The Responsible Edge Podcast

In this episode, Amanda Williams, Head of Environmental Sustainability at The Chartered Institute of Building (CIOB), explores the urgent need to bridge the green skills gap within the construction industry. Amanda discusses how achieving net-zero targets requires sustainability competencies not only in specialised roles but across every area of the sector.

In this episode, Tom Roundell Greene, Partner and Head of Sustainability at Carter Jonas, shares insights on embedding sustainability into core business strategies within the property sector. Drawing from his experience at JLL and Carter Jonas, Tom discusses the shift from compliance-driven approaches to meaningful, value-focused sustainability efforts.

In this episode, sustainability strategist and systems thinker Louisa Harris shares her insights on how purpose-driven business are reimagining narratives to transform strategy, drive innovation and deliver impact. Drawing from her experience as a tutor for the Cambridge Institute of Sustainable Leadership and Head of Sustainability and Systems Change at Brandpie, Louisa discusses the importance of courageous leadership, thinking differently, and making sustainability part of everyone’s role.

In this episode, Harriet Kingaby, co-founder of the Conscious Advertising Network, delves into the ethical challenges AI brings to climate communication. She explores how AI-driven tools can fuel climate misinformation and the pivotal role advertisers play in fostering responsible narratives. Harriet shares insights on reaching “persuadable” audiences and offers practical strategies for brands to promote transparency and truth in today’s digital landscape.

In this episode, sustainability expert Claudia Dommett-Nöhren, currently the Group Head of ESG at nGAGE Talent, shares insights on integrating social equity into the green economy. She discusses practical strategies for embedding sustainability into business operations, closing the green skills gap, and fostering a just transition.

In this episode, PR and media specialist Katie McIlvenny shares her insights on the role of PR in helping brands navigate social responsibility. Drawing on her experience working with creative agencies, Katie discusses the pitfalls of “social washing” and how brands can authentically support social causes. She emphasises the importance of radical transparency and offers strategies for PR professionals to guide clients in aligning their messaging with meaningful impact.

In this episode, Chris Brookman, founder of Back to Earth and the open-source education platform Fibres Academy, explores how open-source education can support sustainable practices in the construction industry. He discusses his experience working with natural building materials and highlights the importance of sharing knowledge to drive corporate responsibility and reduce the environmental impact of construction.

In this episode, we speak with Pablo Hepworth Lloyd OBE, Chair of Twin Group and a seasoned social entrepreneur with over 20 years of experience, about what 30 conversations with leading CEOs reveal about ethical leadership. Drawing from his extensive background in education and social impact, Pablo discusses how leaders can navigate tough decisions, go beyond regulatory compliance, and create lasting value through principled leadership.

In this episode of The Responsible Edge, Helen Dodd, Head of Sustainability at Instinctif Partners, and Tom Morgan, Senior Director at Truth Consulting, dive into how businesses can go beyond surface-level sustainability messaging to drive real behavioral change. They explore the critical role of behavioral science, the importance of transparent, human-centered storytelling, and how companies can close the “green gap” between intention and action.

In this episode, Silvia Sigrist, Head of Marketing at Seep, explores how brands can navigate the growing challenge of greenwashing in the sustainability space. She shares key insights on maintaining authenticity in marketing, educating consumers about real environmental impact, and avoiding misleading claims.