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Justin Hall; aka Supplement Snoop, is back for round two, and this conversation went exactly where you’d expect: all over the supplement industry with absolutely zero filter.

We break down why a great formula alone isn’t enough to build a successful brand, why “clinically dosed” doesn’t automatically mean better, and why proprietary blends still piss us off. Justin also pulls back the curtain on the realities of building myQ Brain Food; from manufacturing and inventory to razor-thin margins and the hidden costs most aspiring brand owners never consider.

We also get into fear-based marketing, overrated and underrated brands, our current favorite proteins, caffeine fear-mongering, and why social media has people diagnosing every normal bodily function as a medical disaster.

Plus, I share what I may eventually build under Powerhouse and how I want to help create more education, transparency, and trust in an industry where consumers are constantly being sold more bullshit.

Nearly two hours of supplements, business, strong opinions, and absolutely no bullshit. 

Follow Justin - https://www.instagram.com/supplementsnoop/

Shop Justin's Brand: MyQ Brain Food - https://myqbrainfood.com/

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

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Most people think mobility means stretching.

Matt Phili is here to tell you that's only a small piece of the puzzle.

In this episode, Kaitlyn sits down with the founder of Primal Mobility to discuss why so many people continue to struggle with chronic pain despite stretching, foam rolling, and trying every "fix" under the sun.

Matt breaks down the real difference between flexibility and mobility, why strength in end ranges matters, and how limitations in areas like the ankles, hips, and thoracic spine can create pain throughout the entire body.

They also dive into:

• Why your hips may not actually be "tight"
• The surprising relationship between chronic pain and the nervous system
• Why fear of movement can keep injuries lingering for years
• The truth about Jefferson curls, knee-over-toe training, and "dangerous" exercises
• How Matt built Primal Mobility from rock bottom while supporting his family
• Why movement is one of the most powerful tools we have for improving both physical and mental health

Whether you're a CrossFit athlete, someone dealing with nagging aches and pains, or simply want to move and feel better for life, this conversation will completely change the way you think about mobility.

Follow Matt:
Instagram: @primal.mobility

Check out Primal Mobility: https://www.primalmobility.com/

Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Read The Powerhouse Journal - https://www.powerhousejournal.com/

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We are back on the mic for a solo episode...

Most people don't need another motivational quote. They need a framework.

In this episode, I break down the 3 traits that I genuinely believe can completely change the trajectory of your life:

Learn Fast – Stop making the same mistakes over and over. Every setback should teach you something.

Stay in the Fight – Success isn't reserved for the most talented people. It's often reserved for the people who refuse to quit.

Go First – Stop waiting for permission, confidence, or the perfect opportunity. Take initiative and bet on yourself.

You don't need to be smarter, luckier, or more gifted than everyone else.

You simply need to keep learning, keep showing up, and keep moving forward while everyone else stays stuck.

Learn fast. Stay in the fight. Go first.

It sounds simple, but IF YOU APPLY THESE, it might just change your life.

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

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If you've ever wondered what actually goes into creating a great supplement, this episode is for you.

I sat down with Dave Rynecki, Director of Research & Development for Crush It Brands (Core Nutritionals, Unmatched, and 'Merica Labz), to pull back the curtain on what happens long before a product ever hits store shelves.

We talked about everything from ingredient selection and flavor development to branding, innovation, and why the best products are built with intention—not just hype. Dave also shares his journey from being a burned-out personal trainer to finding his dream career in supplement R&D, along with the mindset shift that completely changed his life.

Whether you're a supplement nerd, someone who loves learning how brands think, or you're simply looking for encouragement to take that next opportunity you've been afraid of, I think you're going to get a lot out of this conversation.

In this episode we cover:
• What really goes into building a supplement from the ground up
• How Core Nutritionals and Unmatched approach innovation
• Why transparency matters in sports nutrition
• The science behind creating products that actually work
• Upcoming launches from Core and Unmatched
• Dave's career journey and why taking risks can completely change your future

I hope you enjoy this one as much as I did. If you do, I'd love it if you left a review, shared the episode, or sent it to someone who'd enjoy it too.

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Follow Dave on Instagram: https://www.instagram.com/daverynecki/

Follow Core Nutritional on Instagram: https://www.instagram.com/corenutritionals/

Follow Unmatched Supplements on Instagram: https://www.instagram.com/unmatchedsupps/

Follow 'Merica Labz on Instagram: https://www.instagram.com/mericalabz/

All Brands Websites: 

https://www.corenutritionals.com/

https://www.unmatchedsupps.com/

https://www.mericalabz.com/

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Most people only see the success. They don't see the eviction notices. They don't see the storage unit. They don't see the nights spent wondering how they're going to pay rent the next month.

In this episode of The Powerhouse Journal Podcast, I sit down with Dillian Falbe, the head of sales for Alchemy Labs and Nutra Authority, to discuss his incredible journey through the supplement industry.

We talk about:

• How a single interaction with a MusclePharm rep sparked his desire to work in supplements
• Moving from Chicago to Houston chasing opportunity
• Getting fired from his first supplement sales job
• Living in a storage unit and later inside a supplement warehouse
• Building Alchemy Labs from the ground up
• The realities of supplement sales, manufacturing, and entrepreneurship
• Why most people quit too early
• The mindset required to keep going when your back is against the wall

Whether you're building a business, chasing a dream, or going through a difficult season of life, Dillian's story is a reminder that success is rarely a straight line.

Sometimes it's messy. Sometimes it's uncomfortable. And sometimes the people who make it are simply the people who refuse to stop showing up.

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Follow Dillian on Instagram: https://www.instagram.com/thesuppplug/

Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

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In this episode of The Powerhouse Mentality Podcast, I sit down with Ben from PricePlow to talk about the evolution of the supplement industry, the future of functional products, and the reality behind sports nutrition content online.

We dive into Ghost Energy, creatine gummies, GLP-1s, hydration products, supplement myths, fear-mongering on social media, ingredient transparency, proprietary blends, and how the industry has changed over the last decade.

Ben also shares his journey from working retail at GNC and Vitamin Shoppe to becoming one of the most recognizable voices in supplements through PricePlow, consulting, product development, and advocacy work in Washington DC fighting for the future of the industry.

This episode is a deep dive into supplements, content creation, innovation, regulation, and what it really takes to build trust in a space full of misinformation.

Follow Ben on Instagram: https://www.instagram.com/thesuppbouncer/

Follow Priceplow on Instagram: https://www.instagram.com/priceplow/

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Email: [email protected]

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

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What does it actually take to go from addiction… to freedom?

In this episode, I sit down with Meg, who just celebrated 8 years of sobriety after over a decade of struggling with alcohol addiction.

We dive into:

• What her life looked like before sobriety
• The moment everything changed
• Why people stay stuck in addiction (or any destructive pattern)
• The role of faith, surrender, and purpose in her journey
• The truth about recovery that no one talks about

This isn’t just about alcohol.

It’s about numbing, avoiding, and finally facing the things we run from.

If you’ve ever felt stuck, lost, or like you’re fighting something internally… this episode is for you.

You’re not alone—and there is a way forward.

Follow Meg on Instagram: https://www.instagram.com/megswoz/

Meg's Podcast: https://open.spotify.com/show/51PT2NVYqk8Lvv6T34yL9G?si=50c5859dc49d4214

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Email: [email protected]

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

Support the show

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What happens when everything gets taken from you in a single moment?

In this episode, I sit down with Dev — Regional Sales Manager at Ghost Energy — to break down his journey from Division 1 football to professional leagues to a life-changing accident that left him in a wheelchair. 

We talk about what it really takes to rebuild — physically and mentally — and how he turned one of the lowest points of his life into fuel for transformation.

This isn’t just a comeback story.

It’s a conversation about discipline, integrity, and what it actually looks like to go ALL IN.

We also dive into:

• The truth about supplements and how they actually fit into your lifestyle
• The growth of GHOST Energy and what separates them in a crowded market
• Why most people fail (and how to stop making excuses)
• The power of finding your “why” and using it to drive everything you do

If you’ve been stuck, unmotivated, or making excuses — this episode will challenge you.

Follow Dev on Instagram - https://www.instagram.com/devatghostlifestyle/

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Email: [email protected]

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

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Life doesn’t slow down when you’re struggling, and that’s the part nobody prepares you for.

In this episode, I’m getting real about what it looks like to keep showing up when things feel heavy - physically, mentally, and emotionally. Because the truth is, most people don’t fail, they just stop when it gets hard.

We talk about why consistency matters more than motivation, how to break the cycle of starting over, and what it actually looks like to move forward even when you’re not at your best.

This is your reminder that you don’t need perfect conditions to keep going.

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Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Email: [email protected]

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

Support the show

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In this episode of Coaches Corner, Marco break and myself down one of the biggest things holding people back in fitness: the all-or-nothing mindset.

From CrossFit Open experiences to real-life training struggles, we dive into how people let perfection, time constraints, injuries, and lack of equipment become excuses to do nothing — when the real answer is learning how to adapt and keep moving forward.

We unpack the difference between pain vs. discomfort, why modifying workouts is a skill (not a weakness), and how consistency — even imperfect — is what actually drives results.

You’ll also hear real examples of training through injury, staying consistent while traveling, and why “checking the box” is sometimes exactly what you need.

This episode is about shifting your mindset from all-or-nothing… to always something.

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Follow Marco on Instagram - https://www.instagram.com/silver_back_media/

Thank you to everyone who has taken the time out of their day to listen to this podcast. It means more to me than you will ever know. 

Any questions or recommendations on who I should have on next? Email them to: [email protected]

Follow Kaitlyn on Instagram: https://www.instagram.com/kaitlynkennafitness/

Follow the Powerhouse Journal - https://www.instagram.com/thepowerhousejournal/

Join the Powerhouse Journal Insider Email List: https://the-powerhouse-journal.kit.com/6215304b99

Save 10% on all of your energy drink needs using code: kaitlynkennafitenss at energydrinkcity.com

Email: [email protected]

Read The Powerhouse Journal - https://www.powerhousejournal.com/

Leave a review + 5 stars (only if you believe we have earned it) 

Support the show