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Justin Oberman has been known by many names; The Sherlock of Strategy, The Barnum of Branding, The Copernicus of Copywriting, and The Aristotle (he prefers Asimov) of Advertising. We sit down with Justin to discuss modern advertising, how it's changed over the years, and what it takes to be a copywriter in the industry today. Justin gives us a look at what he's learned over the years in advertising and some tips for aspiring copywriters looking to get into the world of copywriting. Justin also explains how he found himself in the advertising and copywriting industries, from his days in college to his current roles today. Advertising and copywriting have changed in many ways through the decades, and some aspects have remained the same. From direct mail advertising to digital advertising, we'll take a closer look at what goes into the process of creating a successful marketing campaign while incorporating brand awareness and much more!
Here's what you'll learn:
If you want to learn more about Justin Oberman or his thoughts on advertising and copywriting, check out his social media channels.
If you want to learn more about the show, visit our website!
Learn more about Lara Schmoisman, CEO & Founder of The Darl and Marketing Simplificado
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
LinkedIn: @laraschmoisman
Twitter: @LaraSchmoisman
Support the show
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Send us a text
Justin Oberman has been known by many names; The Sherlock of Strategy, The Barnum of Branding, The Copernicus of Copywriting, and The Aristotle (he prefers Asimov) of Advertising. We sit down with Justin to discuss modern advertising, how it's changed over the years, and what it takes to be a copywriter in the industry today. Justin gives us a look at what he's learned over the years in advertising and some tips for aspiring copywriters looking to get into the world of copywriting. Justin also explains how he found himself in the advertising and copywriting industries, from his days in college to his current roles today. Advertising and copywriting have changed in many ways through the decades, and some aspects have remained the same. From direct mail advertising to digital advertising, we'll take a closer look at what goes into the process of creating a successful marketing campaign while incorporating brand awareness and much more!
Here's what you'll learn:
If you want to learn more about Justin Oberman or his thoughts on advertising and copywriting, check out his social media channels.
If you want to learn more about the show, visit our website!
Learn more about Lara Schmoisman, CEO & Founder of The Darl and Marketing Simplificado
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
LinkedIn: @laraschmoisman
Twitter: @LaraSchmoisman
Support the show