The Profitable Creative

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In this episode of the Profitable Creative podcast, host Christian Brim speaks with Daniel Goddard, an actor turned entrepreneur, about his journey from the world of soap operas (The Young and the Restless and General Hospital) to launching his own digital marketing company. They discuss the importance of branding and marketing in business, the philosophy behind career transitions, and the challenges faced by new entrepreneurs. Goddard shares insights on creating organic growth for brands and the significance of understanding one's audience in the marketing landscape. In this conversation, Daniel Goddard and Christian Brim discuss the importance of focus in business, understanding customer needs, and the challenges of managing multiple ventures. They explore the lessons learned from rejection in acting and how adversity can lead to growth. The discussion also touches on valuing one's worth in business and the unique challenges faced by actors. Finally, they introduce Disco, a technology aimed at connecting people through shared interests, particularly in social settings like conventions and colleges.

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In this episode of the Profitable Creative, host Christian Brim interviews Josh Marshall, who shares his journey from various odd jobs to pursuing a career in creativity and entrepreneurship. Josh discusses his passion for storytelling, particularly in the realm of Dungeons and Dragons, and how he is currently developing a proof of concept for an email opt-in tool aimed at helping businesses improve their conversion rates. The conversation delves into the importance of identifying problems to solve, understanding the value of services offered, and overcoming the fear and overthinking that often accompany creative endeavors. In this conversation, Josh and Christian explore the themes of self-love, the struggles of alcoholism, and the challenges faced by creatives in the education system. Josh shares his journey towards self-acceptance and the ongoing battle with self-doubt and fear, particularly in the context of entrepreneurship. They discuss the triggers of addiction and the mental health aspects associated with it, as well as the inadequacies of the education system in nurturing creative talents. The conversation emphasizes the importance of confronting fears, understanding personal triggers, and the need for clarity in pursuing entrepreneurial goals.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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In this episode of the Profitable Creative, host Christian Brim speaks with Carol Kabaale, a marketing expert from South Africa. They discuss the importance of building genuine connections in marketing, the need for unique customer journeys, and the role of community in business. Carol shares her journey from corporate life to entrepreneurship, emphasizing the significance of creating opportunities rather than just focusing on sales. The conversation highlights the evolving landscape of marketing and the necessity for businesses to adapt and innovate. In this conversation, Carol Kabaale shares her journey into entrepreneurship, highlighting her passion for marketing and the challenges she faced in the early stages of her business. She discusses the importance of setting boundaries, understanding one's strengths, and the need for effective hiring to scale her business. The dialogue emphasizes the significance of valuing one's work and the impact of client relationships on business success.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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In this episode of The Profitable Creative, host Christian Brim speaks with Robin Waite, a seasoned entrepreneur and coach. Robin shares his journey from being a systems analyst to running a successful marketing agency, and eventually transitioning into coaching. The conversation delves into the importance of understanding numbers in business, the transformative power of coaching, and the significance of value pricing in the creative industry. Robin emphasizes the need for entrepreneurs to focus on the problems they solve for their clients rather than just the services they provide, highlighting how this understanding can lead to better pricing strategies and business success. In this conversation, Christian Brim and Robin Waite delve into the complexities of value pricing, the emotional aspects of buying decisions, and the impact of childhood experiences on money mindset. They discuss how societal beliefs about money can hinder business owners from articulating their value effectively. Through personal anecdotes and practical examples, they explore strategies for overcoming these barriers and establishing fair pricing that reflects the true value of services offered. The conversation culminates in a practical exercise to determine appropriate pricing for an upcoming event, emphasizing the importance of aligning pricing with perceived value and emotional readiness.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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In this episode of the Profitable Creative, host Christian Brim engages with Kelly Schuknecht of Two Mile High Marketing to explore the intersection of passion and profit in entrepreneurship. They discuss the challenges of scaling a business, the importance of aligning creativity with analytical strategy, and the evolving landscape of remote work. The conversation highlights the cultural shifts in work ethic and the complexities of managing growth while maintaining profitability.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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In this episode of the Profitable Creative, host Christian Brim speaks with Armin Korsos, founder of Kamanite, about his unique background, the challenges of underwater cinematography, and his journey into filmmaking. Armin shares insights on entrepreneurship, the importance of building effective teams, and the creative process behind his projects, including a recent documentary on ultra cycling. The conversation highlights the intersection of passion and profit in the creative industry. In this conversation, Armin Korsos discusses the distinctions between solopreneurs and business owners, the challenges of self-funding documentary projects, and the evolving landscape of the film industry. He emphasizes the importance of self-distribution and community building through events like Filmmaker Friday Chicago. Armin shares insights on the entrepreneurial mindset, the necessity of networking, and the value of learning through action and iteration in creative endeavors.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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In this episode of the Profitable Creative, host Christian Brim speaks with Michael Holstein of Mesmeric Media about the evolution of his company, the challenges faced in the content industry, and the importance of taking risks in content creation. They discuss the shifts in audience preferences, the impact of partnerships, and the need for innovative ideas in a saturated market. In this conversation, Michael Holstein discusses the importance of partnerships in entrepreneurship, the dynamics of defining roles among partners, and the complexities of navigating the production landscape. He emphasizes the need for collaboration, the significance of understanding production budgets, and the evolving nature of media production. Holstein also shares insights on how to connect with him and his company, Mesmeric Media, for potential collaborations.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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PROFITABLE TALKS

In this episode of The Profitable Creative, host Christian Brim speaks with Isaac Mashman, a personal branding expert and consultant. They discuss the importance of personal branding, the journey of Isaac from network marketing to consulting, and the challenges of self-promotion and imposter syndrome. Isaac shares insights on how to build a personal brand that resonates with your audience and the necessity of being intentional about your brand. The conversation also touches on the upcoming second edition of Isaac's book on personal branding, which aims to provide comprehensive guidance on the subject. In this conversation, Christian Brim and Isaac Mashman explore the intricacies of personal branding, the importance of identity positioning, and the responsibilities that come with being a public figure. They discuss the necessity of protecting one's craft, the value of exclusivity in business, and the importance of establishing boundaries. The dialogue emphasizes the need for a sustainable business model that can operate independently of the individual, highlighting the significance of reputation and the role it plays in attracting opportunities.

PROFITABLE TAKEAWAYS

• Personal branding is essential for anyone looking to succeed in their field.
• Your personal brand is a reflection of who you are and what you stand for.
• Many people resist self-promotion due to feelings of narcissism or imposter syndrome.
• Understanding the intention behind your personal brand can help shape your strategy.
• There are three main reasons for promoting your personal brand: money, mission, and vanity.
• Building a personal brand requires consistency and authenticity.
• Imposter syndrome can hinder your ability to embrace your expertise.
• Intentional branding can lead to greater recognition and opportunities.
• The evolution of a brand often comes from personal experiences and challenges.
• It's important to share your expertise with the world, as it can benefit others. It's your obligation to implant a memory in others' minds.
• Redefining personal branding can create deeper connections.
• Identity positioning helps establish rapport with your audience.
• Public figures have a responsibility to educate and help others.
• Protecting your craft can lead to greater long-term success.
• Narrowing your focus can simplify growth and scalability.
• Building a personal brand is essential for attracting opportunities.
• Exclusivity can enhance the value of your work.
• Creating a sustainable business requires removing yourself from the equation.
• Your reputation can work for you even when you're not present.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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PROFITABLE TALKS

In this episode of The Profitable Creative, host Christian Brim speaks with Melinda Jackson, a public relations expert with over 15 years of experience. Melinda shares her journey from moving to Los Angeles with just $500 to becoming a successful entrepreneur in the PR industry. They discuss the challenges of agency life, the differences between public relations and marketing, and the importance of creating a fair work environment. Melinda emphasizes the need for clear company values and culture, and reflects on the operational challenges she faced when starting her own business. In this conversation, Christian Brim and Melinda discuss the importance of establishing proactive processes in business, the pressure of societal expectations on entrepreneurs, particularly women, and the significance of defining personal success. They explore the challenges of mentoring young professionals, the importance of valuing one's worth, and the realities of client expectations in the PR industry. The conversation also touches on the complexities of fame and the desire for a fulfilling life without the pressures of traditional success metrics.

PROFITABLE TAKEAWAYS

• Melinda moved to LA with only $500 to pursue her PR career.
• She accidentally became an entrepreneur after struggling to find a job.
• The traditional agency model is outdated and often overcharges clients.
• Melinda believes in paying her interns fairly for their work.
• Agency life can be toxic and demanding, leading to burnout.
• Company culture is essential and should align with shared values.
• Many entrepreneurs struggle with clarity in their brand messaging.
• Operational challenges can arise from not having processes in place.
• Freelancing can lead to unexpected entrepreneurial journeys.
• Building a business requires understanding both PR and marketing. Proactive processes can prevent future problems.
• Defining personal success is crucial for happiness.
• Societal pressures can misguide entrepreneurial goals.
• It's okay to not chase after a million-dollar dream.
• Helping others is a primary motivation for many entrepreneurs.
• Young professionals need realistic expectations in their careers.
• Valuing your worth is essential in business negotiations.
• Low-paying clients often come with high demands.
• Fame can be seen as a burden rather than a goal.
• It's important to communicate openly about expectations.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
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PROFITABLE TALKS

In this episode of the Profitable Creative, host Christian Brim speaks with Adi Klevit, an industrial engineer and entrepreneur, about the importance of processes in business, especially for creative entrepreneurs. They discuss how processes can liberate creativity, the entrepreneurial journey of Adi, and the challenges solopreneurs face in implementing effective processes. The conversation also touches on the significance of delegation, defining success, and the mindset shifts necessary for growth.

PROFITABLE TAKEAWAYS

• Processes empower employees and free entrepreneurs to create.
• Creative entrepreneurs often resist processes, fearing they limit creativity.
• Implementing processes can lead to greater freedom and efficiency.
• Solopreneurs must decide if they want to grow or remain stagnant.
• Identifying high-value actions is crucial for business success.
• Networking success requires defined goals and follow-up processes.
• Podcasting can be a powerful tool for knowledge transfer.
• Excuses for not implementing processes often stem from mindset.
• Successful businesses delegate effectively and define clear roles.
• Investing in delegation can lead to increased profits and growth.

Join our community of creative entrepreneurs and get a free copy of our No-BS Guide To Making Your Creative Business Actually Profitable delivered straight to your inbox. We’ll share smart, simple tips to help you keep more of what you earn—no boring accountant talk, we promise.  
https://bit.ly/4uCmlX2