Send us a Text Message. Episode 205 / This episode is all about harnessing the power of direct connection with your readers. Matt Briel from Lulu discusses the value of direct sales as we move away from a distribution-first publishing model. Importance of owning customer dataWhy you should start building your direct audience even if you only have one bookUsing Lulu for Kickstarter fulfillmentOrder Import Tool: upload csv files for order fulfillment of crowdfunding or direct sales that Lulu prints and ships for you New features that are coming to Lulu, including ribbons and endpapers Lulu’s website plug-ins for direct salesWebsite: Lulu.com Lulu’s Publish & Prosper Podcast: https://www.publishprosperpodcast.com/ 

The Power of Owning Your Reader’s Experience with Matt Briel from Lulu

Welcome to the Wish I'd Known Then podcast. Join authors Jami Albright and Sara Rosett as they interview self-published authors about how they found success as well as lessons they've learned. Because being an indie author is about being innovative and creative and learning from your mistakes.

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Send us a Text Message. Episode 217 /  Writing under two pen names, Celeste Barclay has penned over 50 books in historical and mafia romance. She shares insights on the writing process, the challenges of juggling multiple book brands, the importance of flexibility, and why universal themes resonate across genres. 

Celeste Barclay: Binge Writing and the Power of Universal Themes in Pulling Readers to New Genres

Send us a Text Message. Episode 216 / Mystery author Abigail Keam shares how she embraced the digital landscape and incorporated direct sales into her business model. From historical accuracy to adapting to technology, she shares her lessons-learned.  

Abigail Keam: Writing Historical Mystery, Payhip Direct Sales, and Merchandise for Readers

Send us a Text Message. Episode 215 / When it comes to your author business, a bargain sometimes costs money in the long run, but other times it pays to splurge instead of scrimp. Join us as we discuss tips for saving money as well as when we’re willing to pay more. 

Send us a Text Message. Episode 214 / How do you pull in readers who will love your books and push away those readers who won’t enjoy your book? Branding. Branding is more than colors, fonts, and covers. Join us for an in-depth discussion on how to determine your brand and carry it through in everything from your voice to ad copy to covers. And you know we’re always here for food analogies so the alternate title of this episode is “Why branding is like a layer cake.” 

How to Find Your Author Brand

Subscriber-only episode Send us a Text Message. The sage. The rebel. The everyman. These are a few character archetypes that resonate with readers. 

We discuss fifteen character archetypes, their common characteristics, strengths, weaknesses, and their desires along with examples in popular culture. 

We also discuss the difference between an archetype and a stereotype and how to avoid cliques. 

And quick note: Jami said "Xander" but meant "Xaiden." :) 

Links mentioned: List with definitions from Kindleperuner: https://kindlepreneur.com/character-archetypes/ 
 Some examples from: https://www.scribophile.com/academy/what-are-character-archetypes

 Strengths/Weakness/Desires:  https://blog.reedsy.com/12-common-character-archetypes-every-writer-should-already-know/ How to Write Funny by Scott Dikkers



 

The Power of Owning Your Reader’s Experience with Matt Briel from Lulu

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