Hardscape Growth

The Power of Purpose: How EarthScapes Scaled with Values


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In this episode of Hardscape Growth, Nick and Kyle Baughman—half-brothers and co-leaders of EarthScapes in New Jersey—share their journey from starting with a push mower to building a thriving, culture-driven landscaping business rooted in strong values and intentional leadership.

🔑 Key Takeaways:

  • ​Set core values—and actually use them.
  • ​Revisit your vision when the team changes.
  • ​Make training hands-on and engaging.
  • ​Treat your client experience like a competitive edge.
  • ​Use weekly 1:1s to create real accountability.


The episode is a masterclass in how intentional leadership and clearly defined culture can transform a landscaping business into a respected and scalable brand.

New episodes every Tuesday! Got a topic you want us to cover? DM us @hardscaper_ or email [email protected].

 

Follow & Subscribe:📸 Instagram: ⁠⁠https://www.instagram.com/hardscaper_/⁠:tv: YouTube: ⁠⁠https://www.youtube.com/@hardscaper⁠⁠🌐 Website:⁠⁠ https://hardscaper.com/⁠⁠

 

Missed last year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our ⁠⁠On-Demand Section⁠⁠ to check it out for free!

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