The Selling Show

Tom is a Marketing Mentor who started his first business at age 24 and has gone on to start and sell four others, taking two of them international. In that time he's managed teams of over 100 people and annual revenue of more than 20 million.

Tom Poland joins us on The Speaking Show to talk about his 'Leadsology' program and how it can benefit your marketing as a speaker. Tom also talks about the differences between selling and marketing, best practices in prospect relations, and who you should really be targeting for your leads!

Andrew Davis is a bestselling author and keynote speaker. Before building and selling a thriving digital marketing agency, Andrew produced for NBC and worked for The Muppets. He's appeared in the New York Times and on the Today Show. He's crafted documentary films and award-winning content for tiny start-ups and Fortune 500 brands. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

Andrew Davis shares with David and us on how he develops remarkable and referable presentations and how to best correlate them with other forms of media. Andrew also talks about why he decided to give up the C-level executive life and his process of breaking into new markets!

For over a decade, Shell has worked to advance professionalism and excellence in real estate staging. She is the founder and Chief Executive Officer of the Real Estate Staging Association®, (RESA®). RESA is a 501 (c) (6) tax-exempt non-profit trade association for professional real estate stagers. This network of professional real estate stagers includes over 2,000 members, 50 chapters, and 300 leaders. Shell was voted as one of the Top 100 Most Influential People in Real Estate Staging.

In this episode, Shell Brodnax sits with David and gives us insights from the point of view of an association and what they look for in speakers for their events. Shell also talks to us about staying relevant in your niche, coming up with new programs, an what makes a successful association!

Diane DiResta, Certified Speaking Professional, is founder and president of DiResta Communications, Inc. Known as the Speaking Strategist, Diane brings over 20 years as a communications expert and speech pathologist using her unique 4M approach. Her company works with Fortune 500 companies, media trains sports and entertainment celebrities from the NBA, WNBA, USGA and coaches C-level executives how to exude an executive presence and shine on the platform. He's been featured on CNN and quoted in the NY Times. WSJ, Investor's Business Daily, the London Guardian, Fast Company and more.

She's a past president of NSA NY chapter and recipient of the Golden Mic award.

As a professional speaker, Diane has spoken in Africa, the Caribbean, Europe, Russia, the Middle East, and South America. Prior to establishing her company, she was an AVP at Drexel Burnham, a training specialist for Salomon Brothers and a Speech Pathologist for the NYC schools. She holds a master's degree in Speech Pathology from Columbia University, is a graduate of CoachU, and the author of the popular book, Knockout Presentations. Now in its 3rd edition.

Diane, the presentation guru, talks with David about some of the best practices of delivering knockout presentations! Including effective use of PowerPoints, note cards, developing an overall solid structure for your presentation, and steering away from disaster in a Q&A session!

AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world's most sophisticated advertising accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast go-kart.

LinkedIn Ads expert and founder of B2Linked.com AJ Wilcox reveals the secrets to successful advertising via LinkedIn! AJ tells us the best ways of determining a target audience for advertising and generating leads through speaking and landing pages

Joel Schwartzberg has been teaching effective presentation and messaging techniques to corporate, group, and individual clients since 2006, and is the author of Get to the Point! Sharpen Your Message and Make Your Words Matter (October 2017, Berrett-Koehler). His clients include American Express, Blue Apron, the American Society for the Prevention of Cruelty to Animals (ASPCA), Comedy Central, the American Jewish Committee, the Brennan Center for Justice, and the Georgetown University Executive Global Strategic Communications Program.

Joel returns to The Speaking Show to discuss with David the best practices of sending effective emails and conveying the right message over a medium of communication where much of our human interaction is gone!

070: The Heart of Motivation with Scott Chesney

Scott is a world-renowned motivational speaker to over 1.5 million people in 40 countries. Some of his clients include The United Nations, The Pentagon, FBI, Fortune 500 corporations, associations, sports teams, colleges and universities, and K-12 schools. He is also a popular Life Coach. Scott and his wife and two children reside in New Jersey.

Scott tells us how he created a business by telling his life story and motivating people around the world to overcome their adversaries, and how he stumbled upon becoming a life coach. Scott also discusses how he manages to find his self-worth when determining financial compensation without disconnecting from the higher purpose of his business.

In This Episode, You'll Learn…

• How Scott became a professional speaker
• Determining a worthy fee
• Target what you want, take what comes
• Scott's current target market
• Getting into coaching

Links and Resources Mentioned in This Episode

• Scott's Website

Mark Hunter talks anything and everything that has to do with prospecting with David! Mark shares with us why phone calls are his primary tool for prospecting and walks us through a typical call with a prospect. He also tells us why he feels it's never been easier to secure a gig and how to avoid being a 'dollar speaker'

Christine Cashen delivers a fast-paced, hilarious program with useful content that makes her a sought-after speaker worldwide. For more than 20 years, she has jazzed an amazing variety of audiences throughout the United States, Canada, South Africa, and Australia. Christine is an authority on sparking innovative ideas, handling conflict, reducing stress and energizing employees.

Before hitting the speaking scene, Christine was a university admissions officer, corporate trainer, and broadcaster. Christine holds a Bachelors Degree in Communication and a Masters Degree in Adult Education. She is a member of the National Speakers Association and is a Certified Speaking Professional (CSP).

Christine talks about how she went from running day-long training and consulting sessions to one-hour keynotes on the big stage! How does she compact all of that expertise into such a short amount of time? How does she choose her topics for these keynotes? You'll find all of that and also a new top secret segment she's been working on!

Gregory is the author of two Amazon bestsellers: Brand Identity Breakthrough and Travel as Transformation. His podcast, Uncomfortable Conversations with Gregory, taps into the core of people's conceptions of self. He helps entrepreneurs prepare complex value messages across many mediums, and offers unconventional lifestyle coaching and brand identity consultancy for impassioned individuals. In his free time, Gregory kidnaps felines from streets around the world and bathes them in his sink before passing them along to strangers.

Lots of tasteful tidbits are featured in this episode for those who are aspiring authors or who are looking to self-publish. Gregory breaks down the better practices and offers tips on the processes of writing, publishing, and selling a book!