Welcome to the RELAUNCH of the PR Project podcast!

Tommie and Aaron launched the show without Gary this time, because he was off being a responsible adult!

During the show they discussed the relaunch of the show, reflecting on its evolution and the importance of community in the running world. Shared personal experiences related to health and recovery, the role of wearables in training, and the impact of influencer culture on the running community.

The conversation emphasizes the need for balance in training, the significance of recovery, and the value of authentic storytelling in content creation. In this conversation, they discuss the evolving landscape of influencer marketing, emphasizing the importance of storytelling and authenticity over mere algorithm-driven content creation. They highlight the role of brands in supporting genuine narratives and the need for influencers to connect with their audiences on a deeper level. The discussion also touches on the value of smaller races in the running community and the importance of intentionality in both personal and professional engagements.

Chapters

00:00 Relaunching the PR Project Podcast

03:07 Evolution of the PR Project

05:51 Building a Community Through Podcasting

09:03 Travel Tales and Airline Grievances

12:02 Health and Recovery in Running

17:49 The Role of Wearables in Training

23:53 Influencer Culture in Running

29:42 Influencer Strategies and Content Creation

32:57 The Importance of Storytelling in Influencing

35:46 The Role of Brands in Influencer Marketing

39:39 The Need for Authenticity in Influencer Content

43:26 Balancing Fun and Meaningful Content

49:43 Intentionality in Influencer Engagement

51:31 The Value of Smaller Races in Running Community

YOOOOOO

Summer of Speed is here! Shoutout to PUMA Running for coming back on board for another summer of focusing on finding our speed!

12 weeks. 12 pairs of Deviate Nitro 3. 12 lucky winners!!!

In order to win … must be part of the PR Project Summer of Speed Strava Club!

https://strava.app.link/v1ec2ebRVTb

Had fun as usual! Tap in with questions and topics you’d like us to cover!

Our first non live episode recording!!!

We had fun recording all in one place instead of the zoom call look and feel!

Hope you enjoy!!! Please tap in with us for suggestions and questions!!!

After 110 episodes we decided we wanted to lean into the production for both visual and audio to amplify those experiences!

We hope you enjoy the next phase of the PR Project!

On this last YouTube Live we chatted about our favorite moments and more!

Boston Weekend plans for Tommie

Aaron’s Double Up - Philly Half and Martian Invasion Half

Gary and Aaron are related?!?

Aaron and Gary cleared the floor to chat with Tommie about all things TSP (The Speed Project)…OG Route - 340 Miles, adidas, Release Recovery Foundation and more!

Donation Link

https://fundraisers.hakuapp.com/tommie-runz?fbclid=PAZXh0bgNhZW0CMTEAAafaeDK2VURLAcKAl0B4njhKC3wvJc3JktP_zUkUZDJrXcvGET3VKXCbPTHSEQ_aem_gMxedLPZhgEIn8-ZWcFjQQ

This episode is sponsored by:

Sur Nutrition

www.sur.co

For 15% off use code "PRPROJECT" at checkout!!

Also give them a follow on IG

https://www.instagram.com/surphyto?

igsh=M3RscnlvbjRrc2xn

Analytics

Comments

Tommie finally announced why he was running so many miles and spoiler alert…he wasn’t preparing for zombie apocalypse or alien invasion.

Talked about TSP, Release Recovery, Gary’s Eugene prep and Aaron’s ramp up to Philly Half.

This episode is sponsored by:

Sur Nutrition

www.sur.co

For 15% off use code “PRPROJECT” at checkout!!

Also give them a follow on IG

https://www.instagram.com/surphyto?igsh=M3RscnlvbjRrc2xn

A big weekend for the crew! We all had separate missions to accomplish this weekend and seems like we all nailed it!

We also announced we have a new sponsor of the show.

Sur Nutrition

www.sur.co

For 15% off use code “PRPROJECT” at checkout!!

Also give them a follow on IG

https://www.instagram.com/surphyto?igsh=M3RscnlvbjRrc2xn

We are so excited about Eugene Marathon and to discuss our special guest Keira D’Amato, chatted about daily trainers and more.