The SCALEit Method® with Allison Maslan

Book a Strategy Call with one of the CEO mentors today. https://myscalesession.com/youtube-strategy

The pursuit of growth relies on our ability to conquer the blocks created by our thoughts, emotions, and memories.

I have my dear friend for many years, Joe Stumpf, joining me in this episode to teach overcoming these blocks and strategies he knows best that have helped many entrepreneurs around the world realize their true potential in the past 39 years.

He believes that people can be their own coaches and find themselves already having the answers to their greatest questions. Joe teaches the approach of mastering oneself through this program, Private Work.

Tune in to this powerful new episode ▶️ Take Your Power Back with Your Thinking with Joe Stumpf.

Book a Strategy Call with one of CEO mentors today. https://myscalesession.com

Key points covered in this episode:

✔️ Take your power back with your thinking and intention.

If there's one crucial thing we should work on in the new year, it is to be resolute in working on our inner game. Become intentional in giving yourself the space to rest and think. The truth is, if you don't grow yourself in this aspect, you will sabotage your company.

✔️ Remember, your brain is for processing, not for storage.

Joe reminds us of the necessity of unloading and taking care of our minds to become more functional and full of ideas rather than being overwhelmed and burned out. Whether it is journaling, meditating, exercise, or the many other forms out there -- choose the ones you can do and stick to consistently.

✔️ Building something successful and significant requires more time doing nothing.

Working toward a goal is no longer just about the hustle and go, go, go energy. 🙆🏼‍♂️ You get more inspiration and clarity in moments when you take a break, be able to zoom out from your life and business, and experience new aha! moments that solve all the other things you were overwhelmed, bothered, and stressed about. Stop running all over the place and find peace and prosperity in making the pause.

✔️ Transformation takes place with consistent fresh thinking.

Private Work is a platform for people wanting to transform from the inside out. Joe shares, "First, it helps you see what is repetitive. When you start to notice the patterns appearing, you can make the right choices from there. That's self-awareness. What can I do to strengthen it, lengthen it, or starve it and replace it with purposeful thinking?"

JOE STUMPF owns one of the country's most prominent business and life coaching companies. He has worked with some of the world's most successful entrepreneurs and business people. As a coach, Joe guides people through the four growth phases Survival to Stability, Stability to Success, and Success to Significance.

Joe teaches that meaningful usefulness comes from introspecting daily and asking deep questions about who you are and what contribution you can make to the world with wisdom and awareness. PrivateWork Self Coaching, The Art and Science of Cultivating Insighfulness, invites you to engage in a proven process of introspection.

All it takes is the willingness to invest 10 minutes a day, 4 or 5 times a week, to do the introspection work required to expand self-awareness to its fullest significant potential.

Visit privatework.com to walk the path from success to Significance together with Joe and get his new book, Private Work, here:

https://www.amazon.com/PrivateWork-Self-Coaching-Science-Cultivating-Insightfulness/dp/B0B6QDLPC3

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Take your first step to learning how to SCALE your business to 8-figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

✨🚀✨🚀✨🚀✨ Book a Strategy Call with one of CEO mentors today. https://myscalesession.com/youtube-strategy

Learn how to join PGN: https://pinnacleglobalnetwork.com/

Trying to control everything can take away the joy in life.

This fear of the business imploding, your employees making huge mistakes, and looking like you're not "busy" can burn you out – and even choke your company's growth. To prevent this, you have to get out of your way to build behind-the-scenes teams to run operations, marketing, and sales. This is the struggle that Tiffanie Honeyman is facing.

After hearing about the SCALEit Method and how Pinnacle Global Network has helped unshackle business owners from the grips of doing everything alone, Tiffanie speaks to Allison about what her self-made empire is all about and what she envisions for its future.

Tune in to learn from Allison the tactics for freeing up your time, creating a team-managed company, hiring for leadership roles, getting support, empowering your team members, and allowing yourself to pass the baton to a team you trust.

▶️ Achieving Breakthrough Growth in Your Business with Tiffanie Honeyman, Founder, CEO of OpGo Marketing

Key points:

✔️ Tiffanie's business, its services, and her team

✔️ Her struggles and how it seeps into daily life

✔️ The permission to do anything you want

✔️ Tiffanie's vision for her business

✔️ Building a team-managed company

✔️ Divide your business

✔️ Know your superpower

✔️ Nurture leadership qualities

✔️ Hire for leadership roles

✔️ Look for your replacement

✔️ Tips when bringing in new talent

✔️ Fight against the fear

Book a Strategy Call with one of the CEO mentors today.

https://myscalesession.com/youtube

#scaleyourbusiness #coach #mentor

Book a Strategy Call with one of the CEO mentors today. https://myscalesession.com/youtube-strategy Quitting the Rate Race and Doing it Right with Kimberlee Le Hanie.

Society tells us to follow what everyone else is doing.

However, some of us receive the call to pursue a purpose much bigger than where we are now. Benefits and money no longer mean anything because deep inside, you want to scale your life, follow your heart, and live out your biggest dream possible. Our guest for this week's episode is a great living example: you can reach your highest self when you put your mind to it.

After leaving her pharmaceutical sales job, Kimberly L. is now one of only two female tour guides at the Lion Sands Game Reserve in South Africa for the past five and a half years.

Tune in to learn and be inspired by Kimberly's journey, why your happiness should come first, the best part about her job, her insights as a female in a male-dominated field, her potential nomination for a prestigious award, and a peek into what it's like working with animals.

▶️ Quitting the Rat Race and Doing it Right with Kimberlee Le Hanie

Key points:

✔️ Kimberly's corporate life and her awakening

✔️ Breaking societal norms by quitting

✔️ Falling in love with the safari

✔️ The best part about Kimberly's job

✔️ Surviving in a male-dominated industry

✔️ A "Safari Guide of the Year" nomination

Take your first step to learning how to SCALE your business to 8 figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

Book a Strategy Call with one of the CEO mentors today.

https://www.scalemasterclass.com

Mentoring other business owners one-on-one is my passion; helping them make great traction can be the most rewarding thing in the world.

BUT I know I couldn't help that many people. If I were to see five or eight business owners in a day, I could never get to the 800, 8000, or 800,000 business owners change their lives.

I made a decision early on that I wanted to build a team-managed company that didn't depend on me because I didn't want to be the guru. There are a lot of other people that have so much wisdom that they could bring to the table. With Pinnacle Global Network, we have the best CEO mentors who help me create a lasting difference.

▶️ The Multiplier Mindset

✔️ If you are still delivering the products and services in your business, you cannot scale.

Do you find yourself stuck in your business's day-to-day, checking off to-do lists and running errands? You may save money by doing these tasks, but you're losing more. The $10,000, $100,000, or even $1,000,000 opportunities will not work within your business if you stay as the worker bee instead of ruling the hive.

✔️It's not about working harder— but working less, smarter, and faster.

My client, CEO & Founder Marshall Doyle grew Cal-Cert Calibration Certification the company scaled by nearly 2000% since he took control in 1999. The figures looked very good; however, when he came to work with us, we discovered he hadn't taken a vacation in 20 years.

He was already in the multiple 7-figure range and had 35 employees. Like any driven business leader, he was micromanaging. And he was still working 60 to 80 hours a week.

We aided him in getting out of the weeds of the business and being the visionary he is. We helped him add many new revenue streams so he could do upsells and cross-sell. Now, Marshall works 90 minutes a week in his business, and he started taking a lot more vacations and spending time with his family, which they were pretty happy about! He's purchased over ten more companies and ultimately changed his life.

✔️ Do the things that your competition is not doing.

Look at your competition and assess:

• What are they not doing?
• Who are they not serving?
• How could I reach customers in a way nobody else is doing?

The scalable strategies we share with our clients at Pinnacle Global Network allow them to play where others aren't yet and raise the game in an ever-changing market.

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Take your first step to learning how to SCALE your business to 8 figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

Book a Strategy Call with one of the CEO mentors today.

https://myscalesession.com/linkedin-strategy

Scaling Lessons from the Jeff Bezos Letters with Steve Anderson

In a rapidly changing market, the need to experiment and test new ideas is more important than ever. Businesses that stick to the formula they've always done will fall behind, while those that take risks have a much higher chance of scaling beyond 8-figures.

Strategic risk expert and author Steve Anderson joins this new week's episode to share his powerful insights into the mind behind one of the world's biggest companies. He talks about how to leverage risk, prioritize customers, the value of choosing product experimentation, not innovation, and more.

Tune in to this insightful new episode ▶️ Scaling Lessons from the Jeff Bezos Letters with Steve Anderson.

Key points covered in this episode:

✔️There's much to learn from disruptive companies that have come and gone. There is more we should duplicate from those that sustain the lead, like Amazon. Steve Anderson shares how his interest was piqued by reading every shareholder letter from 1997 to 2017 by Amazon champion Jeff Bezos. He created a book from that wealth of valuable information that became a Wall Street Journal, USA Today, and international bestseller.

✔️ Adapt Bezos' Day 1 Mindset. The idea of day one is a thread that goes through every letter he writes. "It's not a day, but this mindset of going into your business every day and thinking, this is the first day we're in business. The excitement, the challenge, the how do we serve our customers best? And that mindset really is infused throughout Amazon still to this day."

✔️ "To be the Earth's most customer-centric company." Amazon created multiple billion-dollar businesses by being willing to think about the customer first. Steve shares how Bezos uses the phrase frequently and invents new solutions on the customer's behalf. The Kindle, for example, completely changed the publishing business. "Did they innovate on the book, or did they invent a whole new way of consuming books? When Jeff talks about the Kindle, he says they had the audacious goal of replacing the book that's been around for 500 years and being able to start reading a book in 60 seconds or less; that was the goal."

✔️Encouraging successful failure. Bezos always emphasized the need to build a company culture that allows experimentation to take place without punishment. "Employees know that they can try out new ideas, test them, even the crazy ones that actually could work. Bezos says that you will fail when you do an experiment when you're testing something by its very nature. An experiment means you don't know the outcome. And if you know the outcome, it's not an experiment."

Steve Anderson, MA, is a trusted authority on Risk, Technology, Productivity, and Innovation and has over thirty-five years of experience in the insurance industry. He holds a master's degree in Insurance Law.

Anderson is a professional speaker, writer, and "futurist." His speaking portfolio includes presentations on the future of technology, the influence of social platforms, how businesses can leverage the internet, and how they can assess and use risk to their advantage. He was chosen as one of the original 150 LinkedIn Influencers and has over 340,000 followers.

Get Steve's book at https://thebezosletters.com/.

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Take your first step to learning how to SCALE your business to 8-figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

Book a Strategy Call with one of the CEO mentors today.

https://myscalesession.com/linkedin-strategy

Former NFL linebacker Anthony Trucks was a force to be reckoned with on the football field. After a series of what he considers unfortunate made fortunate events, the athlete's mindset kept him standing back up and conquering business and life.

Tune in to this insightful conversation ▶️ Shift Your Mindset and Scale Past 7 Figures with Anthony Trucks.

✔️ Anthony Trucks' story reminds those that hear it that they can always change for the better. He was given away to foster care at age 3, so he chose not to be a victim of his circumstances. He became a former NFL Athlete, author, international speaker, and life guide that took him many shifts to become the most excellent version of himself.

✔️ The lack of understanding of your identity impacts your ability to lead your business successfully. Most leaders don't want to see any chinks in their armor. Anthony shares, "We have this EGO, Everyone's Greatest Obstacle. The inability to pull the ego back and look at the area within them that needs some improvement is protecting parts of their identity that are not beneficial to their future."

✔️Shift your identity to match your dreams. Have you hit the ceiling in your company? It's time to make a change. Anthony says to check in with yourself and commit to being an energetic match in embodying that next level of you.

✔️You may be the common denominator in all your problems — whether you created or allowed it. Learn to open yourself to the possibility of letting your ego stand in the way of accepting your flaws.

✔️Adapt the football mentality. This means identifying yourself with your efforts. "Sometimes that may mean I'm wrong, imperfect, or didn't do great right now. Don't be the person who identifies as knowing it all and never taking other insights. In football, you're one of the best in the world. But every day, you go to practice, and every day you watch the film, and every day gets yelled at. It doesn't mean you're horrible, but you got more room to improve."

✔️ Be at peace with the pieces you lay each day. Anthony shares that to get out of living in this rigidity and the stress of "I'm not just there yet," requires stepping back and appreciating who you are and what you can do in the present. "Settle in and be at peace with the pieces of the foundation you lay down daily and create moments with people you love — your spouse, children, and friends. And then tomorrow, go put another piece and then walk away being at peace with the work you laid each day."

Anthony Trucks is a former NFL Athlete, American Ninja Warrior on NBC, international speaker, host of the Aww Shift podcast, and the founder of Identity Shift coaching. He uses cutting-edge science and psychology to upgrade how you operate so you can elevate your life and business to reach your full potential. After being given away into foster care at 3 years old, being adopted into an all white family at 14, losing his NFL career to injury, and more, he learned how to shift at a very young age, and now his life mission is teaching others how to Make Shift Happen in their lives.

Connect with Anthony:

IG: https://www.instagram.com/anthonytrucks/

Website: https://anthonytrucks.com/

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Take your first step to learning how to SCALE your business to 8 figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

Book a Strategy Call with one of our CEO mentors today.

https://myscalesession.com/linkedin-strategy

#identityshift #coaching #entrepreneur #personaldevelopment #podcast #psychology #forbes #habits #mindset #viralgrowth #motivation #inspiration #identity #breakthrough #scaleorfail #scaleitmethod

Building a powerful and consistent brand is vital for any business to SCALE. 📈💼💰

LinkedIn Personal Brand Strategist, writer, public speaker, and learning and development coach Marietta Gentles Crawford joins the SCALEit Method® show to share her top recommendations for building a powerful online presence. Learn how to leverage social media to strengthen it and invest time, money, and the right mindset to ensure that your company sends the right message.

Tune in to this insightful new episode ▶️ Create A Strong Brand To Scale Your Business with Marietta Gentles Crawford.

Key points covered in this episode:

✔️Are vanity metrics in the way of showing the authenticity of your business personality? Marietta says that focusing on the external pressures to create that perfect persona may get in the way of deeply connecting with your target audience. "When we talk about visibility, we talk about reaching our target audience on social media. Sometimes we lose focus and prioritize what's going to get likes and what's going to get attention."

Whenever you post, please think of how you can add value to someone else rather than how it will help you look a certain way.

✔️ The REAL-er you are, the more customers you attract.

How much of yourself are you willing to open up? When people come up to you and say, "Oh, my God, your story is my story. I can so relate to your journey," it makes the best connection. Be authentic so that the people you hope to serve can resonate with you.

✔️ Whatever you do, it has to be from a place of: "What's the lesson I want to share that will help somebody else? Marietta says, "When we talk about visibility, we talk about reaching our target audience on social media. Sometimes we lose focus and prioritize what's going to get likes and what's going to get attention. Going back to removing that noise and being secure in your own truths is important."

Whenever you post, please think of how you can add value to someone else rather than how it will help you look a certain way.

✔️ Personal branding does not mean perfection. Building a solid brand requires sharing the challenging aspects and experiences you weren't proud of but are necessary to help others make sense of their own journey. "It's important to show that sometimes when people see you at one stage of your career, there are different iterations you had to go through to be that person."

Marietta Gentles Crawford is a personal brand strategist, writer, public speaker, and learning and development coach. She has worked with Fortune 500 companies like Macy's, JP Morgan, Pfizer, and more. She has contributed articles to major publications like Business Insider, Forbes, Fast Company, Thrive Global, The Huffington Post, and The Muse.

Marietta takes pride in being a champion of leaders & experts who prioritize a strong foundation of confidence that connects and drives value.

Connect with Marietta:

LinkedIn: https://www.linkedin.com/in/mariettagentlescrawford/

Website: https://maribrandsforyou.com/

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Take your first step to learning how to SCALE your business to 8-figures and BEYOND! My team of expert CEO's ready to provide you with clear, proven, and team-driven strategies that will allow You to build a business that thrives without you!

✨🚀✨🚀✨🚀✨

Join for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale: https://www.scalemasterclass.com/podcast.

Or Book a Strategy Call with one of CEO mentors today.

https://myscalesession.com/linkedin-strategy

#personalbrand #personalbranding #branding #marketing #socialmediamarketing #entrepreneur #business #personalbrandingtips #digitalmarketing #personalbrandingcoach #brand #socialmedia #smallbusiness #brandstrategy #scaleorfail #scaleitmethod

Today on the show Allison sits down with founder and CEO of NeuroGym, John Assaraf. John and Allison talk about how John got to where he is today and what he had to overcome to get there. John talks about his youth and how he doubted himself, how smart he was, and his capabilities in business. It was only when he met his mentor, Alan Brown, that he saw the true potential in himself.

John tells us the similarities between being successful by working on the right things and solving a Rubik's cube. They also discuss how we can create long-term, sustainable habits that will break through the barriers we've artificially created for ourselves, but it won't be easy.

Topics Include:

• Where John's career motivation comes from
• The one question that will determine your success
• Learning to cold call
• How cold calling influenced John as a businessman
• John's biggest lessons in building several successful companies
• Why so many people struggle to ask for help
• Working with the brain at NeuroGym
• How can we break through the wall when we're stuck?
• Practices to put into place to overcome blockages
• The power of the law of attraction
• And much more…

John Assaraf is the Founder & CEO of NeuroGym, a company dedicated to using the most advanced technologies and evidence-based brain training methods to help individuals unleash their full potential and maximize their results.

John is a behavioral neuroscience researcher, mentor, advisor, and philanthropist. He has founded five multimillion-dollar companies, he's one of the world's leading behavioral & mindset experts. He hosts several training courses online, such as Brain-A-Thon Weekend Training, Fear Training, Weight loss Training, and Procrastination Training.

Mentioned in the Episode:

NeuroGym Website - https://www.myneurogym.com

Personal Website - https://fromjohnassaraf.com/about-john-assaraf/

Linkedin - https://www.linkedin.com/in/johnassaraf/

Instagram - https://www.instagram.com/johnassaraf/?hl=en

Twitter - https://twitter.com/johnassaraf

Facebook - https://www.facebook.com/johnassarafpage

Books - https://www.amazon.com/John-Assaraf/e/B001JS2RBM%3Fref=dbs_a_mng_rwt_scns_share

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

Today on the show, Allison sits down with a professor at the Ross School of Business, Dave Ulrich. They discuss what the HR department does for companies in the modern day and how they've evolved from simply hiring and managing complaints to managing the relationship between the employees and the company.

Dave talks about his obsessive views on how organizations form everything we do in life. He also gives us examples of how to make employees feel better about themselves, even in tough situations.

Topics Include:

• How Dave got into HR
• Creating certainty in an uncertain world
• Be the model of management as the leader
• How modern HR differentiates from traditional HR
• How HR can improve company morale
• The four things you need to pay attention to on your team
• Outdated HR practices that need to go
• We need to reinvent by looking forward
• The first steps to building a great HR team
• How do people feel when leaving a conversation with you?
• And much more…

Dave Ulrich is the Rensis Likert Professor at the Ross School of Business, the University of Michigan, and a partner at the RBL Group, a consulting firm focused on helping organizations and leaders deliver value. He is known as the "Father of Modern HR" who was named the #1 management guru by Business Week. He is a Distinguished Fellow in the National Academy of Human Resources.

He has published over 200 articles and book chapters and over 30 books. He has spoken to large audiences in 90 countries and performed workshops for over half of the Fortune 200. Dave has been ranked the #1 thought leader in HR by HRD Connect.

Mentioned in the Episode:

Website - https://daveulrich.com/

Linkedin - https://www.linkedin.com/in/daveulrichpro/

Twitter - https://twitter.com/dave_ulrich?lang=en

Books - https://www.amazon.com/Dave-Ulrich/e/B001K8TGCO%3Fref=dbs_a_mng_rwt_scns_share

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison talks with global growth evangelist, business strategist, author, and keynote speaker, Tiffani Bova. Allison and Tiffani talk about the importance of technology in business and how Tiffani took strategic growth initiatives that have been around for decades and modernized them for today's business world.

Topics Include:

• Learning business through carnivals
• Getting into the technology space in the mid 90's
• Biggest struggle for marketers in terms of sales and innovation
• The bright spots of the pandemic for businesses
• What companies are doing wrong for the growth of their businesses
• Why we need to think about our growth IQ
• The experience of using a product or service
• The paths of Growth IQ
• What we can learn from Sears and similar companies
• And so much more…

Tiffani Bova is a global growth evangelist, Salesforce business strategist, author, and keynote speaker. She wrote Wall Street Journal bestselling book Growth IQ: Get Smarter about the Choices that will Make or Break your Business.

Tiffani helps companies scale through innovative business models and technology. She published her bestselling book Growth IQ in 2018, which outlines 10 key steps to driving your company's growth. She has been featured in Financial Times, Forbes, The Economist, MSNBC, USA Today, Bloomberg, The Wall Street Journal, Harvard Business Review, Fortune, and more.

Mentioned in the Episode:

Website - https://www.tiffanibova.com/

Salesforce's Website - https://www.salesforce.com/au/blog/

Linkedin - https://www.linkedin.com/in/tiffanibova/

Instagram - https://www.instagram.com/tiffanibova/?hl=en

Facebook - https://www.facebook.com/TiffaniBova

Twitter - https://twitter.com/Tiffani_Bova

Growth IQ Book - https://www.tiffanibova.com/book/

What's Next Podcast - https://www.tiffanibova.com/whats-next-podcast/

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.