The Produce Moms Podcast

"The new generations of Millennials and Gen-Zers are passionate about the connection between food and agriculture, and they're passionate about plant-based diets."Wendy Reinhardt Kapsak (5:18 - 5:29)

Wendy Reinhardt Kapsak, MS, RDN is the CEO and President of the Produce for Better Health Foundation (PBH). She is a leader within the agriculture and produce industry, and has re-invigorated PBH. Wendy has also played an integral role in creating the innovative 'Have a Plant' campaign that seeks to reshape how Americans eat so they can lead happier, healthier lives.

The 'Have a Plant' Campaign is Changing the Way America Eats

The Produce for Better Health Foundation (PBH) is an organization whose mission is to create an environment that encourages people to include fruits and vegetables with every meal they eat. They aim to educate and bring awareness to the public about the numerous benefits of eating a diet that is rich in fresh produce.

They've previously brought us the 5 A Day campaign that recommended that we eat at least 400 grams of fruits and vegetables to lower the risk of heart disease, stroke, and other health issues, based on advice from the World Health Organization (WHO). PBH was also behind the More Matters campaign, which recommended a higher amount of fresh produce for some Americans, based on updated research.

"As a member of the fresh produce industry, and as someone who has the privilege of working with farmers here in America as well as globally, I am very passionate about how we are going to take ownership of this plant-forward movement."

- Lori Taylor (7:09 - 7:35)

While these campaigns succeeded in bringing awareness to Americans about the importance of eating fruits and veggies, they weren't moving the needle on actual consumption in a significant way. 'Have a Plant' is the latest campaign from PBH that aims to not only educate consumers but also to encourage them to take action when it comes to consuming enough fresh produce.

Although the message of increased vegetable consumption can apply to everyone, the Have a Plant campaign is heavily focused on reaching the Millennial and Gen Z consumers. And given that almost 90 percent of Americans still don't eat the recommended amount of fresh produce regularly, now is the perfect time for this new initiative from PBH. The 'Have a Plant' campaign is a call-to-action for consumers to make better consumption choices and improve their quality of life.

Addressing the Root

The Have a Plant campaign is not only based on nutrition science, but also on behavioral science. What researchers have found is that when people hear terms like "plant-based", they often think of vegan or vegetarian diets. However, plant-based can include a variety of diets as long as fresh fruits and vegetables are an integral part of them. PBH has done extensive research on the psychology behind food consumption, and they have crafted the 'Have a Plant' campaign in a way that encourages consumers to take action when it comes to eating more fresh produce. The campaign seeks to invite people to make better food choices, instead of preaching to them, an approach more aligned with the preferences of the Millenials and Gen-Zers.

The Research Behind 'Have a Plant'

Inspired by global research, PBH decided to take a more in-depth look into the conversations and behaviors that shape our daily food choices, and how they affect our quality of life. They leveraged data from social media and documented the food choice journeys of the younger people, their primary target for the 'Have a Plant' campaign. They found that more fresh produce people consume, both in terms of the number of days per week and the overall quantity, the more likely they are to experience higher life satisfaction and happiness. The research also looked into how certain food choices influenced the consumer's emotions.

With all of the newly available data, PBH created the 'Have a Plant' campaign in a way that is focused on the consumer's knowledge, emotions, and actions. Instead of only providing information about the benefits of fruits and veggies, which most people are already aware of, this new campaign aims to influence people to act on their knowledge, to eat more fresh produce, and live a happier and healthier life.

"Everything PBH will do going forward will be based on what the consumers know about plant-based diets, the emotions they feel, and the actions they take when it comes to food choices."

- Wendy Reinhardt Kapsak (26:33 - 26:44)

Most of us are still not eating the recommended amount of fresh produce regularly. This creates a perfect opportunity for the produce industry to join forces with an innovative campaign like 'Have a Plant,' and to take a leadership role as consumers keep shifting towards plant-forward diets. The American farmers that grow our fruits and veggies, the produce industry, and PBH all share a common purpose - to help consumers make better food choices so that they can live happier and healthier lives.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• To learn more about how PBH is helping consumers live healthier and happier lives, visit fruitsandveggies.org.
• Connect with Wendy and PBH on Facebook, Twitter, and Instagram.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"Food is one of the main things that glue our communities together, and the Latinos take that concept to a whole new level."Sylvia Klinger (5:46 - 5:53)

Sylvia Klinger is a registered dietician (RD), the Founder of HispanicNutrition.com, and an industry thought leader when it comes to Hispanic nutrition. Listen to this week's episode of The Produce Moms Podcast with Sylvia Klinger to learn more about the fresh produce consumption trends in the Latino community.

How Cultural Influences Affect Nutrition in the Hispanic Community

While we each have different needs when it comes to nutrition, our culture, family, and friends play a significant role in what we eat on a regular basis. Sharing meals is one of the primary ways we connect to those around us. This is especially true in the Hispanic community. Food is central to every celebration in the Latino community whether its a wedding, graduation party, or another one of their many fabulous festivities.

The rich food culture doesn't come without its challenges. Some of the most popular dishes in the Latino communities, while incredibly delicious, can be lacking in nutritional quality. They are often deep-fried and processed foods. Also, they may not contain an adequate amount of fresh fruits and vegetables, which are an essential element of a well-balanced diet. The key is to come up with ways to continue enjoying the cultural aspect of food without sacrificing nutritional requirements.

"Nielsen shopper data tells us that the Hispanic community is filling their grocery basket with more fresh produce than other shopper demographics." - Lori Taylor (8:15 - 8:34)

There are, however, some positive trends. According to Nielsen shopper data, the Hispanic community is buying more fresh produce at the store when compared to other demographics. One of the reasons for this trend might be the fact that Hispanic shoppers often buy food to cook for the entire family, which could be eight to ten people. While the statistics are encouraging, there are still some challenges when it comes to enhancing the nutritional quality of the Hispanic cuisine.

The Barriers to Increasing Nutritional Quality in Hispanic Cuisine

Lack of Variety - As human beings, we are creatures of habit. Consequently, we often end up eating the same things repeatedly, and the Latino community is no different. When it comes to fresh produce consumption, they might only eat a couple of items on a regular basis. However, it's more beneficial to consume a variety of fresh fruits and veggies to get a wide range of healthy nutrients.

Large Portions - With Hispanic food being as delicious as it is, overeating can be a natural by-product. Also, in the Latino community, it is customary to finish the entire plate, especially in a fun, social setting with friends and family. But that can lead to a variety of health conditions like cardiovascular diseases and diabetes, among others.

Preparation Methods - Another nutritional challenge facing Hispanic cuisine is that a lot of their most popular preparations are deep-fried, sugary, or contain processed foods. Nutritionists within the Latino community are looking for ways they can transition eating habits and switch to a diet more abundant in fresh produce.

Quick and Easy Tips to Improve Nutrition in Hispanic Cuisine

There are a few easy changes that can be made to honor rich tradition of Hispanic cuisine, while still promoting a healthy lifestyle.

Add More Veggies - No matter what meal, there are always opportunities to add more fresh fruits and vegetables in your diet. Make a vegetable smoothie with for an energy-boosting breakfast. Or add some leafy greens to your soup for lunch. You can also get creative and make some delicious snacks with jicamas, avocados, or other everyday Hispanic cuisine items.

Make Smaller Portions - Instead of cooking in a large tray, prepare smaller portions and serve them in little containers. This is especially helpful when it comes to the indulgent menu items in Hispanic cuisine.

Explain the Benefits - If your family is reluctant to eat more fruits and vegetables, help them learn about the specific benefits of eating a particular produce item. For example, you can tell them how eating berries or leafy greens will boost collagen production, and how great their skin will look because of it.

Make it Enjoyable - Eating an orange can become an experience. Learn to enjoy the aroma as you're peeling the skin. Take in the bright color. The goal is to associate fun with eating fresh produce. This tip can be especially helpful when teaching kids to appreciate fruits and vegetables.

"As a nutritionist, my goal is to wow people with fruits and vegetables. I want to make sure that the food they want to eat the most is also the healthiest for them." - Sylvia Klinger (17:34 - 17:46)

The Hispanic community isn't the only one that could benefit from better nutrition. It is estimated that around 90% of Americans don't get an adequate amount of fresh fruits and vegetables regularly, and it is contributing to a variety of health conditions in this country. So, regardless of whether you're a part of the Hispanic community or not, just remember to add more fresh produce items to your shopping bag next time you're at the store.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• To connect with Sylvia, check out her website, or follow her on Instagram.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"We at The Produce Moms are working on being a comprehensive, authentic, and highly engaged resource to empower you in your journey to eat more fruits and vegetables."Lori Taylor (31:10-31:23)

On the 50th episode of The Produce Mom's podcast, we reached out to some of our partners, friends, fans, followers, and supporters to gather questions for Lori.

Question #1: Where does your passion for produce come from?

I studied abroad in college and was able to immerse myself in other cultures. One thing that stuck with me is how we're all the same: we celebrate life with food. Every single occasion that is memorable- food is part of it. It's a common thread that unites all of us.

Also, from working at the sales desk at Indianapolis Fruits selling fruits and vegetables to grocery stories of all different sizes, formats, and regions of the U.S., I realized that it doesn't matter where someone lives, everyone wants produce.

Question #2: What was the most rewarding aspect of your work when you first started back at Indy Fruit?

The most rewarding moment was when I said to my bosses, "We should start a blog called The Produce Mom and base it loosely off my life as an industry professional and a mom," and all of my bosses gave me the green light. They empowered that most vulnerable stage of any startup. I didn't have the executive knowledge that I have today. Now, when I look back, I realize the graceful way they empowered this journey with their habitual support day after day for so many years. And then, they allowed me the opportunity to buy it and take it to where it is now.

Question # 3: What is the most rewarding thing about what we are doing now at The Produce Moms?

I've assembled a team that agrees and understands what it means to work for a mission-driven brand and work for a greater purpose - something that is solving a problem. That problem is that we are the most food-secure nation in the world and yet 90% of our population doesn't eat the recommended amount of fruits and vegetables. That's a problem. It's a health problem. It's a problem for our farmers. And we know better.

So everything we do has to serve that mission and we as a team are committed to that.

The work that is most important is the work we do with schools. Empowering school employees and administration has been so uplifting. Nothing is better than seeing a kid try a fruit or a vegetable for the first time, or seeing a kid walk down the cafeteria line and be excited about the vegetable offering of the day, which is a recipe that we created at The Produce Moms.

"There are plenty of entities out there that share our mission. Our relationship with the growers and with the supply chain is one of the ways that we are unique. That being said, I think The Produce Moms is poised to be a lifestyle brand." -Lori Taylor (17:31-17:50)

Question #4: What do you envision as the future of The Produce Moms and what do you want to accomplish in the future?

I've got a lot of big dreams and goals for this business. First of all, the work that we do to empower the supply chain will always remain at the helm of our core purpose and what motivates me as the executive and the founder of The Produce Moms. I want to make sure that we continue to serve as an extension of their internal marketing team, helping them tell their story to consumers, or creating innovative ways for them to connect with schools. That will always be the point of differentiation between The Produce Moms and everyone else. There are plenty of entities out there that share our mission. Our relationship with the growers and with the supply chain is one of the ways that we are unique.

That being said, I think The Produce Moms is poised to be a lifestyle brand. When you think about some of the best brands out there, the brands that move your soul when you see their products on the shelf, those are the brands that have created a lifestyle. They've created a movement, something that moves people's souls. We at The Produce Moms are poised to be that brand for fresh produce. We are something that, in partnership with the growers and supply chain, can get people excited about fruits and vegetables. That's what I'm working towards every day.

Question # 5: Balancing home and career is a problem for all moms. The Produce Moms has been growing by leaps and bounds, how do you balance it?

I don't! What I hang onto is a quote that I learned in one of my continuing education courses, "There is no balance. There is only balancing."

I remind myself of that probably 25 times a day, because by my standards, I'm always failing at something. I have this mental vision of buckets that represent each part of my life. I've got 100% and I visualize how I am going to divvy that up each day. Some days I have to put less in some buckets than other days. So be it.

Another thing is being mindful of how much I am present with my kids, as opposed to dwelling on the one day that I'm not.

Question # 6: What do your boys think about you being The Produce Mom and you spreading the message of eating more fruits and vegetables?

I'd say they're used to it. It's become part of our family culture. Kids are right there alongside their parents when there's a family business.

Question # 7: What's one simple step that anyone could take today to increase their fruit and vegetable intake?

We have a mantra at The Produce Moms,

"Try them all and find your favorite."

You're not going to find something new unless you actually taste it. Push yourself to try something that you've either never consumed before or you've consumed in the past but didn't like. It's proven that our taste buds change. You may start to like something that at former stages you didn't like, so don't give up trying.

Also, don't beat yourself up. If you really like to dip your veggies in ranch, then dip your veggies in ranch. Don't believe someone who tells you that it cancels out the fact that you're eating veggies. That's not true.

Apply that same concept with your children, and know that any time you serve a fruit or vegetable, you are doing a great job. Both of my children have a definite favorite, and sometimes that's the only vegetable they will eat for an entire week. That's okay. Yes, introduce new things as often as you can - we want to increase the consumption of fruits and vegetables in volume and variety - but if you have a stubborn kid who only likes one thing, that's okay. Don't beat yourself up over it. Just serve their favorite and know you're doing a great job, and they're doing a great job by eating it.

Question # 8: What do you see as some of the biggest obstacles of increasing the consumption of fruits and vegetables?

We are creatures of habit. Most households rotate the same menus over and over again. The big learning curve for many in consuming fruits and vegetables is how to select, how to store, and how to serve it. I think that is where education has to come in.

Question #9: With all the new formats and trends to the retail profile these days such as grocery apps, shopping online, home delivery, and meal kits, what solutions are being found in the produce department to improve selection and delivery in these formats?

It is certainly a data and insight-driven world. Your grocer is really just as much of a tech company as they are a food retailer, leveraging consumer insights as well as broader data to help identify what people actually want.

As an industry, we want fruits and vegetables to be an easy choice. Consumer data tells us that more than 70% of society says they want to eat more fruits and vegetables, but only about 10% actually eat the recommended amount on a daily basis. I think we're going to see the produce industry innovate to make fruits and vegetables an easier choice.

We're also going to see things evolve like ready-to-eat choices. Grocers will come up with strategies to compete with entities like DoorDash and Uber Eats which are new disruptors for the food retailer. The way that food service is competing with food retail is unlike anything I've ever seen before.

Question # 10: If you could snap your fingers and magically change one big thing affecting the produce industry, what would it be?

Propaganda, no question. Pseudoscience and propaganda have absolutely plagued not just the fresh produce sector, but all of food and agriculture. One thing that motivates me every single day are people that are misinforming society.

All produce is good for you. Period. No questions asked. If you are shopping in the produce department, be very proud of that. If you're eating fruits and vegetables, you're putting more nutrition in your body than from any other food item available in that grocery store.

I would also shake the media and tell them to quit spreading this nonsense. Call me the next time you want someone to report on the Environmental Working Group's Dirty Dozen. Call someone who is actually a fact-based resource and that uses third party auditing and research to educate the general population.

Question # 11: Did you like veggies as a kid?

I liked them on my tacos! On taco night, I was always the one loading up my taco with every single topping my mom put out.

I was born in 1981 and remember when strawberries were something only available during the summer time. Retail and food access today is nothing like it was when I was growing up. That's how quickly the food supply chain in America has changed.

One thing my parents did very well, was to always serve a vegetable at every meal, usually a green vegetable. Now we're more educated and there's more variety, so we can promote the rainbow.

Question # 12: "If veggies were people, which one would you pick to be your best friend?"

I'm a down-to-earth traditional person. I wouldn't pick anyone too flashy or super trendy, so I'll pick something that's tried and true and that everyone would want on their veggie plate. So I'll say celery.

Question # 13: We've all heard and seen pictures of the newest member of the Taylor family who is only a couple years old, "the produce pup," Duke. What is Duke's favorite fruit or veggie?

Duke is a massive Great Dane whose Instagram handle is #theproducepup. He looks just like Marmaduke and weighs about 180 pounds, but is the sweetest thing you'll ever meet. Duke was raised on fruits and veggies. Sweet potatoes are probably his all-time favorite.

When Duke was in the rapid growth stage as a puppy, we were going through a 40-pound bag of dog food every week. So I did some research (we've got great content on The Produce Moms website about fruits and vegetables that are safe for dogs). I started putting foods like sweet potatoes, watermelon, and blueberries into his food bowl because it was a lot more cost effective and I knew he was getting the nutritious foods that he needed to grow.

"The work we do to empower the supply chain will always remain at the helm of our core purpose and is what motivates me as the executive and the founder of The Produce Moms."

-Lori Taylor (16:24-16:38)

Question #14: This has been a fun 50th episode. What is one final word you'd like to say at this milestone?

Every single day of my life I'm inspired by the people we work with at The Produce Moms. I have great pride in knowing that we are doing work that helps feed the world and that helps people close that gap on the consumption discrepancies in the United States as it relates to fresh produce.

I'm motivated every day by messages from our fans and followers that say things like, "I served your recipe for my friend's bridal shower and here's a photo of it; everyone loved it." There's nothing better than seeing what you work hard to produce being put into people's lives.

The Produce Moms wouldn't be what it is today without you! Thank you for taking the time to read, listen, and contribute to this community of Produce Moms. Don't forget, there is a produce mom in all of us. Here's to 50 more episodes!

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"Solving the problem of getting food from the ground to the dinner table is a pretty big job, and we have to do it right."

- Chris Sutton

Lori TaylorThe Produce Moms

Chris Sutton is the Sales Manager at the Salad Savoy Corporation. He is one of the most dynamic personalities in the produce industry, and he is passionate about bringing tasty and nutritious vegetables to dinner tables across America.

What is Salad Savoy?

Fresh fruits and vegetables are an essential element of a well-balanced and nutritious diet. Dieticians and physicians recommend that we get a wide array of fruits and veggies to maximize the nutrients we get to support various functions within the body. Some of the most nutrient-rich vegetables include kale and members of the Brassica family, like cauliflower and broccoli. Salad Savoy is a delicious vegetable that is a cross between kale and the Brassica genus, making it is a nutritional powerhouse.

Dubbed as a "sleeper superfood," Salad Savoy has it all. The natural sugars in Salad Savoy give it a delicious sweet flavor, and its earthy texture is an excellent complement to other vegetables, like spinach, that have a silkier texture. It has a unique, vibrant color mix of violet and white, making sure that you get plenty of flavonoids. Salad Savoy is packed with vital nutrients like calcium, iron, and vitamins A, C, and K. It is also full of antioxidants, and helps reduce inflammation in the body.

"One of my favorite Salad Savoy recipes is a coleslaw we prepared as part of our summer series. We used a spicy chipotle dressing, and it is right up there with some of my favorite things to eat."

- Lori Taylor (8:01 - 8:25)

What's even better is that Salad Savoy is simple to prepare. You can saute it with some and garlic, or make delicious Salad Savoy chips, just like kale chips. There are countless other tasty Salad Savoy recipes.

John Moore is the Founder of the Salad Savoy Corporation. While on a trip to Sweden in 1983, he was inspired by what he saw and tasted, which led to the research and development of a new vegetable trademarked under the name Salad Savoy. Soon after, it was recognized by Venture magazine as one of the top new ideas of the year.

John is a dynamic salesman who is passionate about the food industry. He is also a visionary. He was able to predict that people would start eating vegetables with different colors long before it became a trend. Today, consumers are well aware that eating a variety of colors helps them get a wide range of flavonoids and antioxidants.

The Myth Surrounding Specialty Vegetables

Many people mistakenly think that specialty vegetables are artificially grown. They believe that cauliflower should always be white, and if it is orange, then it must have been injected with some sort of a chemical. But that is not the case! Growers have actually discovered how to use the plant breeding process to bring produce to life in a brand new way.

When growers notice anomalies in their crops that have specific desirable characteristics, they observe the plant, and keep an eye out for anomalies within their other crops. When they find multiple anomalies with desirable traits, they cross-pollinate between the plants to reproduce those traits. It's a completely natural process, and the end result is a plant that has more of the taste, texture, and color that consumers desire.

"If you like broccoli and cauliflower with a little bit of honey on it, you're going to love Salad Savoy." - Chris Sutton (18:21 - 18:28)

As we become more conscious about the food that we put in our bodies, plants like Salad Savoy are expected to continue to rise in popularity. Today, more than ever, people are paying attention to the source and nutritional qualities of their food. We are growing in our understanding of the dangers of processed food and the transformational benefits of eating a diet rich in fresh fruits and vegetables. As more people taste the delicious flavor of Salad Savoy and learn about the health benefits, it very well might become the next avocado. With its vibrant colors, it's like Salad Savoy was made for Instagram!

Visit Salad Savoy's website to learn more about their colorful history, and to find a distributor near you!

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you're at in life and business! Find out more here.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"There's quite a bit of scientific research that shows a diet rich in fruits and vegetables, whole grains, and lean plant-based proteins can be really conducive to fertility health."Elizabeth Shaw (4:15 - 4:45)

Elizabeth Shaw is a registered dietician (RD), a certified personal trainer, and the Founder of Shaw's Simple Swaps, where she provides fact-based nutrition advice. She is a regular contributor to major magazines like Parents Magazine, Fit Pregnancy, and more. Liz is extremely knowledgeable, and a real voice of authority when it comes to fertility nutrition. She is the co-author of the Amazon bestselling book Fertility Foods: 100+ Recipes to Nourish Your Body While Trying to Conceive. She is also the author of the brand new book The Stress-Free IVF Nutrition Guide.

Fresh fruits and vegetables can help you improve fertility health.

We know that proper nutrition is one of the primary foundations for a happy and healthy life. Eating a well-balanced diet that is rich in fresh fruits and vegetables has been linked to numerous health benefits like lower blood pressure, better heart health, improved digestion, and more. But what about fertility? Is it possible to boost your reproductive health by adjusting your diet?

"We already know that omega-3 fatty acids are vital for heart and brain health. Now we're seeing research connecting omega-3 consumption with fetal development and growth, especially in those first thousand days of life." - Elizabeth Shaw (9:15 - 9:31)

Just like many other aspects of your health, eating a wide array of fresh fruits and vegetables can, in fact, have a positive effect on your fertility. Some nutritionists even refer to fresh produce as "fertility foods." In this article, we'll explore some tips on how you can eat the right foods to boost your fertility, along with your overall health.

Both men and women can benefit from fertility foods.

A diet that is conducive to fertility can benefit both the father and the mother. Some studies have shown that foods that are high in antioxidants, like berries and kale, can boost sperm health in men. Although the research has been primarily focused on women so far, it takes both parents to create a life. With that in mind, future fathers would be well-advised to add antioxidant-rich fertility foods to their diets.

Three nutrients you can add to your diet to improve fertility.

Fertility is just one aspect of overall health. If you're eating lots of fresh fruits and veggies regularly, you're more likely to enjoy better health, which includes reproductive health. However, consuming more of the following three nutrients can specifically improve your fertility health.

Choline - Choline is an essential nutrient that is similar to vitamin B, but almost 90% of Americans aren't getting enough of it. It plays a critical role in promoting health in all stages of life, but choline is particularly vital for the development of the fetal brain health. Egg yolks are one of the best sources of choline, along with dark leafy greens. One of the ways you can include more choline in your diet is by adding some steamed collard greens or spinach to your omelet for breakfast.

Omega-3 fatty acids - We know that omega-3 fatty acids are essential for keeping the heart and the brain healthy. We're now discovering that it also plays a vital role in fetal health and development during the critical first thousand days of life. You can add more omega-3 in your diet by eating flax seeds and chia seeds, or by increasing your seafood consumption.

Fiber - Fiber is another vital nutrient when it comes to fertility health, but most Americans aren't getting enough. Consuming adequate fiber will help your body remove excess hormones and keep your blood sugar balanced, keeping you feeling full longer. You can add more fiber in your diet by eating more fresh produce, both raw and cooked.

Can supplements replace natural food sources for essential nutrients?

The answer will vary depending on the person, and the nutrient in question, because different people process certain nutrients differently. For example, some people have a gene mutation which makes it difficult for them to break down and absorb folic acid. They require a methylated form of folic acid to be able to process it and use it to support fetal development and growth.

That being said, the general rule to follow is to try to get all of your nutrients from food sources first. Then you can use supplements as a safety net to cover any nutrients that might be missing from your diet.

"One thing we always recommend at The Produce Moms is to simplify the process by choosing a diet that has an abundance of fruits and vegetables, both in volume and variety."

- Lori Taylor (16:46 - 16:58)

With all the conflicting information we see on the news and on social media, it can be easy to get confused about nutrition. It is now more essential than ever to follow credible sources, and to only consume science-based information. You can simplify the process by eating plenty of fresh produce. Make sure to include a variety of different fruits and vegetables, along with whole grains and lean proteins. That is your best bet for getting a wide array of nutrients to support all the functions in your body, including fertility.

Check out Elizabeth's book - The Stress-Free IVF Nutrition Guide. A one stop shop for your nutrition needs as you prepare for IVF or egg freezing. No gimmicks. Just sound science based advice by a trusted professional. Use the discount code "producemoms" for a special discount just for TPM! https://shawsimpleswaps.com/product/stress-free-ivf-nutrition-guide/

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• Connect with Liz on Instagram for nutrition advice, and also for fertility tips.
• Check out Liz's website, Shaw's Simple Swaps.
• Buy Liz's Amazon bestselling Fertility Foods Cookbook.
• Buy Liz's new book, The Stress-Free IVF Nutrition Guide.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"We believe that it is not only our duty to be sustainable in our own operations, but also to motivate and inspire other businesses to do the same during this critical moment our planet is going through."Hans Sauter (4:16 - 4:39)

Hans Sauter is the Senior Vice President of Research & Development and Agricultural Services at Del Monte Fresh Produce Co. He has over 30 years of experience in the produce industry, and he is responsible for developing programs to deal with Del Monte Fresh's environmental impact consciously and efficiently. With Hans' help, every day is Earth Day at Del Monte Fresh.

How Del Monte Fresh is promoting sustainability through its farming practices.

It's that time of the year again - it's time to celebrate Earth Day 2019. Earth Day is an annual event held in over 190 countries around the world in support of environmental protection. Since fresh produce and environmental sustainability go hand-in-hand, now is a great time to take a look at what Del Monte Fresh, one of the leading suppliers of fresh produce in the world, is doing to promote sustainability.

Del Monte Fresh views sustainability from a scientific point of view. They measure their processes to create awareness within their organization. They've also developed programs to deal with their environmental impact in the most conscious and efficient ways. Along with prioritizing ecological consciousness in their own farming practices, Del Monte Fresh believes they can also inspire other businesses to embrace sustainability in this crucial moment for the planet.

"When it comes to sustainability, Del Monte Fresh is fully committed to the common good and to the mission at hand. They even work hand-in-hand with their direct competitors to promote sustainability." - Lori Taylor (12:19 - 12:35)

The following are just some of the measures and practices Del Monte Fresh has adopted as they aim to bring high-quality, healthy, and nutritious foods to people in a way that protects the environment, and builds strong ties to the communities they operate in.

Protecting Flora and Fauna

The reality of farming is that it has an effect on flora and fauna. It affects the local ecosystem by displacing the species that previously inhabited there. Del Monte Fresh recognizes that if they don't provide a new space for them to flourish, then they'd be competing with the local flora and fauna, which harms the environment.

Before farming on new lands, Del Monte Fresh studies them carefully to decide which new areas would be best suited to be set aside for the displaced flora and fauna. They also take into account the impact on the water supply which is not only critical to the farming process, but also to the local communities.

Protecting and Conserving Natural Resources

Del Monte Fresh makes it a priority to protect and conserve as many natural resources as possible. Resources like air, water, soil, and energy are essential for any agricultural activity. Del Monte Fresh has invested in more efficient irrigation systems like Drip Tape, which delivers water right at the plants where it is needed instead of wasteful and inefficient spreading of water. They've also redesigned the water tanks in some of their packing houses so that they can operate with less water.

Additionally, they have designed agricultural process to limit soil erosion, and they continue to invest heavily in solar and wind energy, both in the United States and internationally.

Sustainable Waste Management Practices

Del Monte Fresh has been practicing sustainable waste management practices. They reduce, re-use, and recycle waste to diminish the impact on the environment. They were early adopters of plastic recycling in their banana farms. They've also been using drone technology and GPA-guided tractors to reduce the use of fertilizers and pesticides, to localize them only where they are needed.

Sustainable Packaging Practices

Reducing plastic in packaging is a big concern for consumers of fresh produce, and Del Monte Fresh has taken the initiative to transition to sustainable packaging practices. For the last 20 years, they've been working to reduce the raw material requirements for their cardboard boxes by 30%. On top of that, all of the cardboard that is used to transport fruit is tracked and recovered at the destination, and then recycled. Reducing the use of plastics in packaging requires an extensive amount of research, and Del Monte Fresh is continually exploring more sustainable alternatives.

Empowering and Developing the Community

Being a global company, Del Monte Fresh operates in many communities throughout the globe. They also work with other growers in many countries, and they've actively made it a requirement that their partners are certified and internationally recognized as sustainable. As of today, close to 78% of Del Monte Fresh's entire volume of produce is certified as sustainably grown, and they are pushing for 100% in the coming years. With numbers that impressive, it is important to mention that all of their sustainability reporting relies on third-party audits!

Del Monte Fresh recognizes that taking care of Mother Earth means not only protecting the environment but also empowering the communities they work in. Throughout the many countries where they have farms, Del Monte Fresh has created programs to support schooling infrastructure, and they've provided students with scholarships and school materials. One of the most rewarding effects of their social agenda has been the fact that many of the beneficiaries of their scholarships now hold administrative and managerial positions with Del Monte Fresh around the world.

"In Del Monte Fresh operations around the world, we are committed to making sure that those communities and our operations are working synergistically, and that we're helping to develop those areas." - Hans Sauter (19:59 - 20:15)

As a company, Del Monte Fresh continues to take deliberate action to protect the environment and the communities where they operate. One of the unique things about them is that they work collaboratively even with their competitors to establish infrastructure and best practices to protect the environment. When people choose Del Monte Fresh Produce, they're really using a product that allows people around the globe to enjoy healthier lifestyles - from the people who grow the produce all the way to the consumer.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• Learn more about Del Monte Fresh Produce on their website.
• To learn more about Del Monte Fresh Produce's sustainability efforts, connect with them on Instagram.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"One thing that draws me into your work is that you really have a way to make the topic of nutrition and meal prep and relatable and easy to execute for people."Lori Taylor (7:08 - 7:28)

With over 18 years experience in the food and nutrition industry, Toby Amidor, MS, RD, CDN is a leading dietitian and recipe developer who believes that healthy and wholesome can also be delicious. She is also the author of several books, including the Wall Street Journal best-selling "5-Ingredient Healthy Cookbook" and the Amazon bestseller "The Healthy Meal Prep Cookbook."

Introductory Statement. Overview of what the article is about.

For many people that are busy with work and family, maintaining a nutritious diet can be challenging. That's where meal preparation can be helpful, which is the process of cooking your meals in batches ahead of time. In addition to convenience, meal prepping will allow you to eat a well-balanced diet. You can plan ahead and make sure you eat an adequate amount of fruits and vegetables throughout the week, which is crucial because close to 90 percent of Americans aren't eating enough fresh produce regularly.

"There are so many ways to utilize greek yogurt in preparing healthy meals. You can make the dish creamier, and replace some of the artery-clogging saturated fat found in many recipes." - Toby Amidor (4:09 - 4:23)

Some people never get started with meal preparation for various reasons. They might feel intimidated and think it's only for expert chefs, or they might be apprehensive about the amount of time they'll have to dedicate. However, with a few of the tips and hacks that we'll discuss in this article, meal preparation will become a fun and simple process, providing you a steady supply of delicious and healthy meals.

The 7 pantry ingredients that go a long way.

When you look at the beautiful pictures of prepped meals on Instagram, it can seem like you could never do anything similar. However, if you keep these 7 essential ingredients in your pantry at all times, you'd be surprised how easily you can also create delicious meals like the ones you see online. These powerful ingredients are cooking spray, salt, pepper, honey, garlic, olive oil, and fresh lemon. Chop up some cucumbers, tomatoes, lettuce, and add some salt, freshly squeezed lemon, olive oil, and pepper for a quick and delicious chopped salad.

Use plenty of fresh fruits and vegetables.

When you prepare meals for the week, or even a few days, you want to make sure that you're setting yourself up for a healthy and balanced diet with a lot of fresh produce. You can get creative with how you use fruits and veggies for your meals. You can switch out tomatoes with strawberries in your salad for a creative twist, or use pineapples in your stir-fry. Add extra flavor to your salads by adding fresh herbs like mint and parsley. A quick tip - wait till before your meal to add the dressing, so the salads don't get soggy.

The power of greek yogurt.

Greek yogurt has exploded in popularity in recent years, and with good reason. It is incredibly versatile and can be used in a variety of ways to enhance your meals. It has a higher protein content than regular yogurt, and it is full of healthy fats and other powerful nutrients. A quick web search will bring you countless ideas on how you can use greek yogurt to enhance the taste and nutrition of your prepared meals.

Plan for efficiency.

Making plans ahead of time will increase your meal preparation efficiency. Whether that's cooking once, twice, or more per week is entirely up to you. Having a few recipes set beforehand will also make the shopping and cooking processes easier. If you have your recipes pre-selected, you can make a shopping list for each section in the store and breeze through the aisles in no time. The cooking process will be more straightforward as well since you'll already know what you need to do.

"Whether you prefer organic, conventional, local, or some other form of veggies, the important thing is to get more fresh produce in your diet to enjoy the numerous health benefits, and to prevent diseases." - Toby Amidor (24:44 - 24:58)

With all the different recipes and diet plans we hear about, it can be easy to get confused about what kind of meals to prepare. For a detailed nutrition plan, it's best to speak with a registered dietician. They will be able to recommend meals tailored specifically for you based on your health and preferences. Otherwise, you can keep it simple and remember that when in doubt, opt for more fresh fruits and vegetables to increase the vitamins, minerals, and nutrients in your diet. Take some time this week to select a few meal preparation recipes, and to create your shopping list.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• To learn more about Toby, check out her website.
• You can find all of Toby's healthy meal prep cookbooks here.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"Being a mother, I remember going through the difficulty of trying to get my son to eat an array of fruits and vegetables when he was growing up."

- Linda York (2:59 - 3:12)Lori TaylorThe Produce Moms

Linda York is the Founder of Sticky Lickits, a company committed to making fruits and veggies fun for kids. As a mother and grandmother, she has experienced the difficulty of getting children to eat their fruits and veggies. She created Sticky Lickits to solve that problem for parents across America.

Sticky Lickits is Changing the Way Kids Think about Produce

Fresh fruits and vegetables are essential elements in a balanced and healthy diet for children. They contain a wide range of vitamins and nutrients that are crucial for kid's development and growth. The challenge is that kids are typically very picky about what they want to eat, and vegetables aren't their favorites. A lot of them even stop wanting to try new fruits and vegetables, making it unlikely for them to develop a taste for those items. As a result, almost 90% of the kids in the United States aren't getting an adequate amount of fruits and vegetables regularly, according to available consumption data.

That is the problem that Sticky Lickits is committed to solving. They make edible stickers that make fruits and veggies fun for kids. The stickers are tapioca based, and they are made entirely from food, including the colors. There is nothing artificial in the stickers, and they are peanut free, tree nut free, gluten free, vegan, Non-GMO, and kosher. The only added ingredient is fun!

"We are the most food secure nation in the world, and yet close to 90% of our nation's children are not getting their recommended amounts of fruits and vegetables on a daily basis."

- Lori Taylor (6:08 - 6:18)

Today, parents need a product like Sticky Lickits more than ever before. Parents used to be more proactive about finding solutions to get their kids to eat fruits and vegetables. However, today they are more likely to identify only a couple of fruits or veggies that their children like and keep those items around the house. Children need a wide array of fresh produce to get the most health benefits. Sticky Lickits makes eating veggies fun for kids, making it easier for parents to introduce a wider variety of fruits and veggies to their children.

Using Sticky Lickets

One of the questions parents often ask is if Sticky Lickits modify the taste of the fruits and vegetables. Sticky Lickits stickers don't have a distinct taste. Kid's taste buds vary widely, and it is difficult to identify natural flavors that would be universally liked by them. Sticky Lickits stickers have a neutral flavor, so the children develop a taste for the actual vegetable they are eating. However, the stickers do have a feature that makes them irresistible to kids.

To pique children's interest in the stickers, Sticky Lickits has partnered with Nickelodeon. The stickers feature PAW Patrol, SpongeBob, and other fun characters that many kids love, and are loyal to. The response has been great. Kids love slapping a few of their favorite characters on an apple or a potato. All of a sudden, eating fresh produce becomes a fun game for them. They end up eating a more extensive array of fruits and vegetables, and they get more of the crucial vitamins and minerals that they need.

"Nearly 2.5 billion dollars are spent each year by food and beverage companies to market unhealthy products to children with the help of cartoons. Why can't we do the same to promote foods that are healthy?" - Linda York (17:24 - 18:14)

Sticky Lickits is a mission-driven brand committed to increasing consumption of fresh produce by children in all communities. They are using all natural edible stickers to help as many populations of children as possible to eat more fruits and vegetables. They are doing this by partnering with produce companies, hospitals, and schools in areas where children tend to have less access to fresh vegetables. In an era when children are inundated with billions of dollars in marketing promoting unhealthy foods, a company like Sticky Lickits is precisely what many parents need.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you're at in life and business! Find out more here.
• Keep an eye out for a list of Sticky Lickits' retail partners across the country, or shop online here!

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"What I'm concerned about is that when we see negative headlines over and over again, we start thinking that we need to avoid these healthy vegetables." - Jackie London (10:08 - 10:27)Lori TaylorThe Produce Moms

Jackie London is the Nutrition Director at the Good Housekeeping magazine, and she is a repeat guest on the podcast. She is also the author of the book Dressing on the Side (and Other Diet Myths Debunked), which is a book that debunks diet myths and removes mental blocks that keep you from reaching your health and weight-loss goals.

Misleading information is leading to lower consumption of fresh produce.

Eating a wide variety of fresh produce is a crucial element of living a life full of energy and good health. A diet rich in fresh fruits and vegetables contributes to heart health, lower blood pressure, better digestion, and many other health benefits. Unfortunately, many Americans are not getting enough fresh produce in their diet. It is estimated that less than 10 percent of Americans get their daily recommended amount of veggies, and less than 50 percent get enough fiber.

One of the issues that leads to a less than ideal amount of vegetable consumption is that consumers are continually getting misleading and contradictory information from the media. Some myths and misconceptions become a part of the mainstream narrative, and they make the situation worse when it comes to people eating enough fruits and veggies.

"The data tells us that Americans need more fruits and vegetables in their diet. Anything we do to discourage that consumption has a negative effect on our health as a nation." - Lori Taylor (11:39 - 11:55)

Let's debunk some of today's most common misconceptions surrounding fresh produce so that you can make more informed choices.

"Kale is unsafe to eat because of pesticides."

In 2019, Kale was placed on a list of vegetables deemed as the "Dirty Dozen" by the Environmental Working Group (EWG) due to the use of pesticides during the growing process. This got a lot of attention in the media, and the headline was that kale is no longer safe to eat. But no credible, peer-reviewed research shows that pesticides that are used in the United States harm human health.

There is, however, strong evidence that links kale with many health benefits like reduced risk of heart disease, lower cholesterol, weight loss, and more. Pesticides are a natural part of the growing process meant to protect crops from getting destroyed by pests. The real health issue that needs to be addressed is that Americans aren't getting enough vegetables in their diet. As long as consumers wash the vegetables thoroughly, they need to be eating more nutrient-dense greens like kale.

"Kale juice will 'detox' you."

While kale is a nutritional powerhouse, drinking kale juice will not help you detox and compensate for an otherwise unhealthy diet and lifestyle. It is true that kale, and other dark leafy greens, have specific compounds that aid in a small number of biochemical pathways involved in liver detoxification. But to suggest that kale alone will help you remove toxins from your system is a giant stretch that is frequently used to market detox products and programs.

Your liver is what is really responsible for converting toxins to waste, metabolizing nutrients, and cleansing your blood. So, what you should focus on is eating a diet rich in fruits and vegetables that support liver health, instead of relying on specific detox products. Some of the best foods for the liver are grapefruit, blueberries, beetroot, and cruciferous vegetables like broccoli, mustard greens, and yes, kale.

"Following a ketogenic diet is the best way to lose weight."

The ketogenic diet is a recent trend that has become popular among people trying to lose weight. People on the keto diet, as it is commonly called, get most of their calories from fats, a moderate amount from protein, and a meager amount from carbohydrates. The diet plan was initially developed as a last resort measure to treat children suffering from seizures, and not for regular people trying to maintain a healthy weight.

While the keto diet can be beneficial for weight loss in the short term, mainly due to loss of water weight, it is an extremely restrictive diet that is difficult to sustain in the long run. More problematically, it cuts out many highly nutritious produce items. Almost all fruits are off-limits due to their natural sugar content, and even some vegetables like beetroot, carrots, and sweet potatoes are a no-go. Removing these foods from your diet can result in nutrient deficiencies in the long run. A better way to maintain a healthy weight is to eat plenty of fruits and vegetables, lean proteins, healthy fats, and exercise regularly.

"I wish that there was a way to mimic the ketogenic diet for life without cutting out some of the most nutrient-dense foods."

- Jackie London (25:41 - 25:49)

In the age of the internet, we're susceptible to misinformation more than ever before. We see certain things over and over again, and we assume them to be true. When it comes to the consumption of fresh fruits and vegetables, there is only one thing that is important to remember - better health means eating more fresh produce more often. Instead of worrying about every new report that comes out, focus on how to make fruits and veggies more palatable to you and your family. Consistently eating an adequate amount of fruits and veggies is the best way to ensure that you remain free of chronic diseases and that you enjoy a healthy life full of energy and happiness.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week!
• Reach out to us - we'd love to hear more about where you are in life and business! Find out more here.
• Connect with Jackie on Instagram to keep up with all the nutrition myths she debunks on a regular basis
• Check out Jackie's book " Dressing on the Side" on Amazon.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!

"Gathering goodness is a mindset to have in all walks of life."

- Laura Hearn (23:28-23:36)Lori TaylorThe Produce Moms

The amount of food that's wasted each day is just another example of the unnecessary depletion of limited resources. Much of the food that goes to waste never finds its way onto store shelves in the first place, further adding to the severity of this problem. Farmers have to find a use for the excess produce that never makes it to stores. Produce is often left in the fields because their size or shape doesn't meet the standards of food retailers and consumers.

Laura Hearn co-founded Glean, a company focused on providing nutrient-dense food products to families. Glean gives consumers healthy food options in the form of single-ingredient vegetable flours and powders made from cauliflower, beets, sweet potatoes, and other produce. Other products include healthy treats for pets and gummy products made from fruits and vegetables.

"Forty percent of what farmers harvest can't be considered Grade 1 produce. So they have to figure out if it's worth the time and investment required to harvest these products." - Laura Hearn (8:20-8:38)

Laura co-founded Glean with her brother. Together, they grew up in a family where food played a large role in everyday life. Their experiences in the food industry allowed them to see the hard work that farmers and others put into providing the food we eat. But they also saw that much of the food being produced was going to waste. If produce doesn't look perfect, it doesn't end up on store shelves. Farmers are forced to determine how to invest their time and money to harvest items that might not be sold because they don't look perfect.

Glean was born out of a need for turning produce that doesn't make it to market into products that people can use. Laura began with flour made from dehydrated and milled sweet potatoes. She was able to create a product that maintained its flavor and nutrition while giving consumers an alternative to traditional cooking ingredients. Vegetable-based flours are beneficial for people who have food allergies and other nutritional concerns. Glean's products represent the company's willingness to do more and have a positive impact on those in need. For every pound of product they sell, they donate a pound to food banks and other organizations that help people struggling to meet their nutritional needs.

Growing Into Something Bigger

Working in the food industry helped the Glean founders address inadequate food labeling practices. Many products on the market aren't clearly labeled, making it difficult for health-conscious consumers to make the right choices for their families. This gave Laura the inspiration to help consumers who need to know what's in their food due to concerns over gluten, allergens, and other ingredients that can compromise health.

Along the way, Glean has grown into something bigger. The brand resonates with many people, and its growth has occurred organically over time. Laura and the Glean team have learned how to launch products, break into new industries, and develop new categories. Their products can now be found in retail stores throughout the southeastern part of the U.S. as well as online and in specialty health food stores.

It's going to take a lot of innovators to solve the food waste crisis in America… There's too much of a consumer mindset to have picture-perfect produce in this food-secure nation." - Lori Taylor (22:50)

Glean's products are gluten- and allergen-free, and the company's work has been recognized by the American Farm Bureau. The future of Glean includes the development of new products using patented technologies and creating products no one else can. They're fighting the idea that produce has to look perfect to be good. This common belief is one of the reasons why food waste has become such a huge problem.

By focusing on creating good in all areas of life, you can make an impact on the work you do and the people you serve. Glean encourages others to eat more fruits and vegetables while learning the stories behind the food we eat every single day.

How to get involved

• Join The Produce Moms Group on Facebook and continue the discussion every week! https://www.facebook.com/groups/316715662104709/
• Reach out to us - we'd love to hear more about where you're at in life and business! Find out more at www.theproducemom.com
• Learn more about Glean, their mission, and their products by visiting Visit liveglean.com. Use the promo code "TPM" to get 20 percent off any product.

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we'd love for you to help us spread the word!