Content is the future, but what is the future of content? In this episode, Chris Willis sits down with content futurist Michael Iantosca to share his insights on what’s cooking in the space, delving into how you can leverage the power of content reuse. Michael is the Senior Director of Content Platforms at Avalara and the Founder of DITA, the open-source publishing engine for content authored in the Darwin Information Typing Architecture. He shares why finding common terminology is key for a strong foundation and gets into the benefits of moving to a more non-book-oriented, component-oriented, extensible model. Catch more valuable insights by tuning in to this episode.

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