The Shergroupie Podcast

The Shergroupie Podcast

By Claire Sandbrook and TEAM ShergroupBusinessManagement
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The Shergroupie Podcast episodes

  • SECURITY SOLUTIONS | OUR "DROP THE BLOCK" SOLUTIONS FOR TRESPASSERS

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    Security Solutions

    Hello and Welcome to the Shergroupie podcast. Tune in to our Chief Shergroupie, Claire Sandbrook where she talks about the importance of concrete barrier blocks and how they help in keeping the trespassers out of your property.  As a leading provider in the world of enforcement, Shergroup Enforcement Agents have been playing an active role in enforcing possession orders against trespassers and tenants for landlords across England and Wales.  We have been doing this for the best part of three decades in a safe and controlled business operation.  

    One of the important parts of our role is to risk assess a site to establish if trespassers can get back on to land while we are trying to evict them. So, our whole service comes from our experience of having to stop trespassers from getting on to sites – however determined they may be.  

    In protecting land, fields, derelict land, car parks, construction sites or any other open space from trespassers setting their encampment one of the easiest things to do is to drop concrete blocks across the entrance to a site.  

    Moving these heavy blocks carries an element of risk. We only use trusted partners to deliver the blocks to the site and drop them exactly where they are needed.  When the risk of trespass has passed then our contractors come back and pick them up.  

    Blocks are rented by the week; and we can tell you how many blocks you are going to need to create a successful barrier, for the whole site/perimeter.  Placing the right number of blocks in the right place will deter trespassers from getting access.  

    Our past clients include local authorities, car parks, power stations, petrol stations, building sites and farmers to name but a few who don't want any unauthorised visitors on their land.  9 times out of 10 they contact us not only to enforce possession orders but to secure their land.

    To start a conversation with us send us some pictures of your site and then we can see what steps we would suggest you take.  Maybe you need concrete blocks, maybe something else. Concrete blocks can also be used in the market just to control traffic, pedestrian or vehicles, and these blocks are strong enough to withstand terrorist attacks and ram-raiders.

    In a less intense setting, they could be dropped into place for events to create safe walkways or roadways. So, if you want to “drop the block” speak or chat with us as a first step to find out what you need.  If a risk assessment is needed, we will come out and do that as well.      

    We can advise on the number of blocks needed and the cost to rent the blocks for as long as you need them.  

    Contact us TODAY at https://shergroup.com/product-page/property-concrete-barrier-blocks/

    Reach out to us by using any of our contact channels here |

    Phone                  | 020 3588 4240

    Website              | www.shergroup.com and you can chat to us from here

    Email                   | [email protected]

    Facebook           | Check out Shergroup on this channel and message us | facebook.com/Shergroup

    Twitter               | Check out ShergroupChat on this channel and message us twitter.com/Shergroupchat

    LINKEDIN           | Check out Shergroup message us – and please FOLLOW us | linkedin.com/company/35698655/

    Instagram           | Check out ShergroupChatter and message us | instagram.com/shergroupchatter/  

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    5 min
  • MARKETING SOLUTIONS | HOW CAN I BUILD PERPETUAL TRAFFIC TO MY WEBSITE?

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    Hello, and welcome to the Shergroupie Podcast. Today, Claire Sandbrook, CEO Shergroup is going to talk about how to grow your perpetual traffic using your business photos. 

    As a business owner Claire is often asked how to create consistent content for a website, a blog, and just generally to keep things moving forward in this era of social media? According to Claire the key is to use the business resources that are available to create content. Every business is trying to grow their community and get more customers. One of the best and simplest ways is to use photos to help you build sustainable content. Photos are one of the cheapest and most inexpensive ways for you to promote your business. And you're probably sitting on tens, hundreds, if not thousands of photos. 

    And even if you don't have that many photos, then it's time to pick up your phone, with a good camera on it and start taking pictures. Because people are inquisitive to know what it is that you do. And certainly, as you serve more content up about what you do and how good you are, how skilled, how professional, people really can, provided they're the right audience, they will join your community and they will be your biggest supporters actually. Just be creative about how you click a picture, that's what we've been doing for this month, which is photo month in Shergroup.

    We've been looking at our archive and picking out some of our favorite milestone pictures, really, and putting them into black and white, and just having some fun. Just sharing those photos, which we've never shared before. 

    We use photographs to tell our story. So that's a bit about Shergroup. Now, what about your story? What can you photograph in your business? The products you make, the supply, how you supply them, the services that you supply, your team, out and about, delivering, in their workplace, happy, and working for the customer, which I'm sure so many of you, that's your reason for giving great customer service, and happy customers, if they're prepared to be photographed.

    In a sea of imagery from real photos to stock photos to user generated photos, you've got to make your brand stand out, you know that. So how can you do that? You can use stock photos particularly and can make them your own. We use iStock photo, which we've used for, over 10 years. And just recently, we've started using Canva really seriously. And these tools are cheap. But you've just got to watch the cost of the tools that you set up because they all start to stack up, as little costs, little overheads to the business. 

    And then when you've got your images, and you've got great photos place them on your website, create a Facebook page, create an Instagram page, create a Twitter page, a LinkedIn page, a Pinterest page, definitely, and YouTube. Now, you won't use photos on YouTube, you need video for YouTube. But you can bunch your photos up into some kind of slide deck and create a YouTube content from moving pictures.

    So, you just post the same content on all these channels. You don't try and do different content for different channels. You will try and do different content for different audiences, but your same content you can create on every channel because every channel has a different set of audiences. 

    Now, if all that seems a bit too much, then reach out to us at Shergroup, because we have our own agency now to help business owners grow their businesses. We've done a lot over the years of helping creditors to get money from businesses. But actually, what we really want is thriving businesses, and we want to encourage that. So this is the other end of the spectrum for us in terms of our business solutions. So, we hope that gives you some food for thought in this podcast.

    Thanks for listening. 

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    20 min
  • MARKETING SOLUTIONS | JUMP INTO MARCH WITH INTERNATIONAL BUSINESS IDEAS

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    March 2022 is the month of international business ideas. Surprised?  Even we were befing on our monthly content planner.  So, at Shergroup, we are using this theme to spring into action with new business ideas, that puts a spring in our step, and the footsteps of our community of business owners.  Let’s face it we all need a shot of that after coming out of the pandemic.   

    So, if you're not feeling that enthusiastic about your business at the moment and you're listening to this podcast, then, trust us you're not alone.  Some days you may not just want to jump out of bed and rush to your desk!  We get it!  

    Everyone has to start somewhere on their digital journey. And going digital, it's what everybody is talking about in terms of digital technology, digital data, digital media, digital transformation, digital marketing. 
    And we could get quite sick of the word digital, but whatever a company's vision is for their future they need to embrace digital transformation. 

    And what we want to do is just keep talking about this change and bring you new ideas on how to make the most of it in your own business.  Some people will be way in front of us and some people will be way behind us. And wherever we are, we have just got to keep moving forward, don’t we? 

    So, for the benefit of our community, we are promoting the idea of our FREE digital marketing review. This simple plan, based on our own experience of building our digital marketing agency, is designed to help you analyze your digital journey and see what you need to improve your position and surpass, frankly, your competition. 

    From this review, we can help you build a digital marketing plan, encompassing all the elements you hear about, but which no one wants to seem to deliver in a joined-up way. Somebody might deliver a website. Somebody might do your Facebook. Somebody might do your Google ads. Somebody might write your content, but it's all got to come together. And it's all got to come together, really, on the front page of your website because that's your online shop window. But the good news is that it's not too late to get started or to revisit what you already have in place.  We can re-purpose and re-build.  

    You’ll be relieved to hear there’s no need to junk everything and start from scratch.   We look at what you've got and analyze your current traffic and then we work out how to move your traffic forward into what we call “Forever Traffic”. 

    If you lack the time, resources, and know-how needed to build up your website to Google standards, we can help you to create a way forward for all your digital marketing components including | 

    ·         Your website

    ·         E-commerce store

    ·         Email list

    ·         Social media posts

    ·         Google Analytics 

    ·         Targeted content

    ·         SEO and keywords

    You can benefit from our approach which we have now packaged into 4 levels of support in our digital marketing package.  

    Check out our marketing solutions here | https://shergroup.com/marketing-sales-solutions/

     

    Reach out to us by using any of our contact channels here |

    Phone                  | 020 3588 4240

    Website              | www.shergroup.com and you can chat to us from here

    Email                   | [email protected]

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    28 min
  • VALENTINES DAY PODCAST | 2022 | LOVE YOUR BUSINESS

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    As we all know February is the month of Love, and it’s the best time of the year to spread love, and harmony. At Shergroup we think after the challenging times of 2020 and 2021 so many business owners, this month in February 2022 is the month to show some love and affection to your entire community.

    Chief Shergroupie, Claire Sandbrook, takes you through a few ideas and inspiration of her own on how to fall in love with everything to do with your business and to build it from where it is today.   

    Claire talks about these topics from her own experience of growing a difficult brand to love – and yet she has always seen it as a force for good.  Today Shergroup is less Sheriff, and more Robin Hood, as we give back to hard working business owners looking to succeed in the post-pandemic climate. 

    In our Newsletter this week we’re covering everything to do with showing your customers love and feeling the love from inside your community.  

    Now she and the rest of TEAM Shergroup are following their hearts to develop the Shergroup brand by asking these simple questions | 

    1.    How Can I Expand My Business Reach? 

    2.    How Can I Fall in Love with My Customers?

    3.    How Can I Make My Website More Engaging for My Customers?

    4.    How Can I Deliver Great Customer Service?

    5.    How Can I Be Transparent About My Prices?

    6.    How to Use Shergroup Solutions?

    Claire wraps up by mentioning a selection of the solutions we have offered our customers this week – and how we have been able to solve their business problem which we hope has made them feel better.  We listened to what they had to say, and we came up with a plan of action.  That’s how we like to operate.  

    So, if you'd like to know how we can help you solve a problem talk to one of our business solutions advisors on 020 3588 4240 or email us at [email protected] – we’d LOVE to hear from you.

    Happy Valentine’s Day from TEAM Shergroup

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    29 min
  • CASHFLOW SOLUTIONS | TURN YOUR UNPAID INVOICES AND JUDGMENTS INTO CASH IN THE BANK

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    IN THIS EPISODE |  Chief Shergroupie, Claire Sandbrook, explains how our Cashflow Solutionss can help you collect in your unpaid invoices, escalate to legal claims, and finish the process by transferring judgments to the Shergroup Legal for enforcement.  Since 1995 Shergroup has been adding value to its function as Sheriffs, and now High Court Enforcement Officers, by helping crediitors with a range of different commercial profiles.  It was our first diversification outside our heritage as Sheriffs and we have enjoyed collecting and litigating on B2B and B2C debts ever since. 

    Our process follows the 3 tiers of function of in a logical flow as part of our overall Cashflow Solution.  These tiers are |

    • Collection
    • Legal
    • Enforcement

    In the first tier – Collections - we offer a NO COLLECT NO FEE service to help our creditor clients feel comfortable in outsourcing their debts and claims to us.  We don’t want our clients worrying about the cost of doing this.  Our commission starts at 15% + VAT.   There are no hidden extras, or hidden set up fees.  We also encourage our clients to review their terms and conditions of business, so our fees are recoverable from their customer wherever possible.  Why should your business lose a slice of your invoice debt from your late paying customer?  

    The Collections process has a standard cycle of 30 days and the last step in that cycle is to send a FREE Letter Before Action (“LBA”) to warn our client’s customer that legal proceedings will be taken if they do not pay or put forward an acceptable offer.  

    If the Letter Before Action doesn’t prompt payment we move to the Legal tier of our process. 

    Our sister company, Sherwins Limited trading as "Shergroup Legal", carries out this part of the process.  We charge fixed court fees and the court fee to issue as a simple way to move through this part of the recovery process.  Today we can help a business manage its Accounts Receivables function, from start-ups to multimillion businesses.  

    The end result of the legal process will be a judgment in our client’s favour.  

    Enforcement is the final tier of our process and its where it all started in Shergroup, when we were appointed Under Sheriffs.    Today Writs of Control issued by the High Court give us the authority to enforce payment from people named on this historical document.

    Judgments over £600 in value (made up of the debt, interest, costs, and late payment interest), are transferred to Shergroup Enforcement for a High Court Writ of Control to be issued.  An additional fee of £156 is charged to cover the management and court fee for this process.

    This uniqueness in our 3 tier process, makes up the cliché of our ONE STOP SHOP.  Only a few companies can enforce payment.  We are the only High Court Enforcement provider that through our history can do the entire process from start to finish in a professional and client-friendly way.

    This is the Shergroup way, and we love to look after everyone in our client community with your debts, your claims, and your judgments. 

    To find out more email us at
    [email protected]
    or call us for a chat on 020 3588 4240



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    14 min
  • OUR WEEKLY ROUND UP OF SHERGROUP NEWS IN SHERBIZZ | WEEK 4 | JANUARY 2022

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    Intro

    Hello there! As we all know, 2021 has been a challenging year for the reasons best known to the world at large. Over the decades Shergroup has worked in a world where businesses struggle. Businesses can struggle to recover cash and property, and we knock on the door of businesses who are struggling to pay what's due. And so, living with struggle has been part of our story. But there comes a point when we must turn all that hard work into something more positive. 

    Today we think there is a ton of opportunity for businesses to pivot and turn adversity into a new story. So, while we continue to help our community with our traditional solutions in Cashflow and Property, you will see us widening our portfolio of solutions for business through our business hub. These new areas are all tried and tested by the Shergroupies. 

    We want to share with you our journey to build a security business, outsourcing business, and now our digital marketing agency. 

    Today we are less Sheriff and more Robin Hood knowing we can help fellow business owners to move forward. As a business owner, you are likely to be on a similar journey as you set out on your quest to increase the traffic to your website and to grow your community.

    Look through our ideas and please feel free to share any of your own with us on our social media channels. And our CEO, Claire Sandbrook, has launched the Shergroupie Facebook Live session on Shergroup's own Facebook page. Catch her at 4 pm GMT every Thursday (or 11 am EST). She and the rest of the Shergroupies would love to offer you a solution to your problem in a live format!

    ___________________________________________________________________________

    We’re Covering |

    1. How Can I Increase My Traffic with the Content I Already Have?

    2. How to Use Shergroup Solutions?

    3. Meet the Shergroupies!


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    27 min
  • MARKETING SOLUTIONS | GETTING TO GRIPS WITH GOOGLE ANALYTICS

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    SHOWNOTES | There is no doubt that Google Analytics is a great resource, and a free one, given by Google to all of us who are building our websites and working on building our traffic. But just how do you set up a Google Analytics account? And what value is it going to give you? There's such a phrase as "analysis paralysis", but I think with Google because it is so important in the development of online presence, which in turn builds your audience, you can't ignore Google. And in a way, you want to make Google “your business buddy”. You want Google to like seeing your business and see the value that it offers the world at large so it moves you up the search rankings.  So, the aim of this podcast from our Chief Shergroupie, Claire Sandbrook is to share some of the questions we had, and you may now have, about why do you need Google Analytics in your business and where can you start to pull this together.  All the information given in the podcast is based on Claire's experience of building analytics for Shergroup.  Thanks to all the Shergroup Digitial Marketing Agency guys for moving us forward.  What we hope you will get out of this Podcast is that by investing time in building your Analytics you will be able to | 

    • Understand who is visiting your website and how to build your audience 
    • Measure the impact of your marketing campaigns – by type 
    • See for yourself the channels that are giving you the best results and focus on getting more engagement through those channels
    • Find new content topics and grow your content to deliver the answers to the questions your audience inevitably has 
    • Identify the gaps in traffic on your site – what is and is not working to bring you increased traffic

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    37 min

About The Shergroupie Podcast

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Ideas, Advice, Experience on how to run your business operations more successfully from the friendly and hugely experienced crew at Shergroup!