic, and I promise to share more details, but the shift I have experienced is hard to describe. It feels like my identity has changed at a deep level affecting every area of my life in ways I never expected.

I spent 2023 experimenting. I knocked things down. I made a mess. I canceled what was supposed to be our biggest launch ever right in the middle of it. I launched an e-commerce site. As I’ve said many times, this year I was the Goldilocks of business models.

It was humbling. Oof. In the best possible way. And not just in business.

Would you like to book $5K of client work in the next 30 days? If so, I'd love to invite you to join me in the Yay for Clients 30-Day Bootcamp!

In the $5K in 30 Days podcast, I go over exactly how you can use a Free Mini Service as the catalyst to book $5K of client work.

In this episode we cover:

• How to get a big dose of momentum in your business.
• How a free mini service is the catalyst to book $5K of client work
• How to implement "service stacking"
• Your small yet massive action list for the next 30 days
• What's included in the Yay for Clients Bootcamp

I'd love to invite you to join me in the Yay for Clients 30-Day Bootcamp!
Want to watch the webinar? > Watch the replay here!

You should know that the 30 days to $5K bootcamp starts on July 1st, 2023 (Saturday!) - get all the details here!

Will I get to work with you this summer? It'd be so much fun!

Connect with Yay for Business:

Instagram: yayforbusiness.co

Website: https://yayforbusiness.co/

Email: [email protected]

Welcome to this week’s 10 minute tip! Today we are focused on a 3-step process I would do if I needed to book a client THIS WEEK.

This is what I would do if I wanted to get a new client this week!

Most people when they need to book a client think they need to do marketing on Instagram or email marketing. That's not a bad idea BUT not necessarily the fastest way to get clients!

In today's episode, we're specifically covering

• The 3 Actions you need to take this week to book a client
• A free mini service
• Sending personal messages to anyone who ever has wanted to work with you
• Share about your mini service

Your Action Steps:

• Download the 64 Actions you can take this week to book a client!
• Come up with 5 ideas for a free mini service that you could offer in a 1 hour session, so you need to think of the first initial MICRO result.
• Send me a message @yayforbusiness.co on Instagram with your 5 free mini service ideas and I’ll let you know what I think!

Connect with Yay for Business:

Instagram: yayforbusiness.co

Website: https://yayforbusiness.co/

Email: [email protected]