The Privacy Insider by WireWheel

As generative AI tools, like ChatGPT, continue to gain popularity, concerns about privacy and data protection have also arisen. Our panel features three distinguished experts in the field of privacy and generative AI who will explore the legal, technical, and ethical challenges related to the use of AI systems.

Throughout the discussion, our panelists will share their experiences and insights into the complex landscape of privacy, data protection, and generative AI. We will explore the legal and regulatory requirements that must be considered, as well as the technical and ethical considerations of implementing AI systems.

Our panelists will also discuss the efforts being made by regulators around the world to address the challenges related to the use of AI systems. We will discuss the EU’s AI Act, the US National Institute of Standards and Technology’s AI Risk Management Framework, and the California Privacy Protection Agency’s upcoming rulemaking on automated decision-making under state law.

A risk-based approach was an innovation promised by policymakers. Risk-based meant the likelihood and magnitude of adverse outcomes on people related to the processing of their data. Yet privacy regulators and courts ​often discount ​risk analysis ​that is not directly tied to individual autonomy, transparency, or the ability to exercise data subject rights, negatively impacting innovative data uses.

Join us for this session​ where we will show examples of how companies can leverage a risk-based approach to manage their privacy program.

Clean rooms have emerged as a promising solution for brands looking to connect with trusted data partners while managing sensitive customer data in a privacy-first era. With the looming post-cookie future, clean rooms offer a collaborative technology for organizations to run advanced analytics across their key customer touchpoints and channels.

However, concerns remain about the inconsistent approach among providers, unclear privacy protections, and insufficient personally identifiable information. The industry needs to develop further regulatory and ethical standards for clean room operation to align with existing norms and industry standards.

Despite the challenges, data-savvy organizations are investing in clean rooms, and this session will provide insights into best practices for ensuring data security, compliance, and control while enabling risk-free data sharing.

The Federal Trade Commission (FTC) has recently taken enforcement action against both GoodRx and BetterHelp for their handling of sensitive health information.

GoodRx has been accused of failing to report unauthorized disclosure of consumer health data, while BetterHelp has been accused of deceptive marketing practices and violating data tracking and health privacy regulations. Both companies have been fined, BetterHelp $2.2. million and GoodRx $1.5 million. They are required to implement stronger privacy and data security measures.

These cases emphasize the importance of safeguarding sensitive health information and complying with data privacy regulations to protect consumers.

Stacey Schesser, the California Attorney General, will be speaking on the topic of “Enforcing & Implementing California’s Landmark Privacy Laws.”

In this panel discussion, Ms. Schesser will provide an insider’s perspective on the enforcement of the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). She will discuss the various tools at her disposal for ensuring compliance, as well as the challenges and opportunities presented by these laws to businesses.

Ms. Schesser will also offer practical advice for compliance, and an update on the latest developments in California’s privacy landscape.

The GDPR was implemented nearly five years ago, and has established Europe as a global leader in tech regulation. Now new regulations such as the DSA, DMA, AI Act, and the European Strategy for Data have changed the landscape.

Join us on January 10, 2023, for this webinar with Karolina Mojzesowicz, Deputy Head of Unit Data Protection, European Commission, where we will discuss the lessons learned from the implementation and enforcement of the GDPR, and explore how these new regulations will interact with it.

We will also address questions such as: Are there aspects of the GDPR that may need to be revisited in light of the new tech regulation? How can we ensure consistency and compatibility between these regulations? And, what support will be provided to European businesses to help them navigate and compete in this new regulatory landscape?

Don’t miss this opportunity to stay up-to-date on the latest developments in tech regulation in Europe.

In August, California Attorney General Bonta announced the first-ever California Consumer Privacy Act (CCPA) enforcement action, a $1.2M settlement with Sephora. While CCPA gives consumers a wide range of rights, it creates a series of obligations for businesses.

This groundbreaking Sephora case involved an overlap in marketing and privacy that many brands are now assessing: targeted advertising data collection and opt-out policies.

Bringing together experts in privacy law and policy to discuss their insights and forecasts for the future of privacy in the coming year. The panel consist of legal scholars, policymakers, and industry experts, who will share their thoughts on the key trends and developments that are likely to shape privacy in 2023. Topics of discussion include the impact of emerging technologies, the evolution of privacy regulations, and the role of privacy in the digital economy.

This panel will provide a forward-looking perspective on the state of privacy, and offer insights on the challenges and opportunities that lie ahead.