The Project 24 Podcast

In this episode, Nathan and Anna answer member questions and discuss pushing blog traffic to YouTube, niche selection, interpreting search analysis results, assessing competition, and using Google Trends.  

00:32 P24 Question: Blog to YouTube Traffic Growth
05:14 P24 Question: Backyard Niche & Growth Potential
10:59 P24 Question: Assessing Competition
13:03 Using Google Trends

We have VERY special guests Nate & Ricky on today to chat about retention. Nate shares his observations on an effective format for delivering information to increase your retention rate. Ricky adds how this method has direct takeaways to blogging too. 

01:05 P24 Question: College & Entrepreneur
10:17 P24 Question: Image Use & Ownership
13:38 P24 Question: Pinterest
19:52 YouTube Retention
21:26 Informational Video Formatting
25:48 Retention Rate
27:43 Time Stamps
28:55 Blogging Takeaways
32:09 Rapport
33:15 The Fundamentals

Anna, Jim &, Ricky answer questions on comments, search analysis, and monetization. They discuss the occasional need for rebranding in your business. They weigh the advantages of rebranding vs starting over and for being adaptable in your business.

00:44 P24 Question: Comments Section
09:38 P24 Question: Ideation Using Books
11:10 P24 Question: Partial Search
15:36 P24 Question: Niche Selection
21:12 Rebranding
26:58 Cost of Change
29:40 New Beginnings & Shifting
34:45 Creator Skills
37:41 Emotional Investments
39:22 Making Hard Choices

Ricky, Nathan, & Anna discuss how to deal with falling short and owning up to our mistakes as business owners. They share some real situations and what they feel has made a huge difference for the Income School brand. They also answer questions around niche selection and search analysis.

00:46 P24 Question: Niche Selection
09:44 P24 Question: Search Analysis & Google Trends
15:17 P24 Question: YT Home Renovation Niche
21:13 Falling Short
25:56 Negative Feedback
27:26 Owning Up
36:45 Trust

Mastermind Webinar: The New Blogging Course (Jim & Ricky)

This episode is the audio recording of the Mastermind Webinar about the New Blogging Course which occurred on May 3rd. You can view the video recording on the Mastermind Replays page.

Jim & Ricky share their thoughts on using AI in the content creation process. They also discuss the basis and ethics for a SEO “Sniping” technique taught in the new blogging course. They answer questions about the transition of the Margin YT channel to Income School vlogs, when to rebrand, and embedding videos in post. 

00:34  New Blogging Course
02:29  Content Warrior Writing Service
04:22  Copyright & P24 Licensing
06:07  P24 Question: Why Channels Fail or Succeed (Margin)
14:15  P24 Question: Rebrand or Restart?
16:02  P24 Question: Embedding Videos in Post
17:59  AI & Content Writing
46:21  SEO Sniping Technique

We’re on the line with Jeff Coyle, co-founder and CSO of MarketMuse, to discuss AI and its role in content creation. We review the MarketMuse process, the cost and value of content, and how to stay relevant as a blogger.  

00:32  MarketMuse Experience
03:03  AI & Creating Content
11:39  Small Content Creators
18:38  AI Industry 
22:57  Staying Relevant as a Blogger

The team gives further detail about some changes to expect in the new blogging course. They also talk about YouTube ads, promoting Project 24, and Work Energy. 

00:42  P24 Question: Article Experiment
05:04  P24 Question: Tips for Promoting P24
11:49  YouTube Ads Monetization
17:44  New Blogging Course Highlights
34:52  Work Energy Access

Ricky, Nathan, and Anna talk about the Content Warrior challenge and share success stories. They discuss new changes coming in the blogging course.

00:44  Acabado Update
04:47  P24 Question: Owning Multiple Sites
07:37  P24 Question: Owning & Selling Business Entities/Assets
12:03  P24 Question: Adjacent Search Terms
14:57  Content Warrior vs Ultimate Content Warrior
17:01  Content Warrior Challenge Success
21:40  Content Warrior Writing Service
23:19  Search Analysis

The April Content Warrior Challenge has officially kicked off! Ricky and Anna talk about the challenge and answer questions from P24 members.

00:43  P24 Question: Content Writing Time
08:41  P24 Question: Au vs US Audience
13:09  P24 Question: Google Indexing & Domains
21:11  Content Warrior Challenge