The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

Let’s talk about one of my absolute favorite topics...social media marketing.  I don’t know why, but I have so many clients that resist it. They are full of excuses about why they resist it. Some of those excuses include: it’s too political, it's the same thing over and over, it's hard to compete against the noise, all the conversations are surreal, and it creates imposter syndrome. Some people truly just hate social media. But here's the reality...if you're going to be in the online space, social media is a necessary “evil”. You need to realize that social media is a powerful asset to your business and you have control over what’s in your feed.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

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Relationship marketing seems to be a lost art in the online space.  When I’m reality, it should be a crucial, almost essential, part of your business. Megan Winkler aims to teach people about the importance of forming a relationship marketing strategy and creating real connections that help you build a business that is truly aligned to you.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Have you ever looked at your business and thought that you should be further along than you actually are? This is a conversation I have had a lot. So many entrepreneurs are feeling as though they aren’t where they should be, but they don’t understand why.  Let’s get to the cold, hard truth of why you are not further along in your business.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Do you remember the day of doom that both Facebook and Instagram went down for most of the day and the world lost its collective mind? Panic ensued for those who are 100% reliant on these platforms for their business. Were these platforms gone for good?  While the platforms did finally come back up, this is exactly why networking, and making connections outside of social media, is so important.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Do you know the importance of knowing your financial numbers in your business? Fact- it’s one of the most important things you should know! Yet, so many freelancers and solopreneurs simply don’t know them.  It's so important that you should be setting aside time regularly to review your numbers so you know what next step you are capable of.  Let’s chat with Tracey Bissett of Bissett's Financial Fitness to discuss the importance of knowing your financial numbers.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

About the guest-

As Chief Financial Fitness Trainer of Bissett Financial Fitness Inc., Tracey educates and empowers individuals, notably young adults, and entrepreneurs to take control of and live their financial lives with confidence. As a former executive at TD Bank, one of Canada's Big 5 Banks, Tracey has worked with and in support of thousands of individuals and entrepreneurs to secure the financing they needed.  This hands-on experience coupled with her formal financial education, Masters of Business Administration and Chartered Financial Analyst designation, position Tracey uniquely to coach about all things money.

Connect with Tracey:

Have you ever launched something and it just didn't go as planned? I think it’s a safe bet that we’ve all been there. But that doesn't mean it wasn't a good offer. There are a lot of factors involved. When things don’t go as planned, you have to take the data, use it as a learning experience, and grow from it. Let’s talk about what to do when things don’t go as planned.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Have you created boundaries in your business?  If not, it’s something you should definitely do.  Boundaries are necessary to help you avoid burnout as well as other negative things in your business.  And you have to set them from the beginning. Don't get me wrong. We've all been there, and we've all made that mistake of not setting boundaries.  But that doesn’t have to be you anymore. So let’s talk about creating boundaries in your business.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Do you know a great way to stand out and create some amazing content for yourself that is a huge value add to your audience? I’ll give you a hint...people will be able to watch it. I know that you are probably inside of different social media spaces all the time. You see the struggles of your ideal client. So one of the things that you can do that really amplifies your content and connection is take a question you hear often and make a short video on it.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

A lot of people think of launch mode as this big to-do when you are launching something maybe once a year or once a quarter. You gear up, and you do a big launch.  But when it comes to launch mode, I want you to shift your thinking a little bit. If you are not fully booked in your business, you are actually always in launch mode, or at least you should be.  Launch mode = Sales mode.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Do you struggle with being present and in the moment? I sat down with Tiffaney Florentine of Mindset to Movement and discussed how we are mostly living our lives with a disconnect between our minds and our bodies.  Tiffaney is on a mission to help female entrepreneurs connect their mind and body by using intentional movement to help you maximize your day.

About the Host -

Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitting behind our computer all day, every day. She has worked in various roles throughout her corporate career, including business operations & development, sales, leadership training, management, time management, and finance.

She uses all of these combined skills and experience to help her clients create a bigger impact on the world and share their beautiful gifts. Her superpower is helping entrepreneurs get unstuck and moving forward with a clear and realistic growth strategy.

Connect with Michelle-

Connect with Tiffany-