The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

If you are going to be a successful business owner, you can't just be good at the skill that you bring to the table. You can’t just have a passion. You can’t just know your shit and be really, really good at what you do. These things just aren’t enough to be successful in business. You also have to master your business skillset. It’s not enough to be a badass web designer, coach, or copywriter. You also have to be good at making connections, making the sale, having conversations around expectations, having your business in order, knowing your numbers, and overall communication.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

Let me ask you something. Why do you actually NEED a funnel? I probably just offended some people, but think about it. I understand the point of having a funnel is to warm up your leads. The goal is to get them into your pond, warm them up, and nurture them with the intention that they will continue to upgrade. But do you realize that every time your ideal client has to take that next step you give them an out? So tell me why you actually NEED a funnel to sell your offer. Just sell direct!

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

2018…I WANT. YOU. BACK! It’s common knowledge that history often repeats itself. We see it in trends and in fashion. But…what you probably don’t realize is that we are currently seeing it in the online space. In 2018, the way we did business in the online space was simple. And guess what? We are bringing 2018 back, baby.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

Your ideas, your offers, and your services for your business are going to evolve as time goes on. As your business grows, it’s normal for things to change and evolve. Business is truly a constant state of evolution. As the years progress in business, you will realize that you are constantly shifting as you grow and lean into what you want to be known for. It's only natural that your business is going to change and evolve as it grows.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

If you’ve been in business for a while, then you know there will come a time that you need to raise your prices. But when is it the right time to do that?  This is a topic that comes up time and time again and there are a million different thoughts and opinions on it.   In today’s episode I am sharing the process that I take my clients and myself through when we feel it’s time to increase.

There are many factors that you need to look at when it comes to raising your prices regardless what industry you are in.

But THE MOST important factor has nothing to do with numbers, profit or revenue.  And I am sharing it in today’s episode.  So dive in and listen to learn more about how you know the time is right to raise your prices.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

When it comes to personal branding, it’s not actually about sharing every waking moment of your life on social media. Your personal brand is so much more than the fonts and colors you use. It’s actually what you contribute, what you show up as, and what you’re known for. And the way people get to know these things about you is by the type of content that you are posting. So you truly need to start creating content about THE THING you want to be known for and show up as that person.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

NEVER QUIT ON A BAD DAY! Read that again! I’m not talking about negative situations that are affecting your health or mental health…that’s a very different scenario. I’m talking about your basic, everyday entrepreneurial no good very bad days. You know that I feel strongly about normalizing the entrepreneurial struggle. It’s just a fact that you're going to have a bad day here and there.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

I think we can all agree that 2022 has had its fair share of craziness. At any given point in 2022, there has been a detrimental life or world event. Everything is affecting everybody.

I, personally believe you cannot allow these types of events to completely derail your business. Think about it.

Major retailers, grocery stores, doctors’ offices, restaurants, and other types of businesses are not shutting their doors because of these events. And no one considers them to be insensitive because of that. So why should entrepreneurs be deemed insensitive if they decide to continue on with business as usual even when world events happen?

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

For the love of God, listen to me when I tell you that higher prices DO NOT mean higher value! I am so sick to death of the bro marketing tactics! I mean seriously…there are different reasons why people price their products and services the way they do. Maybe money isn’t the end all be all for them. Or maybe they value truly helping people build sustainable businesses and value their time more than money! There are a million factors that go into pricing. But just because someone’s prices are “high ticket” doesn’t mean their services are.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/

Here’s an unpopular opinion for you. You don’t have to scale your business to a large coaching business or agency. It’s perfectly okay to be a party of one! Having a team or employees is not the end all be all of running a successful business. You can be just as successful as a solopreneur as someone who builds up a large team.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Rapid Fire Coaching- https://docs.google.com/document/d/1vNYDLr-qp79YNVEESeWS2WSPY3zm6MlKlPEs8r-j3eg/edit?usp=sharing

Accelerated Business Alliance- www.acceleratedbusinessalliance.com

Website- https://michelledenioconsulting.com

Facebook Profile- https://www.facebook.com/MichelleDeNioBizStrategist/

Linkedin Profile- https://www.linkedin.com/in/michelledenio

Facebook Group- https://www.facebook.com/groups/fullybookedsolopreneur/