🫣 Are you having difficulty raising prices for your services? Do you feel uncomfortable or scared that no one’s gonna avail of your services anymore? Well, it’s natural to have these feelings when you’re in a situation of deciding whether you should put in an increase or not yet.

🎁 However, basing our prices solely on feelings does not add up to a profitable and sustainable business. Instead of holding back because you’re uncomfortable or scared, focus instead on the value of what you are offering! Look at what the client is getting from your amazing styling service and you can better assess if the prices you’re putting out are appropriate to what is being offered.

🔑 Key to this confidence in your pricing is having alignment and being comfortable with your services. In this episode, I talked about the pillars of service and pricing which will help you become more confident in the services you create and the prices you attach to them.

Also in this episode:

I would love to know your thoughts about this week’s episode. Send me a DM or leave a comment below!

Enjoy and happy listening!

To your profitable success,

Sydney

We back!!! I don’t know about you, but I LOVE hearing the behind the scenes stories of people’s lives + businesses. There is always so much we don’t see that goes into what people create and do in the world.

These client case studies are to highlight that and let you see yourself in one of their stories.

Kelly was in my Fall 2021 group program and let me tell you about what I’m calling “Kelly Energy” - she’s a shot of fresh air, laughter, and commitment all rolled into one. She upped her price THREE times while we were in the group program (and she shares what she’s charging now and DAMN). One thing I love about Kelly is that she KNOWS what she needs in order to grow - for her that is stretching herself with coaches, programs, and PAYING (investing in herself) to get that help.

We also teared up in this episode (lol, we were moved!) and there’s a tidbit from the beginning that I still get chills thinking about (hint: it involves breaking boards and holding space).

Here’s your episode sneak peek:

Kelly is a fashion stylist in Tulsa Oklahoma helping entrepreneurs go from blah to bombshell using her Formula for Style signature service. She is also a founding consultant and director at Scout & Cellar, celebrating clean wines.

In this episode we talk about:

Go go go listen and tag us with what you took away: @theproftiablestylist @kellymizeholleystyle.

PS - if you’re on the waitlist for the group program, enrollment opens up next week (August. 8-12). This is the prime time to fill out your application and schedule a call to chat 1:1 with me. We’ll do a vibe check, make sure the program will meet your specific biz need, and go from there. I can’t wait to go deeper with you when you’re ready!

Fresh in your listening devices this week is another client case study. From the moment we first met, Shannon blew me away with her business savvy and dedication to learning what she needed to in order to get to her next level. Her story is a beautiful example of attachment / detachment, leveling up, and continuing to build her momentum.

Here’s your episode sneak peek:

Shannon is a Canadian based personal stylist who edits + shops for her clients within her signature service so that they can look + feel fabulous.

In this episode we talked about:

Okay! Go listen and let us know what stood out to you! What do you need to take from this episode and apply to your own biz? Tag us: @TheProftiableStylist and @StylististAtSidenote.

Happy listening!

I’m backkkkkkkk - this time with Erin (also known as @stylethieffashion) who is sharing her story with us. I learned some things I didn’t even know about Erin (she sings!) despite knowing her since 2019 when she was enrolled in one of my early programs for stylists back in the day AND working with her 1:1 for 3 months.

This is the power of hearing someone’s story - the things you learn, the curtains that get pulled back, and the “secrets” revealed.

No one builds a business in a vacuum or by themselves - I truly believe it takes a village to build a business and Erin share’s about her village and process in this episode.

Here’s your sneak peek:

Erin is a personal stylist + influencer and Gallup Certified Strengths Coach in Omaha, Nebraska. She helps her clients learn how to embrace their strengths to empower themselves and their style.

In this episode we talked about:

Go give it al isten, and tag us with what you took away: @theproftiablestylist @styletheiffashion.

Happy listening!

To your profitable success,

Sydney

PS - if you’re on the waitlist for the group program, enrollment opens up for YOU this week. Check your emails, fill out your application, and let’s chat! I’m so excited to learn more about you and how the Accelerator can fill a specific business need for you in this time.

I had an amazing client case study interview this week. This time, I talked with Polly, who is one of my students from the program. Polly had prior experience with styling before diving into the personal styling business, while balancing being a mom for 3 kids (and additional 5 pets). She’s into personal development, evolving her business in the midst of the pandemic, and I can’t wait to share it all with you!

Polly Goodyear is personal stylist based in New Canaan, Connecticut who offers both in-person and virtual styling services

In this episode, we talked about:

I would be thrilled to hear what your insights are for this week’s episode. Send your messages to @theprofitablestylist and @pollyspicks on Insta!

In this week’s podcast episode, Eunice and I covered it all - we laughed, we cried, and we went DEEP. Eunice and I have connections way back to when we both worked as freelance stylists at Keaton Row (remember that??? If you do, you’re an OG in the online styling space lol. It was very short lived). Our timelines and work are strangely parallel - we’re both coaches, certified in NLP, and really geek out over doing our OWN development work first and then helping our clients also do the work and get amazing transformations.

Eunice gets real and shares her story and background along with her vision and mission for being a stylist in this world. If you’re a heart centered stylist, this episode will speak to you.

Here’s your episode sneak peek:

From CA to NYC, Eunice is a personal stylist combining style + spirituality and personal development to help women embody their true authentic style.

In this episode we talk about:

Go get your listen on, and let us know what resonated with you. Tag us: @theproftiablestylist and @eunicevielmas

Happy listening!

We’re back on the podcast this week with a client case study interview that I’m super excited about. I’m talking with Jamie, one of my students from the group program in Fall 2021. Jamie is an amazing stylist, NYC-er, tons of experience in high end retail (her style is oh so cool), mom of 2, and, of course, fellow believer in the power of the mind + all things development. I’m thrilled to have her on the podcast to share her story!

Here’s your episode sneak peek:

From Forever 21 to high end retail to NOW working for herself, Jamie Lewis is an NYC -based personal stylist helping women overcome their insecurities through finding authentic style.

In this episode we talk about:

I would LOVE if you’d share with us on social your takeaways or what really hit home for you. Send your messages to @theprofitablestylist and @jbl.styles on Insta!

This next batch of podcast episodes are 🔥!

I got to interview students from my programs, both the group and 1:1 clients - all who went through the same program to create their signature service and all who experienced significant gains across their business AND personal growth.

First up: Allison

Allison Yu is a San Francisco based personal stylist who helps busy professionals feel excited and confident in their bodies and clothes.

In this episode we talk about:

You may not need that course. Or program. Or mastermind.

You might need it - if it solves a very specific problem you have or gives you a very specific solution to something you’re looking.

Sometimes though - and what I explore in the last podcast episode in my series  4 Things I Wish I Knew Before Becoming an Entrepreneur - is the very real fact that you may invest more money than necessary into convincing yourself that you’re good at what you do.

You may think - but what, don’t I need certifications, don’t I have to learn certain things? Yes, absolutely. In fact, I did an episode on how to know exactly when to invest in a program.

What can happen all to often is that we convince ourselves that we’ll be good enough to launch our services or announce a new offer or change directions AFTER we get that certification,or  go through that program.

What this really is is searching for outside validation that you’re good enough.

You are ALREADY good enough. You just don’t believe it - yet.

I experienced this recently when I was in Chicago getting certified as an NLP Practitioner. I knew I wanted to sign up for this training - it solved a specific problem (getting certified). And yet, it was almost as if, I had a belief that getting this certification would open the heavens for me and clients would just fall out of the sky.

That if I was “CERTIFIED” it would give me the professionalism, the validation, and the credentials to … do what I’m not even really sure.

It was a very deep subconscious belief that I didn’t even realize I had.

My certification doesn’t make me more worthy of running my programs. Does it give me extra skills and more resources to share with my clients - yes! But did I *have* to have it for my clients to see success? Nope. As evidenced by the clients I’ve worked with in the past YEAR!

Clients who have gone on to quit their full time jobs, double their prices, hire a full time team member, grow in their confidence and ability to show up on camera.

I share this with you because I want you to know you’ve got it inside of you. Sometimes yes, you’ll need the program. And sometimes you won’t because you’ll realize you already know it.

There’s a lie out there about passive or leveraged income. And it’s around the idea that if you just create passive income, or a group program, you’ll never have to work again.

Maybe this thought has gone through your head too?

In this podcast  episode of my series: 4 Things I Wish I Knew Before Becoming an Entrepreneur I’m breaking down this lie and telling you the biggest secret of all:

PASSIVE + LEVERAGED INCOME IS A FULL TIME JOB.

Now, I LOVE leveraged income. My group program - the Accelerator - is an leveraged income group.

It also means that to enroll people in the group - I or Ira, my virtual assistant, have to full time job/ work tasks like:

And more things I’ve no doubt forgotten. You know what all goes into running a business.

Running a leveraged income business is just as much work as running a 1:1 business - if not, more because due to the nature of it, you have to create more assets, more content; you get to a point where you need more people on your team and it can seem like the back end tech work is never ending.

I also love passive income! AND if you want something you’ve created to sell, over and over again, you have to put in the work to market it, talk about it, get testimonials for it, update it as needed.

You can’t just upload things to your website and call it a day.

Leveraged income is great. Passive income is great. 1:1 income is great. They ALL require work. Knowing THAT when you go structure your business can make all the difference.

Work with me:

💃 GROUP PROGRAM - Enrollment for the next class of the Accelerator: Create Your High Dollar Signature will open in August 2022! Get on the waitlist to be notified of everything first.

🙋 1:1 PROGRAM - I have select spots available to stylists to work with me in the Accelerator program on a 1:1, tailored basis. The 1:1 program is best for stylists who have a consistent or growing client base, do not have the systems, processes in place to grow their business, want to implement a signature service to take it to the next level, and are ready and able to make an investment in their business growth. Is this you? Apply here.