The Privacy Insider by WireWheel

Did you know that use of the Facebook/Meta Pixel is now a “sale” of data under CCPA? Did you know that sharing customer data for measurement, frequency capping, and cross-contextual behavioral ads may also be a “sale” of data?

Learn about:

• The definition of Do Not Sell and Do Not Share and what they cover
• The targeted advertising technology affected by Do Not Sell and Do Not Share
• What you need to do today to comply

Any information or materials that WireWheel provides, including but not limited to presentations, documentation, forms, and assessments, are neither legal advice nor guaranteed to be accurate, complete or up-to-date.

Participants are encouraged to seek the advice of licensed attorneys regarding any legal compliance or other legal matters related to the matters discussed or presented in this webinar and the related materials. The information and materials provided in this webinar are not intended as legal advice, and participants should not rely on them as such.

Join privacy experts, Rick Buck, WireWheel CPO, and Sheridan Clemens, WireWheel VP of Privacy, to understand what companies need to do to be prepared for these requests.

In this webinar you will learn:

• Who needs to comply? What types of employees are covered?
• How should companies collect the requests?
• How should companies think about processing requests?
  What is different about fulfilling employee data subject access requests (DSARs) vs. consumer DSARs?
• What should you do today to start to get prepared?
• What can we learn from companies’ experiences in Europe?

Any information or materials that WireWheel provides, including but not limited to presentations, documentation, forms, and assessments, are neither legal advice nor guaranteed to be accurate, complete or up-to-date.

Participants are encouraged to seek the advice of licensed attorneys regarding any legal compliance or other legal matters related to the matters discussed or presented in this webinar and the related materials. The information and materials provided in this webinar are not intended as legal advice, and participants should not rely on them as such.

Join us as Rick Buck, Chief Privacy Officer discusses the upcoming CPRA Regulation, how it may affect your organization, and how you can comply with it.

In this webinar, you will learn:

• How to get ready for the CPRA
• Differences between opt-in/opt-out
• How CPRA differs from GDPR
• And much more!

Determining the best privacy technology for your organization can be overwhelming. In this session, privacy experts provide you with the knowledge on what you should consider before making software decisions.

Digital agencies often serve as the connective tissue between organizations and technology — which means that as data privacy regulations continue to expand and evolve, agencies need to stay on top of how to responsibly serve their clients.

Enterprises trying to keep up with technological advances and a rapidly changing regulatory landscape can learn from their public sector counterparts who have been finding innovative ways to publish data while respecting the privacy of individuals.

This talk will review recent uses of differential privacy in the public sector, based on actual case-studies at the US Census Bureau and the Internal Revenue Service. We will emphasize the tools and processes that enable “negotiations” between the parties most concerned with privacy and those most concerned with accuracy, or “fitness for use”, of the released data. We will explain the benefits that drove the adoption of differential privacy and how they can be translated to commercial enterprises.

Loyalty programs are the backbone of many companies, but come with a slew of traps, risks, and complexity related to data privacy. This panel will examine how to responsibly manage your loyalty program data, from communication preferences and data storage to data sharing and regulatory considerations.

Several state laws require consumers to opt-in and opt-out of targeted marketing. Companies can look at this as a compliance burden or as an opportunity. This panel will discuss how to take these new requirements – along with the deprecation of cookies- and turn it into an opportunity.