Matt Navarra is the Director of Social Media and Head of Content for The Next Web, one of the world's largest online publications on the latest news about Internet technology and business. Matt shares how his team approaches Facebook marketing in an unorthodox way and why that may be the secret to their success. Matt also dives into the importance of experimentation and practicing out-of-the-box thinking and how you can inject personality into your Facebook marketing to help you stand out.

Everette Taylor is a 4-time entrepreneur and Millennial marketer who has quickly built an impressive resume for himself at 27 years young. We had the pleasure of speaking with Everette about what it's like to be the Vice President of Marketing for Skurt and how he approaches social media at a service geared towards a younger generation of mobile consumers. Everette dives into subjects like influencer marketing, where social media fits into the growth cycle, and how marketers can keep their skills sharp.

Nikki Sunstrum of the University of Michigan takes us inside the social media strategy at one of the biggest universities in America. Nikki shares what it's like to be the Director of Social Media and how her team goes about creating great social media content with the goal of making a difference and shaping change.

Brian Fanzo - a proud, pager-wearing Millennial, change evangelist, and Founder/CEO of iSocialFanz - is a shining example of the power of strategic positioning and dedication to quality content over time. Brian shares his actionable insights on how marketers can become a thought leader on social media by developing their passions and strengths.

John Yembrick, Social Media Manager at NASA, takes us behind the scenes of social media at NASA, where they manage more than 500 social accounts, interact with millions of fans, and produce some of the most compelling content in the world.

Meghan Keaney Anderson, HubSpot VP of Marketing, shares the secrets behind the HubSpot social media team and what it takes to be hired as a social media manager.