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Today let's talk about something a lot of VAs wonder about ... and some even ask questions about out loud.
That question? Can a coach actually help me land clients?
If you've been asking yourself that question, you are not alone, and it's a really good question.
Coaching is an investment - not just financially, but also mentally and emotionally. And before you decide whether it's right for you, it helps to understand what parts of the process belong to you, and what parts a coach can truly make easier.
So in this episode, I want to try to give you a simple way to evaluate where you are right now, and whether working with a coach would help you move forward faster… or whether there's a bit of groundwork you may need to do on your own first.
My private coaching clients tell me every day how I helped them see things more clearly. How I explained what they didnt understand, so that they did understand it.
If you love this podcast, you know how I can help you. I understand what you do and I can help you get where you want to go. I haven't walked the exact path that you have, but I have walked my own path, doing loads of things wrong. And I have worked with hundreds of other VAs and helped them reach their goals. I'd love to help you.
Connect with me and if you are ready, work with me here: https://YourVAMentor.com/links
Thanks for being here with me this week! I am Tracey D'Aviero, The Confidence Coach for VAs - and I'll see you next time!
Today we are talking about something that every virtual assistant needs… but very few actually take the time to build properly.
Standard Operating Procedures - better known as SOPs.
Okay so maybe it's not entirely true about very few building them properly.
But there are a LOT of VAs that I have talked to that do not have anything documented. If that's you, then I'm glad you're here listening in today.
How detailed does an SOP need to be when it's for something you specialize in?
This question comes up all the time in my coaching calls, in my mastermind group, and in conversations with newer VAs who feel pressure to write SOPs that are either way too complicated or not detailed enough.
So today I'm going to walk you through what your SOPs should include, how to know the right level of detail, and how your SOPs actually make you more confident and more valuable to your clients.
SOPs don't just help you deliver great work. They help you feel more confident about the work you're doing, and they help clients feel more confident in hiring you.
If you want to get some help creating SOPs for your VA business, or you want templates you can start with right away, reach out to me anytime.
You can get in touch with me at YourVAMentor.com/links
I'd love to help you get some standards into your VA business so you can work more efficiently, get more done, and love your VA business again.
That's all I've got for you this week - thanks for tuning in to this episode of The Ridiculously Good VA Show. I'll see you next time!
Today we are talking about something I think is both fun and maybe even eye-opening.
We are going to look at how you can take the skills you already have from any past job or career and transfer them into the VA services you offer.
So many new and growing VAs assume they have to reinvent themselves or learn an entirely new set of skills before they can statt their business or get clients. That is not true at all.
Most of the time the work you have already done in your life, whether it was in corporate, health care, hospitality, retail, education, or anything else, already set you up with abilities that clients need.
Your confidence grows when you realize you are not starting from scratch. You are simply repackaging what you already know, and then learning how to deliver it to clients in a business setting.
Today we will talk about how to do that, how to think more creatively about your strengths, and how to look outside the box so you can see what you are actually best at.
So today is about YOU. And how amazing you are!!
If you want to grow as a VA and step into higher level clients, better rates, and more confidence, this is where it starts. Stop assuming you need to learn more or learn something different to get started. You already have plenty to begin. You already have strengths that clients will pay for.
Your job is simply to uncover them, trust them, and build your business around them.
There is no one path to becoming a Ridiculously Good VA. But every path becomes easier when you realize you already have the foundation.
If you want some help doing this, please connect with me at YourVAMentor.com/links.
And if you haven't picked up my Skills Inventory yet, you can do that right here.
You are not lacking skills. You are simply learning how to use them differently. And that is the real shift.
Thanks for listening today. I'll see you next time!
Today, I want to talk to you about something that can feel like the hardest hurdle in this whole business: getting your first client.
If you've been trying for a while and it's just not happening, I get it.
It can feel discouraging.
You start second-guessing everything - your services, your prices, even whether you should be doing this at all.
But here's what you need to know: landing that first client is rarely about changing what you offer.
It's about changing how you connect.
So, let's talk about how I got my first client, and what I learned that can help you get yours, too.
Your homework this week is simple: talk to people. Talk to one person, or two people. Actually talk to them.
The more you do it, the easier it gets. The easier it gets, the more confident you feel. And the more confident you feel, the faster your business grows.
That's the truth.
Thanks for tuning in to The Ridiculously Good VA Show. I'm Tracey D'Aviero, and I help Virtual Assistants build the confidence to get better clients, charge higher rates, and create a business that feels amazing.
If you're ready to get out there and start building those connections, I'd love to help you do it. You can learn more about how we can work together at YourVAMentor.com/links
Until next time, keep showing up, keep talking to people, and keep moving forward, one confident conversation at a time.
That's all I've got for you this week, I'll see you next time!
Market research. Target market.
Market research isn't just for big companies with budgets and focus groups. It's one of the smartest and most confidence-building steps you can take as a VA business owner.
Because when you understand who your target market is - what they care about, what they struggle with, and what they'll happily pay for - you stop guessing. You stop throwing out random offers and hoping something sticks.
Instead, you start building a business that actually fits your people.
Let's dig into what market research really is, how to do it simply, and how it helps you find your target market as a VA.
You can spend hours scrolling through Facebook groups or sending out surveys, but nothing replaces real conversation.
Talking directly with people in your potential market is where the gold is. That's where you discover what they truly struggle with, how they describe their challenges, and what kind of help they're actually willing to invest in.
And like I said off the top: most VAs shy away from that step. They worry about bothering people or not knowing what to say. But the VAs who build real confidence, and real businesses, are the ones who actually have those conversations.
If you're ready to get past the hesitation and learn how to connect with your target market in a way that feels natural and comfortable, I can help you with that.
This is one of my favorite things to work on with my private coaching clients. Helping you make real market research connections so you can identify your niche, your audience, and your value with confidence and clarity.
So if that's something you know you need, let's talk about it.
You can connect with me at YourVAMentor.com/links.
Let's chat about where you are right now, and what you need to do to move forward.
Because once you understand your target market on a personal level, everything about your business starts to click: your pricing, your messaging, your confidence, and of course, your results.
Don't be shy to reach out for a chat. I'm here to help.
It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant.
That's all I've got for you this week. I'll see you next time!
Let's talk about burnout.
It's something that most virtual assistants eventually face - are you there right now?
You know that feeling when you've been pushing hard for too long, saying yes to too many things, juggling client work, admin, marketing, maybe even your family or another job …
And suddenly everything just feels… heavy?
You're exhausted, unmotivated, maybe even resentful of the work you used to love. That's burnout.
And it's something confident, successful VAs work hard to prevent, not recover from.
Burnout isn't a badge of honour.
It's a sign that something deeper in your mindset, boundaries, or systems is out of alignment.
So today we're going to talk about:
The real reason burnout happens (it's not just because you're busy or tired).
How to identify the specific things that drain your energy (and what to do about them).
And the daily mindset habits that help you stay calm, clear, and in control (even when your business is growing fast).
If you're ready to grow your VA business in a way that feels sustainable, without losing your spark, your sanity, or your patience, I'm here for you today!
When you build systems, say no with confidence, and create daily habits that support your energy, your business becomes lighter, smoother, and more fulfilling.
And if you're ready to go deeper into building that kind of business, one where you grow confidently without burnout, I'd love to help. Reach out to me at YourVAMentor.com/links to chat.
It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant.
Protecting your energy isn't selfish. It's smart business. Your clients do it. Their clients do it. And you need to do it too.
When your energy is strong, everything else flows better - your work, your results, your confidencez and then of course your income.
So unplug when you need to, protect your peace, and keep building your business with that calm, clear confidence that you know is in there.
You have to shine a light on it every day to see it!
Protecting your energy as a VA isn't about doing less, it's about giving yourself permission to pause, reset, and create systems and boundaries that keep you from burning out.
When you step back to recharge, you come back more focused, more confident, and far more effective. That's what sustainable success really looks like.
Thanks for tuning in to this episode of The Ridiculously Good VA Show.
That's all I've got for you this week. I'll see you next time!
In this episode we are talking about a topic that brings up a lot of emotions for VAs - raising your rates.
Now before you brace yourself for a wave of anxiety, take a deep breath. We're going to talk about how to raise your rates without the fear spiral — because this isn't just a numbers issue. It's a mindset and a boundaries issue.
When you move into higher-level work, your clients expect to pay higher rates.
Clients who value expertise don't want "cheap." They want reliable, proactive professionals who bring results.
The fear doesn't disappear the moment you send that email or update your pricing page. You might still second-guess yourself. You might worry about whether a client will respond negatively. You might even be tempted to backtrack or offer a discount just to make the discomfort go away.
That's totally normal.
But it's also exactly where your confidence muscle starts to grow.
If this episode is making you go yep, that's me - and if you're ready to grow your income without the fear spiral, I'd love to invite you to connect with me to talk about it.
We can work together to go deeper into pricing strategy, packaging your services, and building the confidence to attract - and keep - higher-level clients who value what you bring to their business.
Find me at YourVAMentor.com/links.
Confidence in your pricing comes from clarity in your value. You've earned the right to grow, and it's time your rates reflected that.
Let's do it together! I'm here to help. It's the only reason I'm here at all is to become a ridiculously good virtual assistant.
I'll see you next week for another mindset episode, this time about boundaries and burnout.
That's all I've got for you this week, thanks so much for tuning in - I'll see you next time!
Hey there I'm your host, Tracey D'Aviero, The Confidence Coach for Virtual Assistants, and today we're talking about one of my favourite topics: systems.
We're going to talk about how to stop trying to reinvent the wheel every week, and how setting up systems can help you grow your business with confidence and consistency.
Because here's the truth: being busy is not the same as being productive. And for too many VAs, those two things get mixed up.
Not just VAs, actually. But yes, us too.
Let me start by defining what I mean by reinventing the wheel, in case I'm aging myself and you are saying what the heck is she talking about??
Reinventing the wheel means trying to find a new way to do something that has already been established. That exists and that works.
You don't have to create something new for each aspect of your business. There are strategies that work. Checklists that exist. Platforms that help your automate. You aren't starting from ground zero every time you do something new in your business.
The wheel has been invented already, and it works!
Assess what you need to plan or automate, and get it done.
You deserve to run a business that feels smooth, predictable, and scalable, because that's how you step fully into your role as the CEO of your VA business.
Let's revisit today's quote: You do not rise to the level of your goals. You fall to the level of your systems. Doesn't this just make so much sense?
Your systems can make or break your- so don't overthink it all and just get them in place. Use them, follow them, and grow your VA business.
Stop trying to reinvent the wheel. Stop trying to figure out new ways to do stuff if there is already a good way in place. Stop running and identify where you can slow down and still get more done.
Stop rushing through client tasks and saying yes to everything, and step back and check, is there an opportunity here for growth?
I guarantee you when you take that step back you will see where your path is.
I can help! It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant.
If this episode resonated with you, take a minute to share it with another VA who could use a little systems sanity.
If you are ready to get some help, jump over to YourVAMentor.com/links to connect with me, to pick up one of my VA resources, or to work with me.
And don't forget, your challenge this week is to audit one area of your business and find one process to automate or document.
You'll be amazed at the confidence that comes from even having one small system in place that wasn't there before.
See you next time!
Hi I'm your host Tracey D'Aviero, The Confidence Coach for VAs, and today's episode kicks off a brand-new series all about growth.
This is not beginner basics, but the real mindset, systems, and boundaries that help you go from simply working as a VA to running a business that works for you.
And to start things off, we're tackling one of the most important shifts you'll ever make in your business - the shift to being a CEO.
This is all about thinking like a business owner, not a task taker.
It's the difference between just doing the work and leading your business.
When you step into the CEO mindset, you're not just building a business, you're building your future.
And if this episode is hitting home, and you're ready to really step into that next level, the one where you're not just getting clients but choosing the best ones, charging what you're worthand what you want, and running your business like a successful business woman ... then I'd love to invite you to work with me to get there.
I offer private and group coaching for VAs who are ready to stop thinking small, who want to get confident about their value, and who want to grow their business strategically.
I'm here to help. It's the only reason I'm here at all, is to help you become a ridiculously good virtual assistant.
Next week, we'll be talking about systems that make you scalable. How to set up your business so you can grow without burning out.
Until then, remember: you are not just a VA. You are the CEO of your business. Act like it, believe it, and build from there.
That's all I've got for you this week. I'll see you next time!
Work with me: https://YourVAMentor.com/links
Today, I want to talk about something I see so many VAs struggle with: marketing.
More specifically, why so many VAs feel stuck or frustrated when trying to get great clients, and how the solution often isn't working harder, it's working consistently in small, daily ways.
You guys know I tell you this all the time. Small daily actions will help you make progress in any area than booking in huge amounts of time less often.
Marketing isn't about the one big launch, the perfect social post, or chasing clients. It's about showing up every single day in ways that attract the clients you want and deserve. And today, I'm going to break down why that's true, what it looks like in practice, and how you can start implementing daily marketing actions without feeling overwhelmed.
Consistency beats intensity every time. Showing up regularly, even with tiny actions, is what creates trust, builds relationships, and attracts the clients you want.
If you want a step-by-step plan and support to implement this in your business, get in touch with me. I can help you create yours.
It's the only reason I'm here at all - to help you become a ridiculously good virtual assistant.
Being confident is promoting your services can be a real stretch with all that imposter syndrome and stuff that pops up for us. If it's keeping your stuck where you are, it's probably time to get help.
Great clients aren't found in a single post or a viral launch. They're found by showing up consistently, taking small daily actions, and building trust over time.
Start today. Pick your actions, commit to them, and watch the momentum build. Your future clients are waiting for you, and daily marketing is the bridge that takes you right to them!
I'm here to help you get where you want to go.
That's all I've got for you this week. Thanks so much for tuning in. I'll see you next time!
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