The Project 24 Podcast

We love answering your questions! Anna & Nathan answer questions on splitting articles, low traffic, info product launching, and competing in the same niche as other P24 members.

Note: The YouTube video Nathan references in the discussion is here. It’s on disc golf, not pickle ball. Sorry for any confusion.

00:36 P24 Question: Splitting Articles Over Pages
02:43 P24 Question: No Traffic
06:23 P24 Question: ebook Launch Sales
09:47 P24 Question: Competing with Another P24 Member
19:55 Content Warrior Challenge
20:30 Income School Updates

Nate & Anna talk through a series of questions to check in when you feel like you are hitting a wall on YouTube.

01:28 Channel Check-In
02:57 Is There An Audience for My Content?
08:02 Does the Content Match an Audience?
10:17 Does the Marketing Match & is Appealing?
15:42 Is the Content Interesting?
19:57 Is the Content Quality?
25:32 Has Enough Time Passed?
27:08 Is My Channel Wrongly Classified?
32:14 Am I Enjoying What I am Doing?
34:53 Am I Making Content I Care About?
37:38 Is My Content Enjoyable to Watch?

Ready to take your blog income to the next level? Ricky, Anna, and Nathan chat about how to optimize your blog to be more profitable. They also discuss social media collaborations, using knowledgeable sources, and the upcoming Content Warrior Challenge.

00:39 P24 Question: TikTok Collab
05:59 P24 Question: Content Warrior Challenge
08:52 P24 Question: Author Source
14:04 P24 Question: $4-8k Growth
17:37 Monetization Optimization
20:46 EAT
21:19 Adding In YouTube
27:49 Finding Monetizable Topics
32:28 Index

Nate answers some common questions people ask when considering creating YouTube videos.

02:04 Face v. No Face Videos
08:51 Voice
20:26 Hidden Disabilities
32:26 On-Camera Presence

Some of you have noticed interesting changes to your snippets and Google. Nathan, Ricky, and Anna dive in a discuss what is going on and what, if anything, you should do about it.

00:30 Madison, WI Meetup
02:14 P24 Question: Meta Descriptions
05:48 P24 Question: Article Publishing Schedule
12:27 P24 Question: $20k/mon on First Site
19:30 Snippet Ban?
28:30 Answer Targets
35:47 Community Discussion

Nate & Ricky unearth a secret balance between topic and delivery that can make a big difference in the early days of your channel. Listen in as they discuss the role of topical authority, especially for connection and entertainment channels, and the role of delivery and archetype for informational channels.

01:15 P24 Question: New Channels & the YouTube Algorithm
03:14 Source Inversion
06:55 Archetype Approach
08:47 Owning a Topic
13:21 Content Buckets
20:43 Expanding Content
27:28 Strategy & Planning Topics

Ricky and Anna have a discussion based on an insightful post from the Community (found here). They share some thoughts and direction that can help guide you as you work toward growing your business.

00:47 P24 Question: GDPR
09:56 P24 Question: Revive an Old Site v. Start a New Site
14:07 P24 Question: Writing for Hire
18:12 Going Full-Time
19:33 Security
26:21 Passion Work & Goals
32:31 Personal Freedom

Level up your video skills! Nate shares two simple editing and recording tricks that will you create more engaging videos.

00:20 More Engaging Videos
01:04 What is Engaging
01:58 Adding a Secondary Camera
08:47 Editing
10:56 Jump-Cuts
15:16 Types of Channels

Nathan and Anna discuss the benefits of Battleshipping your content to keep it working for you. They also answer member questions around niche selection, traffic, and categories.

00:31 P24 Question: Christian/Ministry Niche
04:49 P24 Question: Ranking but No Traffic
07:28 P24 Question: Categories & Duplicate Content
09:04 Battleshipping
10:25 When Should I Battleship?
13:08 Why Battleship?
15:44 Pre-Project 24 Content

In this episode, Nate and Anna answer some commonly asked drafting questions, including what size channel you should be drafting and what if there are no channels to draft.

01:40 Drafting Channel Size
02:21 Drafting for Marketing
05:35 Lateral Drafting
08:43 Adjacent Audience Clues
13:45 Drafting Videos
15:54 Associating Your Channel
21:01 No Channels to Draft?