The Road To A Billion

The Road To A Billion

Download on the App Store

The Road To A Billion episodes

  • The Happiness-Success Connection | Mindset

    If your goal is to achieve a greater level of balance, that will significantly contribute both to your personal well-being and success…

    Then you CAN’T miss Episode 25 of “The Road to a Billion”...

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share powerful insights on topics including:

    • The CONTRADICTORY way to fight off negativity and get your drive back (this is NOTHING like you’d expect!)
    • The 4 daily habits you must adopt to be more productive and live your BEST life
    • The “Ernest Hemingway” hack to keep a healthy balance between work and personal life

    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • 2:04 The CONTRADICTORY way to fight off negativity and get your drive back (this is NOTHING like you’d expect!)
    • 5:21 The 4 daily habits you must adopt to be more productive and live your BEST life
    • 11:01 The “Ernest Hemingway” hack to keep a healthy balance between work and personal life 

    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

     

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

     

    https://www.facebook.com/groups/1931560346918594

    17 min
  • The WHY Behind Authenticity | RTB#8

    Are you aware of the IMMENSE impact authenticity can have on your life, both personally and professionally?

    Maybe “being authentic” is not the first thing that pops up in your mind when you think of success and legacy…

    But in Episode 8 of “The Road to a Billion” with Stefan Georgi…

    The call-in show where YOU get to ask him questions about copywriting, freelancing, relationships, scaling offers, entrepreneurship, mindset, and more…

    You’ll get a WHOLE new perspective on this matter (trust me, you’ve never thought of it in this way before).

    You’ll also get mind-blowing insights on topics including:

    How to successfully transition from affiliate marketer to offer owner (you have a HUGE advantage you can use in your favor!)

    The BIGGEST mistake freelancers make with retainer deals and how to avoid it

    The ONE crucial thing you need to get your first freelancing client and build your momentum tremendously

    This episode will get you seriously FIRED UP and ready to make the most of your time on this Earth!

    How can you be the NEXT person to be featured in an episode and get YOUR questions answered too?

    “The Road to a Billion” Radio Show airs Thursdays at 10 am PST…

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else.

    Sign up here: https://www.stefanpaulgeorgi.com/subs...

    And make sure to subscribe to Stefan’s YouTube channel to get notified about new episodes the moment they’re released.

    https://bit.ly/SubscribeStefanGeorgiYT

    Show Notes

    • The 2 reasons why this show is called “The Road to a Billion.”
    • Stefan’s definition of intuition. Plus, his big WHY for trying to be as authentic as possible in everything he does. (Get ready your tissues for this tearjerker.)
    • Four ways to find ideas to write compelling stories and how to inject more emotion, even if the story is more ‘scientific’ and boring.
    • The 7 most OVERLOOKED key factors when transitioning to become an offer owner successfully. (Bonus for upcoming supplement owners - Stock or custom formulation?)
    • So you finished writing everything in your promo, even the close… But what kind of FAQs should you include? Discover 2 simple hacks for never-ending ideas.
    • The fastest way to understand the ins and outs of any business, especially if you’re new.
    • When you do this ONE thing, you’ll never be on your knees at the mercy of your clients ever again.
    • Are you competing with more experienced copywriters for the same gig? Here’s how you can WIN even before the fight begins.
    • How top copywriters like Parris Lampropoulos create world-class killer bullets/fascinations.
    • Ed Reay reveals his plans for an upcoming book. (Hint: It’s not about making more Zuck bucks but even BETTER.)
    • Curious about what a billion-dollar copywriter reads? Stefan shares more than 5 books that have changed his life.
    • When you’re fishing in a pond but no one’s biting, should you use different baits or move on to the next one?
    • The 10-plus-year-old, tested and proven approach to secure gigs on Upwork as a freelancer, even if you don’t have any prior successes.
    • The sure-fire way to make prospects feel they need to read your book ASAP.
    • Why Stefan spent over $300,000 enrolling in masterminds in 2019.
    • Stefan’s favorite magic words he uses for copy to prime his prospects to say ‘Yes’ at the close and create urgency in them.
    • How to leverage on current events when marketing on Facebook and Google, without getting banned.

    Useful resources/links

    Sign up to “The Road to a Billion” Podcast Wait List and Enter to win FREE access to my RMBC Method Copywriting Course:

    https://link.chtbl.com/f86Y8d8V


    Sign-up to Ed Reay’s Email List:

    https://reayedward.typeform.com/to/Fv...


    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

    https://www.thermbcmethod.com/sp3/


    Justin & Stefan Talk Copy Facebook Group:

    https://www.facebook.com/groups/19315...


    Recommended Reads:

    The Big Leap

    https://www.amazon.com/Big-Leap-Conqu...


    21 Irrefutable Laws of Leadership

    https://www.amazon.com/21-Irrefutable...


    Skin in the Game

    https://www.amazon.com/Skin-Game-Hidd...


    7 habits of Highly Effective People

    https://www.amazon.com/Habits-Highly-...


    Atomic Habits

    https://www.amazon.com/Atomic-Habits-...


    100 Years of Solitude

    https://www.amazon.com/Hundred-Solitu...

    1 hr 35 min
  • From Freelancer to Offer Owner | Entrepreneurship

    If you've been dreaming of creating and launching your own offer, you CAN’T miss Episode 23 of “The Road to a Billion”...

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share powerful entrepreneurial insights on topics including:

    • How to successfully transition from marketer to offer owner (you have a HUGE advantage you can use in your favor!) 
    • The UNMATCHED benefit of building and owning an offer 
    • How to determine if your promo is performing, and the 2 elements to optimize to get a MASSIVE conversion boost. 

    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • 1:32 How to successfully transition from affiliate marketer to offer owner (you have a HUGE advantage you can use in your favor!) 
    • 11:44 The UNMATCHED benefit of building and owning an offer 
    • 12:50 How to determine if your promo is performing, and the 2 elements to optimize to get a MASSIVE conversion boost.

    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

     

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

     

    https://www.facebook.com/groups/1931560346918594

    15 min
  • Closing the Sale | Copywriting

    If you want to create IRRESISTIBLE copy that’ll get your prospects pumped to hit that “Buy Button,” you can’t miss this episode of The Road to a Billion with Stefan Georgi…

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share foolproof copywriting insights on topics including:

    • How to leverage FAQs on a sales letter to address remaining skepticism and close the sale
    • The “Fishing Hooks” strategy to engage your prospect and drive them crazy with curiosity 
    • 4 “Subliminal” hacks to get your prospect excited and ready to buy

    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • 1:31 How to leverage FAQs on a sales letter to address remaining skepticism and close the sale
    • 5:08 The “Fishing Hooks” strategy to engage your prospect and drive them crazy with curiosity 
    • 10:15  4 “Subliminal” hacks to get your prospect excited and ready to buy

    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

     

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

     

    https://www.facebook.com/groups/1931560346918594

    14 min
  • Turning Adversity into a Weapon (With Ian Stanley) | RTB#7

    Prepare for your mind to be blown!

    What do you get when you mix a Billion-Dollar entrepreneur + a brilliant marketer (and stand-up comedian) who’s sold over $100MM worth of stuff + one of the world’s top experts on Facebook compliance?

    The answer is a massive EXPLOSION of money-making knowledge (plus lots of killer jokes)!

    And that’s exactly what you’ll get from Episode 7 of The Road to a Billion with Stefan Georgi...

    The call-in show where YOU get to ask him questions about copywriting, freelancing, relationships, scaling offers, entrepreneurship, mindset, and more!

    In this episode, the one and only Ian Stanley (a.k.a. Lie Topez, Muscle Funson, Guy Preneur, Tiny Robbins. etc.)...

    Joins Stefan Georgi and co-host Ed Reay to deliver a unique blend of powerful marketing insights and humor on topics including:

    How to turn your disadvantages into wins and victories (and lots of money!)

    Ian Stanley’s FOOLPROOF method to become a successful copywriter in a matter of weeks

    The Freelancing Secret that’s already tripling or even QUADRUPLING people’s income (you’ll want to get your hands on this!)

    Hilarious, proven-to-work, advice (including EXPLICIT examples) on how to stand out from the crowd when applying for your dream gigs

    This is LITERALLY some of the best advice on copywriting and entrepreneurship that’s even been shared for FREE.

    How can you be the NEXT person to be featured in an episode and get YOUR questions answered too?

    “The Road to a Billion” Radio Show airs Thursdays at 10 am PST…

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else.

    Sign up here: https://www.stefanpaulgeorgi.com/subs...

    And make sure to subscribe to Stefan’s YouTube channel to get notified about new episodes the moment they’re released.

    https://bit.ly/SubscribeStefanGeorgiYT

    Show Notes

    • The 2 reasons why this show is called “The Road to a Billion.”
    • Ian Stanley introduces himself and his many parody characters like Lie Topez, Muscle Funson and Silly Gene.
    • How to turn adversities in your life into a weapon for massive success. (Typical victim mentality stunts your growth, while embracing your circumstances actually opens doors for you.)
    • Why are babies stoked all the time? Discover Ian’s enlightening perspective on life and how to use principles from stand-up comedy in copy. Plus, a simple exercise to reframe your adversities into advantages.
    • [Preview] Stefan shares some juicy details on the ‘Freelancer Freedom’ course, his upcoming collaboration with Ian.
    • Stefan and Ian flew on a private jet to avoid paying taxes?!?! They share the crucial mindset shift successful entrepreneurs adopt.
    • Ian’s top 2 tips for every new email copywriter to improve within 4 weeks.
    • Do this simple yet scary and embarrassing thing to write compelling and emotional stories that connect with readers.
    • The most common mistake new copywriters make that causes their copy to go off tangent.
    • Why copying letters in cursive by hand on a blank piece of paper is more effective than typing them out.
    • How ‘trance-sitions’ are critical to the success of your copy. Just ONE mistake can kill your conversions, even if you got the other 98% right.
    • The 2 key ingredients that help your cover letter, application or cold email stand out from your competitors. Plus, how a simple weird GIF can help you become memorable.
    • A simple trick to help you write fun, outrageous and engaging copy.
    • How seeking perfection traps you in a vicious self-perpetuating cycle and leads to a self-fulfilling prophecy. Plus, what to do to finally break free. (Hint: It starts with YOU.)
    • Does the strive for perfection stem from the fear of failure and being defective?
    • Avoid this ONE thing when creating marketing videos. Also, how to pump yourself up to project a fun and infectious energy on screen. Watch your conversions blow through the roof!
    • What an airplane and a magnifying glass can teach you about the importance of FOCUS and how to prevent burning out.

    Useful links and resources

    To stay up to date on the release of “Freelancer Freedom” (Ian Stanley and Stefan Georgi’s brand NEW freelancing course) make sure to join Stefan’s email list:

    Sign up here: https://www.stefanpaulgeorgi.com/subs...


    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

    https://www.thermbcmethod.com/sp3/


    Scott Adam’s article on How to Become a Better Writer (a must-read, according to Ian!)

    https://www.scottadamssays.com/2015/0...


    The Hemingway App

    http://www.hemingwayapp.com/

    1 hr 43 min
  • Revenue-Boosting Strategies | Marketing

    If you are looking to make the most out of every potential customer who lands on your site, you can’t miss this episode of The Road to a Billion with Stefan Georgi…

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share powerful marketing insights on topics including:

    • How to identify and choose the RIGHT unique mechanism to hit your promo out of the park. 
    • What’s the best upsell strategy you must have in place before launching an offer?


    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • How to identify and choose the RIGHT unique mechanism to hit your promo out of the park. 
    • What’s the best upsell strategy you must have in place before launching an offer?


    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

     

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

     

    https://www.facebook.com/groups/1931560346918594

    8 min
  • Opportunities in Disguise | Mindset

    Join Billion-Dollar entrepreneur Stefan Georgi in Episode 19 of “The Road to a Billion”...

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and special guest Ian Stanley (a brilliant marketer, also known as Lie Topez, Muscle Funson, Guy Preneur, Tiny Robbins. etc.)... 

    Share super inspiring insights on topics including:

    • How to turn your disadvantages into your BIGGEST advantages to achieve a whole new level of success in life.
    • The mindset shift to turn your ideas into profit - no matter how absurd they sound at first! 

    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • How to turn your disadvantages into your BIGGEST advantages to achieve a whole new level of success in life.
    • The mindset shift to turn your ideas into profit - no matter how absurd they sound at first! 


    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

     

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

     

    https://www.facebook.com/groups/1931560346918594

    Stefan and Ian’s exclusive Freelancing Course to get more clients, better deals, and higher rates.

    https://freelancerfreedomcourse.com/order-form1596477298462


    Private Jet Freelancing Secrets with Stefan Georgi and Ian Stanley

    https://www.youtube.com/watch?v=qMRo0IJNIeM&t=4s

    20 min
  • Take Big Swings | RTB#6

    When you are first starting out in business, freelancing, etc…

    Should you take really big swings and shoot for the moon? Or is it best to play safe and stick to more realistic goals?

    The answer to this question is quite controversial, but it could have a HUGE impact on your success and income in the coming months... 

    And you’ll learn ALL about it in Episode 6 of The Road to a Billion with Stefan Georgi...

    The call-in show where YOU get to ask him questions about copywriting, freelancing, relationships, scaling offers, entrepreneurship, mindset, and more!

    Along with super valuable insights on topics including:

    How to find BIG opportunities and get in front of your dream clients when you still don’t have much of a network

    3 KILLER copywriting strategies that make your product stand out from the crowd

    The most effective ways to drive sales to a high-ticket offer

    The value that people are getting from Stefan Georgi and Ed Reay in this show is INSANE!

    Just check out what one of our frequent callers had to say:

    ““Hey Stefan and Ed, last week you gave me advice for cold outreach, I took it and landed a $4k job.” -C.S.

    How can you be the NEXT person to be featured in an episode and get YOUR questions answered too? 

    “The Road to a Billion” Radio Show airs Thursdays at 10 am PST… 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subs...

    And make sure to subscribe to Stefan’s YouTube channel to get notified about new episodes the moment they’re released. 

    https://bit.ly/SubscribeStefanGeorgiYT 

    Show Notes

    • The 2 reasons why this show is called “The Road to a Billion.”
    • The key difference between having big goals versus being delusional. Why taking big swings will benefit you in the long run.
    • Being hard on yourself is the best way to achieve results in the long run right? NOPE. Discover Ed Reay’s secret to success, without sacrificing your happiness.
    • Stefan’s simple trick to NEVER run out of ideas for topic-based emails. 
    • How to build a presence on Facebook to get clients, even if you’re an introvert or struggling with imposter syndrome.
    • The ‘Basketball Pivot Strategy’ Stefan and Ed Reay use to score new opportunities consistently.
    • 4 easy ways for your copy to stand out in a saturated market. Plus, the “Kimi-Du-It-Every-Time-You-Learn” habit, which helps you understand things better INSTANTLY.
    • Stay or bail? What to do when the lines of your job scope start to blur…
    • Why hiring a copy coach may do you more harm than good. (Spoiler alert: Most of them SUCK!)
    • If big established marketing buffoons did this ONE thing, they can easily 10x their results.
    • Should you use a text SL, VSL, mini SL, or a webinar to promote an offer? Finally, stop pulling your hair out by using these 2 simple criteria.
    • All roads lead to Rome… But which is the best way to sell a $2,000 offer without closing over the phone?
    • The fastest way to recruit affiliates and JV partners when you’re starting out without any network.
    • Stefan’s 5 secrets behind getting ‘filthy rich’. (#4 may sound paradoxical.)
    • “I HATE this!” How to avoid every copywriter’s worst nightmare!
    • Cold outreach (check). Landed a $4k job (check). But what do you do when a client asks for more samples of your work when you’re just a copy cub?
    • How to milk every drop out of royalty deals, so you get rewarded for any improvement that is a direct result of your work?
    • The BIGGEST mistake most copywriters make when writing biz opp promos. Get WILD conversions using this weird ‘taming’ trick.

    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

    https://www.thermbcmethod.com/sp3/ 


    Justin & Stefan Talk Copy - Facebook Group

    https://www.facebook.com/groups/19315...


    Dee Braun’s FB group (one of the best resources to expand your network and make big connections in the direct response world)

    https://www.facebook.com/groups/email...


    GREAT source for the LATEST research news (highly recommended for the “Research” phase of health/beauty/self-help/supplement offers)

    https://www.sciencedaily.com/

    1 hr 56 min
  • On Leveling-Up Your Game | Copywriting

    If you want to take your copywriting career to the next level, you can’t miss this episode of The Road to a Billion with Stefan Georgi…

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share game-changing insights on topics including:

    • What’s the best way to take your copywriting skills to the next level? Should you hire a coach?
    • How to properly handle the WORST possible scenario for any copywriter: A client HATING your work!
    • One KEY thing you need to know about your audience if you want to increase conversions


    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!

    Show Notes

    • 1:25  What’s the best way to take your copywriting skills to the next level? Should you hire a coach?
    • 13:14  How to properly handle the WORST possible scenario for any copywriter: A client HATING your work!
    • 14:44  One KEY thing you need to know about your audience if you want to increase conversions


    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

    https://www.thermbcmethod.com/sp3/


    Justin & Stefan Talk Copy Facebook Group: 

    https://www.facebook.com/groups/1931560346918594


    18 min
  • Copywriting Hacks You Need to Know | Copywriting

    Join Billion-Dollar entrepreneur Stefan Georgi in Episode 16 of “The Road to a Billion”...

    The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

    In this episode, Stefan and co-host Ed Reay share practical copywriting insights on topics including:

    • A research HACK that helps you beat “writer’s block” and come up with FRESH ideas for killer creatives (this is so GOOD that it will become your to-go research strategy!).
    • A DANGEROUS trap many copywriters fall into, which makes their copy “unusable” for clients.
    • 4 EASY ways to make your copy stand out in a saturated market.

    (**for further information and timestamps, check out the “show notes” section below)

    How can you be the NEXT person to be featured in an episode of “The Road to a Billion” and get YOUR questions answered too? 

    Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else. 

    Sign up here: https://www.stefanpaulgeorgi.com/subscribe/

    And make sure to hit the subscribe button NOW to get notified about new episodes the moment they’re released!


    Show Notes

    • 1:25 A research HACK that helps you beat “writer’s block” and come up with FRESH ideas for killer creatives (this is so GOOD that it will become your to-go research strategy!).
    • 7:12  A DANGEROUS trap many copywriters fall into, which makes their copy “unusable” for clients.
    • 9:42  4 EASY ways to make your copy stand out in a saturated market.



    Useful resources/links

    Get rid of writer’s block and predictably crank out home run sales letters in record time with Stefan’s “RMBC” copywriting course:

    https://www.thermbcmethod.com/sp3/

    Justin & Stefan Talk Copy Facebook Group: 

    https://www.facebook.com/groups/1931560346918594

    18 min

About The Road To A Billion

From the publisher's feed

If you are a copywriter or entrepreneur looking to MASSIVELY grow, this podcast will provide actionable insights on how to maximize your success.