On this week's Paal15 Podcast, Matt Gray and Maarten ten Broeke are joined by special guest Jop de Bakker.

Having founded Paal15 together with Maarten in 2012, Jop is now CEO at software automation company, Yarado. Under Jop's leadership, Yarado has made waves as one of the fastest growing companies in the Netherlands. It's on a mission to free people from the burden of repetitive work through the use of work automation, saving millions of useless work hours a year.

Listen as we discover the journey Jop and Yarado have been on, the business lessons he's learnt along the way, and how the future of automation in the workplace is being shaped.

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In this episode of the Paal15 Podcast, Matt is joined by Paal15 CEO, Maarten ten Broeke, and Partner, Werner Moison, to discuss what makes a strong and effective technology partnership.

The technology industry has seen a recent wave of strategic partnerships between service providers and hyperscalers, as companies search for ways to launch their products and services to market more effectively.

That's the theory, at least. In practice, it can be harder than expected to get partnerships right. So what do organisations undergoing partnerships need to consider to ensure they're as powerful as possible? Listen now to find out.

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To find out how Paal15 is helping technology companies succeed, check us out on LinkedIn or visit our website: paal15.com.

Matt is joined by Paal15 CEO, Maarten ten Broeke, and Strategic Consultant, Jesse Muller, to dive into one of the hottest topics in business technology, AI.

Together, they explore the reasons why more software companies are adding AI into their narrative, how those who want to follow suit can begin to do so, and how AI is shaking up the existing partner ecosystem for B2B technology companies.