Design Nerds Anonymous

The Phygital Evolution of Industry Events: What’s Next?


Listen Later

The return to in-person events is not a return to business as usual. As trade shows, conferences, and live events thrive, some brands are redefining the event experience, while others risk making events feel outdated.

In this episode, Marco Giberti—a leading expert in live event innovation—returns to Design Nerds Anonymous to revisit his 2021 predictions and share insights on what’s next for events, sponsorships, and engagement strategies.

 

After listening, you will be able to:

  • Rethink events beyond logistics—focusing on why people gather, not just how
  • Leverage AI & data to measure event ROI and engagement
  • Use hybrid and virtual experiences strategically (hint: they’re not dead)
  • Integrate events into a year-long marketing strategy, instead of isolated activations
  • Create meaningful event experiences that resonate with changing audience expectations

 

Links mentioned:

  • Watch Amanda’s TEDx talk on the future of work: “Work is broken. Gen Z can help fix it” on TED.com.
  • Follow Amanda on LinkedIn for more insights.
  • Sign up for ThinkLab’s Newsletter to stay updated on industry trends.


Connect with our guest on LinkedIn:

  • Marco Giberti


Design Nerds Anonymous is a proud member of the SURROUND Podcast Network. Discover more shows from SURROUND at surroundpodcasts.com. This episode of Design Nerds Anonymous was produced and edited by SANDOW DESIGN GROUP, with music from Blue Dot Sessions.

Special thanks to our podcast season sponsors, Palladian WestTHE MART, and NeoCon – companies doing big things to move the design industry forward. Special thanks to the podcast production team: Hannah Viti, Rob Schulte, and Rachel Senatore.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

...more
View all episodesView all episodes
Download on the App Store

Design Nerds AnonymousBy ThinkLab and SURROUND

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

62 ratings


More shows like Design Nerds Anonymous

View all
Stuff You Should Know by iHeartPodcasts

Stuff You Should Know

78,293 Listeners

Planet Money by NPR

Planet Money

30,686 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,643 Listeners

99% Invisible by Roman Mars

99% Invisible

26,180 Listeners

Radical Candor: Communication at Work by Kim Scott, Jason Rosoff & Amy Sandler

Radical Candor: Communication at Work

700 Listeners

Pod Save America by Crooked Media

Pod Save America

87,199 Listeners

The Daily by The New York Times

The Daily

112,376 Listeners

Lovett or Leave It by Crooked Media

Lovett or Leave It

25,113 Listeners

Up First from NPR by NPR

Up First from NPR

56,444 Listeners

Today, Explained by Vox

Today, Explained

10,229 Listeners

No Stupid Questions by Freakonomics Radio + Stitcher

No Stupid Questions

3,658 Listeners

SmartLess by Jason Bateman, Sean Hayes, Will Arnett

SmartLess

58,278 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

16,144 Listeners

Unexplainable by Vox

Unexplainable

2,285 Listeners

BASELINE by ThinkLab

BASELINE

7 Listeners