The Rectified Podcast

The Rectified Podcast

By Sandy DedeianBusinessMarketing
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The Rectified Podcast episodes

  • #22 Instagram Growth Strategies with Sarah Huguet

    Growing your business on Instagram to the famous 10K follower mark seems almost impossible today. Everyone is telling you that you have to go live, post 4 reels a week, post on stories 5 times a day, use carousels, use hashtags, etc. It can be a complex strategy to navigate for small businesses. 

    In today's episode, our guest, Sarah Huguet, and I are talking about the best strategies you need to adopt to win on Instagram in 2022. 

    You can find Sarah Here: 
    Instagram: https://www.instagram.com/socialandstuff/
    Pinterest: https://www.pinterest.ca/socialandstuff_/_created/
    Website: https://www.socialandstuff.com/
    Click here to get on the waitlist for Social and Stuff Simplified: https://view.flodesk.com/pages/60f869ceb1c4f81045e3ffb7

    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/

    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    35 min
  • #21 Pinterest Best Practices for 2022 with Alisa Meredith

    In today's episode, I'm having a discussion with Alisa Meredith. She's a product marketing and Pinterest pro and in this episode, we talked about Pinterest best practices and what we need to focus on for 2022. 

    You can find Alisa Here: 
    Instagram: https://www.instagram.com/alisammeredith/
    Twitter: https://twitter.com/alisammeredith
    Pinterest: https://www.pinterest.ca/alisammeredith/
    LinkedIn: https://www.linkedin.com/in/onlineinboundmarketing/
    Website: https://alisameredith.com/
    Download her "5 mistakes you shouldn't be making on Pinterest" guide here: bit.ly/5pinmistakes

    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/

    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    29 min
  • #20 How Erika Peter Went From Being The Head of Content Marketing to Starting Her Own Business Helping Other Small Businesses Grow

    In today's episode, I'm having a discussion with Erika Peter, Founder of The Grindd, about marketing strategy for small businesses. Erika was the head of content at a major Canadian agency and she’s now on a mission to help as many creative marketers and service-based entrepreneurs to grow thriving businesses with classes taught by real experts with significant years of experience.


    You can find Erika Here:

    Instagram: https://www.instagram.com/thegrinddofficial/

    Website: https://www.thegrindd.com/


    Use code: RECTIFIED20 for 20% on your membership.


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    31 min
  • #19 How to Have Peak Performance as an Entrepreneur with Christopher Dedeyan

    In today's episode, I'm having a discussion with Christopher Dedeyan, peak performance coach, about how perform at our peak as entrepreneurs and small business owners. This was a fun episode with so many AHA moments to record! Grab your notebook and start listening!


    You can find Christopher Here:

    Instagram: https://www.instagram.com/christopherdedeyan/

    Facebook: https://www.facebook.com/ChristopherDedeyan/

    Twitter: https://twitter.com/chrisdedeyan

    YouTube: https://www.youtube.com/channel/UChYsxip-UNPFydaDReRjsVQ

    Website: https://www.christopherdedeyan.com/




    Books:

    Go-Givers Sell More by Bob Burg: https://amzn.to/3wazJCe

    The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About it by Michael Gerber: https://amzn.to/3h82zyH

    Becoming Supernatural: How Common People Are Doing the Uncommon by Dr. Joe Dispenza: https://amzn.to/3hnj1Kx

    The Laws of Human Nature by Robert Greene: https://amzn.to/3dzn1q1

    Tipping Point by Malcolm Gladwell: https://amzn.to/3jDeB4T

    Outliers by Malcolm Gladwell: https://amzn.to/3xf7LGW


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    41 min
  • #18 Leverage Your Brand on TikTok with Samantha Vlasceanu

    In today’s episode, my guest Samantha Vlasceanu, also known as the TikTok Coach, and I are talking about TikTok! Samantha will give us all the tips to leverage your brand on TikTok and NO you don't need to dance to do that.


    Samantha Vlasceanu is the owner of "The TikTok Coach" where she works with businesses wanting to utilize Tiktok as a sales funnel. Whether you're new to TikTok or been using it for a while, she has positioned herself as the go-to expert in the field. Her company has worked with many businesses in all areas, from lawyers to coaches to product-based companies. Her methods have been proven time and time again that it works and she's here today to share how it can help your business grow too!


    You can find Samantha on:


    Instagram: www.instagram.com/TheTikTokCoach

    TikTok: www.TikTok.com/@TikTokCoachSamV

    Website: www.TheTikTokCoach.ca


    Samantha's Group Coaching Program:

    Date: September 8

    Use code "Rectified" to receive $200 off the program cost

    Sign-up here: https://calendly.com/samanthavlasceanu/unlock-your-business-growth-via-tik-tok


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    29 min
  • #17 How to Advertise on Facebook with Arman Ananian

    In today’s episode, my guest Arman Ananian and I are talking about Facebook advertising and how you can use it in your small business. We are also discussing how you can choose the right agency to do your ads or to help you set up your advertising campaigns on Facebook's Ads Manager.


    Arman Ananian has had the chance to work for some of the biggest names in online marketing such as Frank Kern and Grant Cardone, where he built ads for more than 200 companies and acquired top-level know-how on online advertising strategies.


    You can find Arman Ananian on:


    Facebook: https://www.facebook.com/arevmedia/

    Twitter: https://twitter.com/arevmediallc

    Instagram: https://www.instagram.com/arevmedia/

    YouTube: https://www.youtube.com/channel/UCliBjxCjnSYJNKUB1y0DXcA?view_as=subscriber


    Website: arevmedia.com


    FREE Ebook: https://arev.link/ebook


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    28 min
  • #16 All About Marketing Analytics with Christina Inge

    In today’s episode, my guest is Christina Inge. She has two decades of experience leading digital strategy and managing complex marketing technology projects. She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. She is the founder of Sleek Marketing, which offers hands-on education on digital marketing in the Boston area.


    Christina served on the board of the American Marketing Association as vice president of social media throughout much of the 2000s. She is a frequent and sought-after speaker on web analytics, content strategy, and SEO. She has worked with well-established brands such as Nissan, Smithsonian, Pega Systems, as well as a range of startups and nonprofits. Christina has won numerous awards for her work, including the Social Media Society Social Media Stars award, as well as the FutureM Future of Marketing award. She has been a Masschallenge mentor and has served on the board of IEEE Entrepreneur’s Network.



    Christina holds a BA in English from the University of Maryland University College and an MS in Instructional Technology from the University of Wyoming.


    you can find her here:


    https://twitter.com/christinainge

    https://www.linkedin.com/in/christinainge/

    https://thoughtlight.net/


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian/



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    21 min
  • #15 The Power of E-mail Marketing with George Kapernaros

    In today’s episode, my guest George Kapernaros and I are talking about the power of e-mail marketing and the number of ways to drive profits from it in your business. We’re sharing why it MUST be a part of your 2021 strategy, how you can harness the power of it, and what you need to do to start growing your list with the RIGHT people.


    You can find Georges Kapernaros on:

    LinkedIn: https://www.linkedin.com/in/george-kapernaros/

    Website: www.georgekapernaros.com

    FREE Webinar: https://georgekapernaros.com/resources/


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/

    Sandy's Instagram: https://www.instagram.com/sandydedeian/



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    33 min
  • #14 Pinterest Marketing Goals for 2021

    Are you on Pinterest already but lost about what goals you should set for your Pinterest marketing strategy? In this episode, I'm telling you about what you need to do to set the right goals for 2021. If you like this episode please share it on Instagram and tag us!


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian/


    Download the FREE Getting Started on Pinterest Checklist: https://learn.rectified.co/gettingstartedchecklist



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    7 min
  • #13 The Ultimate Guide to Pinterest SEO

    Does Pinterest need SEO? Absolutely yes! In this episode, I'm giving you a tutorial about how to find the right keywords to optimize your SEO on Pintereat. If you like this episode please share it on Instagram and tag us!


    For an additional dose of Rectified, you can find us here: Website: http://rectified.co/


    Sandy's Instagram: https://www.instagram.com/sandydedeian/



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandydedeian.substack.com
    8 min

About The Rectified Podcast

From the publisher's feed

The Rectified Podcast is the go-to resource for founders navigating the complexities of Direct-to-Consumer (D2C), e-commerce, and retail brands. We dive into real conversations with fellow founders and experts who share authentic insights to help you scale your business with clarity.