"Don't ever say no for somebody else. Give them the chance to say no for themselves."

Recently, I was invited by Church on the Rock in St. Charles, Missouri, to speak at their Marketplace ministry event. While I was there, they asked me to sit in and record an episode of their Leadership Lifter podcast. The tables were turned. This time Pastor David Blunt had me on a podcast as the guest. The conversation was so good that I wanted to share it with you as an episode of The Jody Maberry Show.

During our conversation I revisited my journey from Illinois to Washington State. It was fun remembering stories of my past as a park ranger and my transition into podcasting. It made me realize how much of my own story was shaped by the very topic we discussed - the power of staff, service, and stories in setting an organization apart.

An important lesson I've learned over the years is that those are the only three ways to stand out. Having spent several years as a park ranger, I've seen firsthand the impact of staff, service, and stories on the visitor experience. Every park has trees and trails, but it's the human element - the interactions with park staff, the level of service provided, and the stories visitors take home - that truly differentiates one park from another. This concept holds true for any organization, reminding us that it's people's experiences that truly set us apart.

If you're looking to differentiate your organization in the service industry and attract more customers, this episode is a must-listen. The practical tips and real-life examples will inspire you to focus on your staff, provide exceptional service, and leverage the power of storytelling.

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