The Sales Stackr Podcast

On today's episode we sit down with Christopher Gaudreau, Chief Funnel Architect and Founder of Gaudreau LLC. He offers small business owners and other marketing experts alike a strong formula for success through a comprehensive, consultative approach to marketing.

Themes:

1. Introduction to Chris and Gaudreau LLC
2. The difference between a technical consultant and a funnel architect
3. The funnel - does it ever really end?
4. How to create and map a good marketing funnel
5. The most common gaps seen in SMBs
6. The technology behind a good marketing funnel
7. The Sales Stackr Hotseat

Tools Mentioned in This Episode:

• Voxer
• Slack
• Facebook Messenger
• ClickFunnels
• ConvertPages
• LeadPages
• Stripe
• Instapage
• ActiveCampaign
• Drip
• InfusionSoft/ Keap
• Ontraport
• Zapier
• Marketplan.io
• Calendly
• ThriveCart

Resources, Shownotes and more at: salesstackr.com

Connect with Chris on LinkedIn: here

Search Gaudreau LLC online: here

Join The Funnel Architects Facebook Group: here

This week we sit down with the insightful Fred Shadding of The Call Center Source to learn how SMBs can take advantage of call centers and the entire outsourcing industry as a whole.

This week we sit down with the insightful Andrea Kayal, CMO at Upserve to learn more how SMBs can align the sales and marketing teams to drive growth.

Themes:

• Intro to Upserve and Andrea
• The difference between a platform and point solution
• Aligning KPI's with Sales and Marketing
• The third part of the business alignment strategy
• How to choose where to put your dollars: marketing vs. sales
• The technology behind good sales and marketing engines
• The Sales Stackr Hotseat

Tools Mentioned in the Episode:

• Marketo
• Salesforce
• InsideSales
• Yesware
• Calendly
• Survey Monkey
• Bizable
• Chili Piper
• GeckoBoard
• Insight Squared

Show notes, resources and more at www.salesstackr.com

Connect with Andrea: https://www.linkedin.com/in/andreakayal/

Learn more about Upserve: https://upserve.com/

This week we sit down with the insightful Andrea Kayal, CMO at Upserve to learn more how SMBs can align the sales and marketing teams to drive growth. 

Themes:

• Intro to Upserve and Andrea
• The difference between a platform and point solution
• Aligning KPI's with Sales and Marketing
• The third part of the business alignment strategy
• How to choose where to put your dollars: marketing vs. sales
• The technology behind good sales and marketing engines
• The Sales Stackr Hotseat

Tools Mentioned in the Episode:

• Marketo 
• Salesforce
• InsideSales
• Yesware
• Calendly
• Survey Monkey
• Bizable
• Chili Piper
• GeckoBoard
• Insight Squared

Show notes, resources and more at www.salesstackr.com

Connect with Andrea: https://www.linkedin.com/in/andreakayal/

Learn more about Upserve: https://upserve.com/

Growth-minded businesses need to consider their website design, development and strategy from the beginning.

This week I sit down with the insightful Brad Griffith of Buckeye Interactive to learn all the tips and tricks related to website strategy and building a growth-minded business.

Show notes, links and resources at https://www.salesstackr.com

This week we sit down with Dan Murphy, the Director of Global Sales Development at CultureAmp to discuss how to structure your team to maximize pipeline generation.

Show notes and more at: www.salesstackr.com

This week I am joined by the incredibly talented and insightful Roderick Jefferson, CEO of Roderick Jefferson and Associates to talk about the value of sales enablement. He shares his best practices around laying the groundwork for any business to go from training to effective enablement of the sales team in the onboarding process.

This week we sit down with Patrick Lynch, Director of Global Sales Effectiveness and Enablement at Ellucian to discuss how sales organizations can get back to the basics when considering sales tools and strategy. Themes: -Intro to Pat, Ellucian, CSO Insights and More

-Back to the Basics: Behaviors and Activities

-Applying Rigor, Discipline, and Process

-"Scale Suck:" How to Avoid Scaling Ineffectively

-Sales Enablement and Change Management

-The Sales Enablement Maturity Model: thinking tactically vs. strategically

-What sales tools keeps your process simple?

-Forecasting and Sales Activities

-The Sales Stackr Hot Seat

Show notes and more at: salesstackr.com

This week we sit down with Wade G. Morgan, Account Executive at Airtable to talk about Digital Transformation for small and medium sized businesses.

You can connect with Wade on all platforms by searching Wade G Morgan:

Linkedin: https://www.linkedin.com/in/wadegmorgan/

Twitter: https://twitter.com/wadegmorgan?lang=en

Find out more about Airtable: https://airtable.com/

Full show notes available at salesstackr.com

This week we sit down with Paul Bickford, Global Director of Sales and Channel Enablement at Oracle and President/CEO of Transformative Sales Solutions to talk about how sales teams can improve their performance.