The Podcast Report

A few thoughts on the March 25, 2019, Apple Special Event and what the lessons of Apple moving to a services company should be.

What would happen if Apple launched its own free Podcasting hosting service atop already existing free iCloud accounts?

There is real precedence for this in this history of free hosting accounts (could happen on Google Drive or Microsoft OneDrive too). With Spotify's acquisition of Anchor (also a free host), it makes sense competitively soon.

It's a question worth examining - but in the end, it really changes nothing for anyone who takes their Podcast seriously.

We hit Podcasting Myths on the Podcasters' Roundtable last night.

Why are there so many Podcast myths?

Here's the episode at YouTube - https://www.youtube.com/watch?v=TnAaD4EkcDk

We're putting together our monthly stats reporting for our clients around here and I thought I'd share a few ideas about Podcast stats and what we can learn from them. Spoiler Alert: It's a lot more than download numbers.

Links mentioned:

The Medium Article - https://medium.com/@PaulColligan/want-your-audience-to-actually-consume-your-content-give-podcasting-a-second-look-or-listen-da9678f9100a

Frank's Episode About Podcasting - https://open.spotify.com/episode/5Igg8ClyYB5RvdHOXVNC7I

I'm still pondering the implications of the #InfiniteDial 2019 report and I've got a few thoughts on Pandora versus Spotify and our Podcast audiences. Will be curious to hear what you think.

The yearly Infinite Dial Report is my Superbowl. We'll examine more specifics later - but the numbers continue to fascinate - and continue to go up.

You can download the entire #InfiniteDial report at https://www.edisonresearch.com/infinite-dial-2019/

Video podcasting is going to become a thing again - and it's going to get bigger - and it's part of why Spotify bought Gimlet.

Frank's Audio Podcast - https://itunes.apple.com/us/podcast/your-next-million/id1364729629?mt=2

Frank's Video Podcast - https://itunes.apple.com/us/podcast/your-next-million-video/id1436510398?mt=2

Organixx's Audio Podcast - https://itunes.apple.com/us/podcast/empowering-you-organically-audio-edition/id1441008547?mt=2

Orgranixx's Video Podcast - https://itunes.apple.com/us/podcast/empowering-you-organically-video-edition/id1441007018?mt=2

There are some new rules at Apple about Podcasts Connect. You better heed them, and here's why ...

"For clarity, you must not aggregate (or permit any third-party to aggregate) analytics information provided to you by Apple as part of the Content Analytics Service with other content providers' analytics information, or contribute such information to a repository for cross-content provider analytics."

Original Facebook Live Post - https://www.facebook.com/paulcolliganfan/videos/495364974200882

I handed over control of my Podcast last season to someone else. It didn't go well, and it WAS MY FAULT. I didn't know what I wanted. Now I do ...

Spotify to buy Gimlet Media is the buzz all over Podcast land these days. In this InbetweenISode (yeah, I need another name), Paul examines the what, the so what, and the now what of this situation.

Original Facebook live that this was taken from - https://www.facebook.com/paulcolliganfan/videos/2028240230802132