Not every business stumble or falter needs to lead to a full on reinvention. Sometimes you just need a simple refinement, or tweak.

🙅‍♀️ But when you keep doing the same things and getting the same results, and those results are not what you want - it might be time to consider a full reno.

❌ And not just another rebranding, website update, or more polished photos.

🎤 This week on the podcast, we’re on Part 3 of our series on REINVENTION and in this episode, I’m sharing 4 specific ways you can TAKE ACTION to reinvent your business- on purpose and with purpose.

✅ Step 1. Start rebuilding with a solid foundation (you KNOW this means a signature service)

✅ Step 2. Include what’s important to YOU. Bake that into how your biz functions this time around.

✅ Step 3. Add in systems that will let you automate, delegate and outsource

✅ Step 4. Learn how to talk about it + market it (the effective way)

🎤 To get the full deets, Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

😬 Are you reinventing your business foundation or just giving it band-aid fixes?

Band-aid reinventions are things that make you FEEL like you’re improving your business but don’t actually do anything for the foundation of it.

Things like….

💻 Updating your website

💁‍♀️ Getting new branding photos

💃 Re-writing your a la carte service options…. Again

If you don’t change what’s not working under the hood, these things may attract clients, but you’re attracting them to something that’s broken.

✨ On the podcast, our theme in August is REINVENTION.✨

In order to reinvent a business that isn’t working, you have to step back and EXPLORE in order to ALIGN.

To do that, you have to ask yourself some different - and better - questions.

⚡️ How can your business support YOU and your life? What do you want to even be doing? How much time do you want - or do you realistically have - to work? What about your current service line up or pricing isn’t working for you?

Asking these questions first and then digging into the foundation and structure of your business is what may help bring it back from death. 💀

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

💀 Is your styling business dying a SLOW DEATH?

This month on the podcast I’m talking allllll about REINVENTION. And in this episode particularly, I’m exploring the death signs of a business. Here’s what you’ll learn:

💀  The red flag signs to look for if your biz is dying

👀 The thing you MUST have in your business before a pivot

💡 Why pivoting is NOT a 4 letter word

🛑 The band aid reinventions I see stylists do all the time (that don’t really work)

💁‍♀️ The #1 question I asked myself before a big pivot and how I reinvented something that was dying (and how my biz proved it to me)

And guess what? You're allowed to change your mind, you're allowed to pivot, it's not a four letter curse word and you're not going to be excommunicated from the entrepreneur block because you changed your mind.

Knowing when to reinvent and how to do that is a BIG entrepreneur skill you gotta have.

Soooo, time to take a hard look at your own business. Is YOUR business dying a slow and painful death and does it need to be reinvented?

🧐 Are you seen as the authority and expert in your niche?

😬 If you’re feeling overlooked and underbooked, it’s because you’re not fully showing up and owning yourself as the expert you are.

😳 You might be unwittingly SABOTAGING your expertise in the things you’re doing RIGHT now, EVERY day.

In this week’s podcast episode, I share:

⭐️ Why your IG posts are undermining your authority

⭐️ What your voice has to do with your expertise

⭐️ Why your framework is hella important

If you’re ready to demonstrate and create demand for what you have to offer - you MUST listen to this episode on being the authority + expert!

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

🌪  Your biz without simplicity is like a closet pre-edit: messy, chaotic, and not working for ya.

If you’re like most stylists, you fall into styling as a side thing. You work with a friend, they tell you how great you are, and boom, you’re in business. 💥

🤯 Before you know it, you have a wild, crazy and chaotic business that you are REACTING to, not RESPONDING to.

You are reacting to everything that comes your way. And it's great, it's fun, it's exhilarating, it's exciting. You’re doing the DAMN thing. 🙌

But it's not simple. And non-simplicity prevents you from growing. 📈

And there’s no shame/blame in this. It’s how most businesses start.

🔑 BUT YOU DON’T HAVE TO STAY THERE.

In this week’s podcast episode, I’m sharing 3 things to get you back to simple (and profitable).

You’ll learn:

✔️ Something to streamline ASAP

✔️ Something that’s not sexy, but SO important

✔️ Something that’s with you all the time and must be attended to

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

As a stylist who is running your own business - you have a CHOICE to make.

➡️ If you LOVE styling and want to focus on just that, you can choose to be a stylist for ANY retailer or boutique.

➡️ But if you choose to be an entrepreneur who runs a personal styling business, then there are some other things you’re going to have to start taking seriously (or level up!) in your business.

For a lot of stylists I work with - this includes:

⚡️ Ditching your low priced a la carte services

⚡️Creating a high dollar signature service

⚡️Outsourcing + hiring a virtual assistant (your time is worth WAY more than creating Canva graphics)

⚡️Leveraging your business through the creation of online products / services

🎉 And if that LAST one is you - you’re creating digital products, you know the online space is where you want to be because you LOVE teaching others, then this week’s episode with @JamesWedmore is a must listen!

😱 THERE IS SO MUCH GOODNESS IN HERE I CAN’T EVEN! 😱

James has built a multiple 7 figure online business teaching dressed entrepreneurs how to become digital CEOs and launch their own online businesses and products. And he’s MY business mentor and he’s here on the podcast to talk to YOU.

In this episode, James and I talk about:

🔥 Your choice as a stylist: to be just a stylist or to be a CEO and stylist

🔥 How to become the expert + authority and charge premium prices

🔥 How the fear of rejection is keeping you pricing your products / services LOW

🔥 Why a PROFITABLE business is better than one that makes a lot of money

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

5 mistakes stylists make launching digital products:

Ever made any of these mistakes?

Well, fear not because this week’s podcast episode is gonna help you correct them - ASAP.

In this week’s episode, you’ll learn:

Ready to go kick some digital product butt?

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

What would happen if you started thinking about your styling business with the end game in mind?

Not just as a side hustle or hobby that you’re passionate about. Not just as a job that’s stressing you the F out because you’re working so many hours and don’t see HOW you can grow it.

I recorded this week’s podcast episode for YOU. I share a part of my story to becoming a stylist and how knowing THREE things changed it all:

I go into much more detail about each of these 3 things in the podcast. When I said we talk money - I’m serious. I pull out my laptop calculator and we crunch some numbers. This is the biggest thing you can do to switch from an employee perspective in your business to that of the CEO.

I want you to KNOW that you can do this. You CAN create a styling business with your big goals in mind. You CAN create a styling business and scale it. You CAN do all of that in the right, perfect, and aligned way for YOU.

And it starts with working backwards. Happy listening!

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog

I really want you to know how important having a SPECIALIZED niche in your business is.

You wouldn’t go to a general PCP when you need a dermatologist.

Your clients don’t want to go to a stylist who works with everyone when there is someone out there, right now, who’s a stylist specialist with a niche that hits every single thing your ideal client is looking for.

I put off committing to my niche for YEARS, so I get it. It’s hard, it’s scary. And it seems like you’ll lose money and clients. [I share this story in today’s episode].

The only thing having a general niche is doing for you is letting your clients pass right on by - they may like you, love your IG content, but if they don’t feel that you GET them, can specialize in them, they’re off to a stylist specialist.

PS - want to Nail Your Niche? Want a  $250 masterclass for $97? My mentor James is hosting a LIVE Nail Your Niche Masterclass tomorrow, Friday 5/28 (yep, you get the class/replay/course for life). Grab it here: https://www.jameswedmoretraining.com/a/15465/bNtgAfZg

Pricing is one of the FIRST things stylists bring up when they work with me. They ask: what should I price? I’m thinking of charging X. I’m worth Y. I know my value. How can I charge more?

And yet, it’s also the place where a LOT of people (not just stylists) get on the struggle bus with and never seem to get off.

You get stuck under charging, or confused as to what to charge or just randomly decide $100 /hour and don’t realllllllly understand WHY you’ve picked that number.

Pricing is NOT a one size fits all strategy.

However, I’ve developed an approach to help you figure exactly how how to price that IS a one size fits all approach.

In this week’s podcast episode, you’ll find out what role data, energy, and confidence have to do with your numbers and cents.

What are your struggles with pricing right now?? Drop ‘em in the comments, go listen and let’s chat!

PS - if you are unsure of your prices or not confident selling AND know you want to add a signature service to your business? We gotta talk. It will be incredibly hard to successfully sell a service priced at at least $1k if you don’t have each of these 3 elements worked into how you’ve priced. 1 spot left in my 1:1 coaching program. Send me a DM for the application.

🗣 Ready to listen? Search THE PERSONAL STYLIST PODCAST on Spotify or find it: https://theprofitablestylist.mykajabi.com/blog