In this Podcast: Concrete Coating Sales Call Audit Series - Episode # 3, you're going to hear me give a live demonstration of what not to do, ever, if you own a concrete coating business! Letting your calls go to voicemail is like setting yourself up for failure because guess what, the customer is not going to wait around for you to call back, they will move on to your competitors. All your marketing efforts and investments will give you a return only when you are putting an active effort into the sales side of your business. In this podcast, I talk about how you can manage these customer calls (even if you don't have the time). If you're a concrete coating contractor and you're struggling with closing leads into the concrete coating or epoxy floor projects, then you need to listen to this podcast.