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A podcast that dives deep into the most important issues for online publishers. Tyler Bishop and guests provide fun and enlightening information on SEO, media trends, site speed, ad earnings, content ... more
FAQs about The Publisher Lab:How many episodes does The Publisher Lab have?The podcast currently has 214 episodes available.
March 19, 2020How to Build a Successful Youtube Channel w/Niche Site ProjectsFor this special episode, Tyler Bishop is joined by Doug Cunnington from Niche Site Project to discuss how to launch a successful Youtube Channel. They dive into how to get started, what metrics to look at, and much more....more14minPlay
March 17, 2020GDPR and Antitrust Investigations & New Voice Features on AndroidTyler and Shelby discuss investigations surrounding GDPR violations from ad tech companies and how Congress is tightening down on antitrust. They also talk about Android's new voice feature, which can translate and read entire webpages out loud....more23minPlay
March 10, 2020How COVID-19 is Effecting Publishers & Google's New FAQ Markup GuidelinesTyler and Shelby are joined again by John Cole to discuss how The New York Times is expecting ad revenue to decrease due to the coronavirus outbreak. They also talk about Buzzfeed's new texting campaign, Google's new FAQ markup guidelines and how the biggest adult website is moving into non-adult content....more25minPlay
March 03, 2020The Rise of Programmatic & Google's Patent Application to Categorize WebsitesTyler and Shelby are joined by John Cole to discuss the rise of programmatic and how Famous Birthdays have been able to build a media company on the back of programmatic ads. They also talk about Google's patent application....more28minPlay
February 25, 2020Youtube Testing Donations, Complex's New E-Course & Tips for Content MarketingTyler and Shelby talk about how Youtube testing a new form of monetization which lets creators earn money directly from viewers and how Complex is working the Parsons School of Design for an online course on streetwear. They also discuss how Warner Bros have changed the name of the newly release Harley Quinn movie for SEO and cover content marketing tips....more22minPlay
February 19, 2020The Need States that Influence Search & Content for Gen Z vs MillennialsTyler and Shelby discuss research conducted by Google which suggests that 6 different need states influence search behavior and differences between GenZ and Millennials when it comes to content. They also talk about the rise of Dotdash and a few tips for growing your Pinterest following....more24minPlay
February 11, 2020How Publishers Are Partnering w/Starbucks, TikTok Rivals & What Influences Search ClickthroughTyler and Shelby discuss how publishers are partnering with Starbucks to gain new readers and how Google has launched a new short-form video app to rival TikTok. They also talk about a new survey on what influences search clickthrough and how Verizon Media is targeting Millenials and GenZ with its new finance hub....more26minPlay
February 04, 2020Top Digital Content Trends, Auto-Refreshing Ad & The Newest Ad Free Subscription ServiceTyler and Shelby talk about Scroll, the new subscription service offering ad-free access to hundreds of websites. They also discuss the growing use of auto-refreshing ads, Google Search Console's new removals tool, and data from a recent survey on the top digital content trends in 2020....more23minPlay
January 28, 2020Google Search Redesign, Rich Snippets & Spotify's Playlists for PetsTyler and Shelby discuss Google's new desktop search redesign and how webpages with featured snippets no longer appear twice on the first page of organic search results. They also talk about how Spotify is engaging its users with playlists for pets and tips for creating successful Youtube videos....more22minPlay
January 21, 2020January 2020 Google Core Update, Mobile Ad Blocking & The Demise of College HumorShelby is joined by special guest Suthe Mani to discuss Google's latest core update and how 50% of news publishers are planning for subscriptions. They also talk about mobile ad blockers and how College Humor lost its bet on video subscription....more19minPlay
FAQs about The Publisher Lab:How many episodes does The Publisher Lab have?The podcast currently has 214 episodes available.