The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

By Michelle DeNio | Business StrategistBusinessEntrepreneurshipMarketing
Download on the App Store

The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs episodes

  • Revenue down 50% – A look behind the scenes at my business. [Ep. 195]

    What would you do if your revenue was down 50% in one year? It's really not a great feeling and many people probably wouldn't feel comfortable sharing that publicly.

    But that's exactly what is happening this year in my business thus far and I want to peel back the layers for you and share with you exactly what is going on. I believe in being fully transparent, and my goal was to always share with you the REAL truth about business and this is the real truth in my business right now.

    On today’s episode of The REAL Truth About Business, I am sharing with you...

    • Why I chose to change my business model this year.
    • What lessons I have learned from this shift.
    • What you should look out for and be mindful of.
    • What the remainder of 2023 looks like for my business.

    My goal is always to be completely and fully transparent with you sharing every aspect of the entrepreneurial journey.

    ______________________

    Join us inside the #100CoffeeChatsClub if you are looking for collaborative partnerships and relationships to grow your business. The #100CoffeeChatsClub meets weekly on Wednesdays at 12 pm EST. Your first visit is FREE! JOIN ME AT THE #100COFFEECHATSCLUB!

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    If you are ready to create a strategic plan to scale your business - Book your 90 Minute Strategic Planning Power Hour

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    30 min
  • Accelerating Your Conversion Rate [Ep. 194]

    How’s your conversion rate going these days? There comes a time when many business owners say, “I NEED TO ACCELERATE MY CONVERSION RATE?”

    But I have a different take on this…

    You should never need to accelerate your conversion rate.  You should have enough leads in your pipeline at any given point that somebody is always converting. Most of the time when you are trying to accelerate your conversion rate, you’re coming from a place of lack.  

    You’re coming from a place of desperation…

    “I need this right now.”

    “I need this client.”

    “I need this money.” 

    When you really should be asking yourself, how can I continue to build my pipeline so that I don’t need to accelerate my conversion rate?

    Here’s how you can do just that:

    1- Understand where your leads are coming from. In order to do this, you need to be tracking your conversations. There is a great tracker available in the Lead Gen Done Different Bundle.

    2- Review these conversations. What are their pain points? What are they needing?

    3- Reflect. Look at the last 3 people you have converted. How many conversations did you have? How long were they in your pipeline? What made them finally pull the trigger to work with you?

    4- Put yourself back into their world. Put your offers out there.

    We’re talking about all this and more in Episode 6 of The Real Truth About Business Podcast today!

    _____________________

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    Connect with me on IG: https://www.instagram.com/michelle_denio/

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    24 min
  • Power Partners- What Are They And Why Do You Need Them? [Ep. 193]

    On today’s episode of The REAL Truth About Business, we are talking all things Power Partners.

    Who are they?

    Where can you find them?

    How can they benefit your business?

    And where are you missing opportunities to create the collaborations that will help you grow your business?

    Find out NOW!

    You don’t want to miss this episode. 

    I’m giving you everything you need to start thinking about these partnerships in a different way and start finding and creating the partnerships that are going to help you grow your biz!

    ______________________

    WANT TO LEARN AN EASIER WAY TO DO LEAD GEN? GET MY

    LEAD GEN DONE DIFFERENT BUNDLE

    TODAY!

    WANT TO EXPAND YOUR NETWORK WITH OTHER GENUINE, KIND BUSINESS OWNERS?

    JOIN ME AT THE #100COFFEECHATSCLUB! YOUR FIRST CUP IS ON ME!

    21 min
  • Results or Excuses – You Can’t Have Both [Ep. 192]

    For those of you who are new here, I am well known for my tough love approach that kicks you in a$$ from time to time. Consider this your warning.

    Are you ready?

    You can have results…or you can have excuses…BUT YOU CAN’T HAVE BOTH!

    Everyone talks a big game when it comes to their business. We all want to hit high sales goals, sell out our masterclass, or launch a new program. But if you aren’t willing to put in the work to do it, then you can’t get upset when it doesn’t happen.

    I mean I get it.

    It is far easier to come up with excuses not to do things. And that is totally fine as long as you aren’t married to the idea of getting results. But if you want to succeed and hit your goals, you will have to put the excuses away. And you will have to MAKE TIME to do all the things that need to be done so that you can get the results you want.

    A great way to get out of your own way is to start by figuring out where the excuses are coming from so that you can actually TAKE ACTION and get the results that you want. 

    One more time for those in the back…

    You can have results or you can have excuses, but YOU CAN’T HAVE BOTH!

    Let’s dive into recognizing your excuses and how to overcome them to get the results you desire on Episode 4 of The REAL Truth About Business Podcast.

    Need a little help getting out of your own way? Schedule a Strategy Power Hour with me now!

    Looking for a way to expand your network? Join us for the #100CoffeeChatsClub! Your first cup is on me!

    _________________________

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    Connect with me on IG: https://www.instagram.com/michelle_denio/

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    17 min
  • How to Create a Killer Business Plan in 6 Easy Steps!

    2023 is flying by! It feels like yesterday it was January and now here we are in July! So- I have some good news, and I have some bad news.

    Bad news is… The first half of 2023 is over. It is done. The good news is… You still have 6 months left to make this an incredible year. And you can absolutely do that! BUT- it is going to require a little bit of strategic business planning.

    I’m not just talking about saying, “I’m going to lock in 10 clients per month.” That’s not strategic business planning. You need to look at several factors to see if you can even facilitate working with 10 people per month.

    When I say it’s going to take some strategic business planning in order to make the second half of this year a massive success, I mean it’s time to sit down for a few hours and take an in-depth look at what you are currently doing, what you want to achieve, and then plan out EXACTLY how you are going to get there.

    Lucky for you…I am going to walk you through it on this episode of The REAL Truth About Business.

    Make sure you grab my Strategic Reflection Worksheet to help you through this process.

    ____________________

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    Connect with me on IG: https://www.instagram.com/michelle_denio/

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    26 min
  • Maybe This Year Is Not A Growth Year [Ep. 190]

    Running a business in 2023 has been a little…different. We can all agree that 2023 has been full of twists and turns. At least for me, it has. I came off of 2022, my best year yet, so freaking excited and so ready to just conquer the world. And then 2023 came in kind of flat.

    2023 has been full of a lot of soul-searching, a little cussing, and some serious conversations. Here’s the truth…maybe 2023 just isn’t supposed to be a growth year. Or is it?

    Truthfully 2023 has been one of my biggest growth years…just in a different way. But it didn’t start out that way. Truthfully, at one point, I was just ready to quit. I was done. I was ready to throw in the towel and go get a job. I was looking on Indeed and everything. But it’s what I did after this mini meltdown of mine that changed everything.

    Growth occurs in many different ways…not just monetarily. And the beauty of it is…you get to decide what growth looks like for you! Check out this episode of the REAL truth about business to learn how you get to define growth on your own terms.

    --------------

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    Connect with me on IG: https://www.instagram.com/michelle_denio/

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    22 min
  • The Story Behind the Rebrand [Ep. 189]

    I’M BACK, BABY! And it feels oh so good! I know, I know...my hiatus lasted a little bit longer than I originally intended. But everything came together at the right time.

    If you’ve been around for a while then you know my podcast used to be called Strategy in Small Doses. But as I have found more alignment in my life and business, I realized that it was time to rebrand and bring something NEW to the table.

    So- why the rebrand? What’s the story? What’s this amazing new podcast about?

    I’ll give you a hint…

    I’m delivering the REAL truth and nothing but the truth. Check out the first episode and get to know what this new movement is all about.

    ---------------------

    If we haven't connected yet - I would LOVE to chat with you! Let's share a virtual cup of coffee and you can tell me all about you and your business.

    Connect with me on IG: https://www.instagram.com/michelle_denio/

    To learn more about customized 1:1 business growth support packages, visit our website or email [email protected]

    22 min
  • I'll Be Back

    Strategy in Small Doses IS GOING ON A HIATUS. We are going to pause things for a little while because we are in a state of transition, growth, and evolution. I always encourage you to be transparent. So I wanted to let everybody know that I'm going through the trenches with you. That means that it's time for me to take a look at what's working, and what's not working.

    I want to say thank you to every single one of you that has supported and listened. I know there are a few of you out there that have listened to every single episode. I appreciate that more than you know. Truly, it means the absolute world to me to have that level of support.

    I also want you to realize I'm not going anywhere. We have some really exciting things coming for the podcast. It's going through a rebrand and is going to have a new name and a slightly different focus based on some things that I'm seeing are needed in the industry.  I want to make sure that if I'm putting this content out there that it is truly serving you in the best way possible. Don't worry! I'll be back!

    About the Host -

    Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

    She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

    Connect with Michelle-

    Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

    Biz Planning Program-https://michelledenio.vipmembervault.com/products/courses/view/1142920

    Accelerated Business Alliance- www.acceleratedbusinessalliance.com

    Website- https://michelledenioconsulting.com

    Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

    Linkedin Profile- https://www.linkedin.com/in/michelledenio

    Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

    6 min
  • Stop Setting Fluffy Goals

    Stop setting fluffy f*ucking goals that get you nowhere. You know the ones I’m talking about Ones like “I want to have a 6-figure year.” OR “I want to make $100k months.” Goals like these set you up to fail because they are, fluffy, lofty, and don’t have any data behind them. These lofty, fluffy goals are not specific enough to help you actually achieve them. SO STOP SETTING YOURSELF UP TO FAIL BY SETTING FLUFFY GOALS! Now that we’ve covered that…Here’s how you can set goals that will truly move your business forward.

    About the Host -

    Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

    She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

    Connect with Michelle-

    Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

    Biz Planning Program-https://michelledenio.vipmembervault.com/products/courses/view/1142920

    Accelerated Business Alliance- www.acceleratedbusinessalliance.com

    Website- https://michelledenioconsulting.com

    Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

    Linkedin Profile- https://www.linkedin.com/in/michelledenio

    Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

    13 min
  • Pivoting Your Offers for Growth-Recast

    If you are in biz planning mode, listen up. I want to talk about pivoting your offers. This doesn’t mean creating a brand new suite of offers. I'm talking about taking what's working and repositioning it to create even more growth in your business. Let’s discuss pivoting your offers for growth.

    About the Host -

    Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

    She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

    Connect with Michelle-

    Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

    Biz Planning Program-https://michelledenio.vipmembervault.com/products/courses/view/1142920

    Accelerated Business Alliance- www.acceleratedbusinessalliance.com

    Website- https://michelledenioconsulting.com

    Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

    Linkedin Profile- https://www.linkedin.com/in/michelledenio

    Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

    9 min

About The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

From the publisher's feed

The Real Truth About Business is a business strategy podcast for service-based entrepreneurs, coaches, and consultants who are done with generic advice and ready for data-driven strategic planning that actually works.