Tune in to today’s episode and listen to our guest, Todd Bidwell, as he spills his thoughts on navigating the challenges of a company undergoing a financial, operational, or strategic transformation. He also discusses the importance of communicating your goals and strategies to all team members and the need for individuals to be passionate about the mission of the company. Todd also emphasizes the importance of hiring smart people who are willing to learn and grow in their careers.

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How do you understand ego? When it comes to leadership, what does it take to be truly transformational? In today’s episode, our guest, Dena Mayne tells the story of how she overcame adversity and earned an unconventional path to a successful career in marketing. She discusses her leadership style and how it helps her cultivate talent and bring out the best in others.

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In this episode of Sunny Side Up, we welcome our guest, Murilo Juchem. He discusses how data science can be used in product management. He shares how data science can help position the effectiveness of a product, quantify the value created by a product, and determine the price. Listen in as he shares insights from his experience on real-world projects and working with people in the organization employing data science principles.

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What does it mean when marketing responds to customer needs? In this episode of Sunny Side Up, we have Brian Wagner. Listen in as he talks about how technology has transformed and how marketing must adjust to create a fantastic customer experience. He points out that to capture a customer's post-purchase experience, marketers must have a robust technology stack that includes data analytics and customer insights.

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Customers are now being empowered to the point where they can walk into a dealership and know more about the product than the salesperson. How does this affect marketing strategies; how should revenue leaders approach this? Today's episode with Jay McBain is about the changing revenue cycle and how companies must consider new partnerships and strategies to keep customers engaged. He mentions that the key to success in this environment is to be cross-functional and think about your company in terms of the channels it operates. He also emphasizes the importance of being present in every channel to remain competitive.

In this conversation, our guest, Chris Johnson, discusses how important it is to have a good relationship with clients and partners to be successful in sales. With the data available to sales teams nowadays, it becomes easier than ever to make informed decisions about product selection and pricing. Listen closely as he also emphasizes the importance of building trust and relationships with clients and partners to create a win-win situation for all involved.

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In today’s episode, we welcome Kyle Robinson. Listen in as he discusses keeping operations aligned with sales goals and ensuring a seamless transition between sales and customer interactions. He also discusses how to approach change from a customer's perspective and ensure that the focus on a product is aligned with business outcomes.

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In this episode of Sunny Side Up, Mariana Prado Cogan, a marketing professional with over 20 years of experience, joins the conversation to talk about how digital marketing can drive results with sales. Listen in as Mariana discusses how marketing is in a digital transformation and how technology allows marketers to build a predictable engine that can deliver on expectations.

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In today’s episode, get to know our guest, Ana Milicevic, a thought leader in the marketing space. She discusses the importance of third-party cookies, how they are used to connect different entities, and how privacy concerns have led to them fading in the coming years. Listen in as we discuss the changes, including browsers being able to block or restrict third-party cookies and the effects on how browsers are becoming even more privacy-friendly.

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In today’s episode, Mindi Cox, discusses the importance of a deep relationship in business and how companies need to be aligned with their customers' goals if they want to be successful. When companies are not aligned, it is doomed from the start. Taking a closer look at the people involved–the employees (internally) and the customers (externally)–and focusing on their experience to allow impact is the way.

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