Ariel Viera quit his job because his producer didn't want him on camera, then he started Urbanist. Now he explores different cities all across the world and narrates stories about history and architecture, trying out the local foods, and learning about local cultures.

Show Notes:

0:00 Intro

0:48 Showing the REAL New York City?

06:36 How Ariel started vlogging in NYC

10:27 The Casey Neistat era

12:00 Leaving VOX Media for YouTube

15:50 Why Ariel prefers livestream over vlogs

18:00 Urbanist: Ariel's media company 

19:19 The Urbanist audience

23:27 How Ariel makes money

27:06 Does NYC suck, sometimes?

29:49 Art vs Businesses 

32:56 The American hustle

Welcome to The Sagnik Show — where politics, media, and identity collide.

Over the past decade, I’ve worked across legacy and new media, from FOX to independent platforms alongside people like Tucker Carlson, Saagar Enjeti, and Krystal Ball.

I didn’t come to the U.S. to cover politics—I just happened to fall into it. What followed was an unexpected crash course in the American political machine, taught by some of the sharpest (and most polarizing) voices in the business.

This show is my attempt to process what I’ve learned—and unlearned.

I also speak with creators and entrepreneurs building media on their own terms—people forging new paths outside the traditional gatekeepers.

I’m not here to sell you anything. None of this is monetized. I’m just grateful you’re listening.

IG: @sssagnic

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